Tableau vs Zoho Analytics comparison

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Tableau Logo
26,326 views|22,778 comparisons
89% willing to recommend
Zoho Logo
1,206 views|513 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Tableau and Zoho Analytics based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Tableau vs. Zoho Analytics Report (Updated: March 2024).
767,995 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"It's the ease of use. It is also a self-service tool so it decreases the burden on having centralized IT-type teams or developers.""It's very user-friendly. It's not like Power BI, Tableau is very user-friendly. Anybody can use Tableau. It's very easy to adopt things. I can visualize the stats.""The Web Editing capabilities allow us to grant end users enough capabilities for them to do self-serve discovery without the added cost of needing to get everyone desktop licenses.""I work for clients. That is my business model. Business people really like to see Tableau. They love Tableau because it is very user-friendly. The platform provides an easy to use interface, which is what most people like about it.""The geospatial maps representation and the visualizations are nice.""Tableau is easy to use.""From the data science point of view, we use it for model building purposes. For example, if we are using it for a bank and we want to understand how much loan the bank can provide, we can use visualization to show the educational qualification, salary, gender, and city of a customer, and by using this information, we can arrive at the loan amount that this person is eligible for. I can also use it to view all prospective customers, so essentially, this is going to help me in model building as well as in understanding and segmenting customers and doing forecasting and predictive analytics. We use model widgets, and we can create thousands of visualizations, such as motion charts and bubble charts. We can also create animated versions of the graphs and view the data from multiple dimensions. These are the features that we typically use and like.""The solution helps users create dashboards and analyze data without relying on IT or product teams."

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"The front end of this solution including the graph generation using SQL has been most useful.""We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials.""Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show.""It's a very strong analytics tool.""I like the way I can share dashboards and embed dashboards. I normally use embedding. So, I create a dashboard, and I embed it into specific websites. Sharing of the dashboard is seamless, and it is easier than any other visualization platform, even Tableau.""We moved the data from Zoho Creator to Zoho Analytics and created reports.""The solution’s dashboard is very good.""Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform."

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Cons
"When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers.""Its documentation can be improved so that a user can get a good hands-on experience. Tableau is well documented, and on their website, there are a lot of tutorials that are available for free. I started my learning process through those tutorials, but there are certain loopholes in those tutorials, which only got filled through a couple of good YouTube channels that talk about Tableau. YouTube helped me a lot. So, the documentation could be better, I understand that it is evolving day by day, and with more usage, there would be more such documentation.""Implementation requires a technical background.""Improvements in schema security and row/column security need to be made.""Its integration with Microsoft products such as Teams should be improved.""I think Tableau could be improved with cheaper or more flexible licensing, though this is a generic improvement and applies for any product. It would be better if they had more flexible payment and licensing plans so that they could suit small- and mid-sized organizations.""In the cloud sometimes the performance is a little bit slow.""Formatting controls could use some improvement."

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"They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau.""The navigation on the interface is not intuitive.""The customer service and support for this solution could be improved by faster response times.""The solution does not provide call center facilities for customer support.""The platform's pricing needs improvement.""The solution's tasks and project management tools are weaker than those of its competitors.""The support for Zoho Analytics is pathetic.""In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA."

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Pricing and Cost Advice
  • "For big business, Tableau could be expensive as having a lot of Tableau server users (entering with a browser to reports) could be a bit expensive."
  • "Best advice on pricing is to anticipate the desire for more licenses once the results of this product are acknowledged in other parts of your company."
  • "Paying for users you never setup or buying expensive desktop licenses for users who can solve their users with web editing on the server are the two biggest expenses."
  • "Buy 50 at a time. Project your use base every three months, and project your requirements forward."
  • "Tableau can be costly (but this can be indefinable, such as user experience vs. cheaper etc.)"
  • "I wish there was more of a subscription model with the pricing when it comes to Tableau, so you can get all the latest version upgrades/features if you pay monthly/annually."
  • "The cost is high."
  • "Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."
  • More Tableau Pricing and Cost Advice →

