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Sitecore Digital Marketing System vs smartFOCUS Message Cloud comparison

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Buyer's Guide
Marketing Management
April 2024
Executive Summary

We performed a comparison between Sitecore Digital Marketing System and smartFOCUS Message Cloud based on real PeerSpot user reviews.

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Featured Review
Anonymous User
Helps in creating web pages efficiently and has a simple setup process
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Questions from the Community
What do you like most about Sitecore Digital Marketing System?
Top Answer:The platform’s most valuable feature is the ability to create web pages with ease.
What needs improvement with Sitecore Digital Marketing System?
Top Answer:In a few scenarios, Sitecore DMS works slowly. Whenever we reload the site, the tree structure collapses. There could be a feature that allows reopening the same structure automatically.
What is your primary use case for Sitecore Digital Marketing System?
Top Answer:We use the product to develop and manage the websites.
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Earn 20 points

Ranking
9th
out of 30 in Marketing Management
Views
124
Comparisons
124
Reviews
1
Average Words per Review
285
Rating
8.0
14th
out of 30 in Marketing Management
Views
87
Comparisons
78
Reviews
0
Average Words per Review
0
Rating
N/A
Comparisons
Also Known As
Message Cloud, smartFOCUS Marketing Campaign Management
Learn More
Sitecore
Actito
Overview
The Sitecore Digital Marketing System (DMS) is a way for marketers to manage content, analytics, personalization, automation, email and testing within a single interface and leverage all of the data within one location. Sitecore DMS allows marketers to focus on what's most important - focusing on strategic investments and evaluating their success based on ROI - and bypass factors slowing them down - multiple platform maintenance and subscription fees.

Message Cloud is more than a digital marketing platform. It's the responsive messaging platform, where data is continually received and reviewed; presenting the opportunity for your business to immediately engage your customer with relevant, personalized messages.

Sample Customers
easyJet, Panasonic, Oxfam, Jabra, Graf von Faber-Castell, Boy Scouts of America, eQ Asset Management, Zurich Group International, YouSee
HP, House of Fraser, Mercedes-Benz, Skullcandy, Galeries Lafayette, Rossignol, Future Electronics, American Soda, Graham & Brown
Buyer's Guide
Marketing Management
April 2024
Download Free Report
Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: April 2024.
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768,246 professionals have used our research since 2012.

Sitecore Digital Marketing System is ranked 9th in Marketing Management with 1 review while smartFOCUS Message Cloud is ranked 14th in Marketing Management. Sitecore Digital Marketing System is rated 8.0, while smartFOCUS Message Cloud is rated 0.0. The top reviewer of Sitecore Digital Marketing System writes "Helps in creating web pages efficiently and has a simple setup process ". On the other hand, Sitecore Digital Marketing System is most compared with Microsoft Dynamics CRM, OpenText TeamSite and Liferay Digital Experience Platform, whereas smartFOCUS Message Cloud is most compared with Aprimo.

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We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.