SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.
SAS Marketing Automation lets you get more campaigns out the door in an automated, trackable and highly repeatable fashion. You can quickly define target segments, prioritize selection rules, select communication channels, schedule and execute campaigns, analyze campaign results and easily make adjustments to improve future campaign performance.
SAP Marketing Cloud is ranked 8th in Marketing Automation while SAS Marketing Automation is ranked 10th in Marketing Automation. SAP Marketing Cloud is rated 0.0, while SAS Marketing Automation is rated 0.0. On the other hand, SAP Marketing Cloud is most compared with Salesforce Marketing Cloud, Marketo, HubSpot Marketing Hub, SAP CRM and SAS Customer Intelligence 360, whereas SAS Marketing Automation is most compared with Salesforce Marketing Cloud, Siebel Marketing Resource Management, HCL Campaign, Marketo and HubSpot Marketing Hub.
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