  • "I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."
  • "An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."
  • "I don't feel that price is an issue for this product."
  • "It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
  • "This solution is reasonable as far as pricing is concerned."
  • "The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
  • "For one license the pricing is about $35 a user."
  • "Zoho Analytics costs $ 4,200 per month, billed yearly."
  • More Zoho Analytics Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts use to create and share insights. It is also the tool of choice for rapid prototyping of dashboards. Tableau is very flexible with its data import. Tableau's data blending capability is very intuitive. This capability is useful when you have data spread across several different sources that has not gone through ETL processes. This is a problem analysts deal with routinely. They are unable to wait for the data warehouse team to develop ETL processes to provide the physical models they need to build an analysis. The Tableau interface is Excel-like and has a low barrier to entry for analysts that are used to working in Excel. Building a dashboard by mashing up visualizations in a Tableau worksheet is extremely simple. Users are able to build good presentation-quality dashboards in a very short amount time. Tableau's annotations capabilities and its time and geographical intelligence are key differentiators. Tableau has overcome limitations in data sharing with the introduction of a Data Server in Tableau 7.0. The Data server allows Data sources and extracts to be shared securely and opens up interesting new possibilities. If your application can take advantage of the above… Read more →
    Questions from the Community
    Top Answer:It depends on the Data architecture and the complexity of your requirement Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos… more »
    Top Answer:Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it… more »
    Top Answer:Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies… more »
    Top Answer:Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
    Top Answer:The product is expensive. However, it is more affordable than Qlik Sense.
    Top Answer:The platform's pricing needs improvement.
    Ranking
    Views
    26,326
    Comparisons
    22,778
    Reviews
    14
    Average Words per Review
    534
    Rating
    8.5
    Views
    1,206
    Comparisons
    513
    Reviews
    11
    Average Words per Review
    310
    Rating
    7.7
    Comparisons
    Microsoft Power BI logo
    Compared 17% of the time.
    Amazon QuickSight logo
    Compared 10% of the time.
    Domo logo
    Compared 9% of the time.
    SAS Visual Analytics logo
    Compared 5% of the time.
    Databricks logo
    Compared 4% of the time.
    Also Known As
    Tableau Desktop, Tableau Server, Tableau Online
    Zoho Reports
    Learn More
    Overview

    Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights. 

    Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.

    Tableau has many valuable key features:

    • Tableau dashboards provide a complete view of your data through visualizations, visual objects, text, and more.
    • Tableau provides convenient, real-time options to collaborate with other users and instantly share data in the form of visualizations, sheets, and dashboards. 
    • Tableau ensures connectivity to both live data sources and data extraction from external data sources as in-memory data. This gives users the flexibility to use data from more than one source without any restrictions. 
    • Tableau gives many data source option, ranging from spreadsheets, big data, on-premise files, relational databases, non-relational databases, data warehouses, and big data, to on-cloud data. 
    • Tableau has a lot of pre-installed information on maps, such as cities, postal codes, and administrative boundaries. 
    • Tableau has a foolproof security system based on authentication and permission systems for data connections and user access. Tableau also gives you the freedom to integrate with other security protocols.

    Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:

    Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.

    Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.

    Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

    Sample Customers
    Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
    Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
    Top Industries
    REVIEWERS
    Financial Services Firm12%
    Computer Software Company12%
    University7%
    Healthcare Company7%
    VISITORS READING REVIEWS
    Educational Organization35%
    Financial Services Firm11%
    Computer Software Company8%
    Manufacturing Company6%
    REVIEWERS
    Energy/Utilities Company9%
    Renewables & Environment Company9%
    Pharma/Biotech Company9%
    University9%
    VISITORS READING REVIEWS
    Educational Organization76%
    Computer Software Company5%
    Financial Services Firm2%
    Comms Service Provider2%
    Company Size
    REVIEWERS
    Small Business32%
    Midsize Enterprise18%
    Large Enterprise50%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise39%
    Large Enterprise47%
    REVIEWERS
    Small Business73%
    Midsize Enterprise12%
    Large Enterprise15%
    VISITORS READING REVIEWS
    Small Business9%
    Midsize Enterprise78%
    Large Enterprise14%
    Buyer's Guide
    Tableau vs. Zoho Analytics
    March 2024
    Find out what your peers are saying about Tableau vs. Zoho Analytics and other solutions. Updated: March 2024.
    767,995 professionals have used our research since 2012.

    Tableau is ranked 2nd in BI (Business Intelligence) Tools with 290 reviews while Zoho Analytics is ranked 12th in BI (Business Intelligence) Tools with 24 reviews. Tableau is rated 8.4, while Zoho Analytics is rated 8.2. The top reviewer of Tableau writes "Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time". On the other hand, the top reviewer of Zoho Analytics writes "An easy-to-set up solution that helps in the scheduling of reports and dashboards". Tableau is most compared with Microsoft Power BI, Amazon QuickSight, Domo, SAS Visual Analytics and Databricks, whereas Zoho Analytics is most compared with Apache Superset, Microsoft Power BI, Looker, Qlik Sense and Amazon QuickSight. See our Tableau vs. Zoho Analytics report.

    See our list of best BI (Business Intelligence) Tools vendors, best Data Visualization vendors, and best Embedded BI vendors.

    We monitor all BI (Business Intelligence) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.