Dynatrace Pricing

BP
Manager, Performance Engineering at Medica Health Plans

We license it for two environments, typically all of production and all of one lower environment, usually our staging environment. If there is a downside to Dynatrace, the only thing I can think of would be the cost. If it were cheaper, I'd have it in all my environments. I don't think they're charging more than it's worth, by any means. It's just that good software costs money.

They have the OneAgent which you buy and install. You can run that in infrastructure-only mode and pay less. The cost is a bit funny, it's calculated based on the memory size of the server you put it on. Sixteen gigabytes of memory, for instance, is one host unit and a host unit costs you, say, $1,000. (I don't recall what the actual cost is, I'd have to look at our contract). There's a switch they've added for infrastructure-only mode, which will cut that cost to about one-sixth or one-seventh of the cost of a full host agent. You won't get the deep-dive response time metrics, but you'll get the infrastructure stuff, which sometimes is all you want.

In addition to the host agent fee, which was the first thing I bought, based on the memory size of the server, the other is in metrics that we collect through the ActiveGate plugins. They charge you per metric.

So the three principle things they charge you for are OneAgent, how many metrics you collect through the ActiveGate, and digital experience monitoring units, or DEM units. Those are basically the cost of the synthetic things, per test. Those things are quite reasonable in cost. The biggest cost is the OneAgent.

The cost to get us up, my first allocation, was under $100,000. My first PO was for about $60,000 and it covered almost our whole production HealthRules environment. We started out with 40 host units and we've grown to 200-plus, and we're a small place. Down the street is a health-related business and I think they have 20,000 host units.

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MA
Monitoring Services Manager at Vitality Corporate Services Limited

The pricing and licensing are fairly competitive.

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RM
IT Technical Architect at a insurance company with 5,001-10,000 employees

It's understandable to do a smaller scale initial evaluation. However, as you identify the product value, don't hesitant in your scope and scale to maximize the initial investment and your opportunity to do a bulk investment of the product.

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Buyer's Guide
Dynatrace
March 2024
Learn what your peers think about Dynatrace. Get advice and tips from experienced pros sharing their opinions. Updated: March 2024.
765,386 professionals have used our research since 2012.
KapilK - PeerSpot reviewer
Senior Manager, Technical Architect Performance at Duck Creek Technologies

The solution is not cheap.

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MK
Senior Director IT at BARBRI Inc.

Dynatrace is not the cheapest product out there and it's not the most expensive product out there. In our business, you get what you pay for. 

Dynatrace has a place for everybody. How you use it and what your budgetary limitations are will dictate what you do with it. But it's within everybody's reach. If you're a small organization and you have a large infrastructure, you may not be able to monitor the whole thing. You may have to pick and choose what you want to monitor, and you have the ability to do so. Your available funds are going to dictate that.

The only additional costs that I incur are for additional log storage space, which is like $100 a year.

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Mark McDonald - PeerSpot reviewer
Infrastructure Engineering Lead at The Star Entertainment Group

Dynatrace is expensive, but it offers good value for the money. I would rate the pricing a seven out of ten, with one being cheap, and ten being expensive. It is not cheap; it could always be cheaper. 

The license has recently changed to a yearly subscription model. So, it's an annual subscription. We pay even more to have an engineer as part of our team for two days a week. It incurs an additional cost.

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DH
Manager, Ecommerce Support at a retailer with 1,001-5,000 employees

The only limitation with scaling to cloud-native environments is licensing. It all depends on how many DEM units you're willing to license. The more of DEM units that you purchase, the more user data you can collect.

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SK
Senior Manager at a financial services firm with 10,001+ employees

The pricing is a bit on the higher end and more expensive than AppDynamics. 

When we compared the solution with other APM tools, we found that its features and uniqueness balance out the price well. 

Pricing is rated a six out of ten. 

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RS
Managing Enterprise Architect Individual Contributor at a tech vendor with 10,001+ employees

I am not aware of the licensing fees.

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KM
Director, Digital Projects and Practices at Rack Room Shoes

Whatever your budget is, you can manage Dynatrace and get value out of it, but you need to manage it to what your needs are. That's the one thing we found. We did not budget the right amount to begin with. It has cost us more in the long run than if we would have been able to negotiate it upfront. But we didn't really know what we didn't know until we'd been using Dynatrace for awhile.

Your ability to catch your Session Replay is based on the number of what they call DEM units, digital experience monitoring units. That's where we were short to begin with. There is an additional expense to determining not just the platform subscription but also the number of hosts units that you want to run and the number of DEM units that you need to be able to capture all of the user experiences that you want. In our case, we wanted the ability to capture 100 percent. Maybe in another business someone would only be worried about capturing a sampling of the traffic.

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GF
CIO FNB Business Lending at First Rand Bank Ltd.

It's more expensive than other solutions, but worth it. We use full APM monitoring on our primary systems, but only resource monitoring on lesser systems. We shift licenses around our environment when a deeper dive into lesser systems is required.

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Varaprasad - PeerSpot reviewer
Senior Technical Lead

My impression is that their pricing plan is moderate.

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SA
Solutions director at a tech services company with 51-200 employees

Dynatrace is usually paid on a yearly basis. You can also have an upfront three-year contract and pay each year, and you will have better pricing. Pricing is always dependent on the industry and the region. Since we are in Turkey, we have a very big push from customers for the discount levels. It always depends on the customer and their project situation.

There are additional costs to the standard licensing fees. If it's a SaaS-based approach, then all the platform cost is included. But if it's on-prem, you have some additional costs. Their pricing structure is a little different if you are using it on-prem without Mission Control.

I would rate them 4 out of 5 for pricing.

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AC
Data Engineer Manager at Creditas

The pricing could be less expensive, although I do see the value of the solution and its feature sets. However, with more flexibility in terms of licensing, the solution could be more attractive to more customers.

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RF
Senior Product Manager at a computer software company with 1,001-5,000 employees

Consider volume because that is where you will get the most benefit. Doing a point solution is not cost-effective.

There are additional Professional Services costs which ensure the solution is configured with meaningful names so you're getting the most money for your investment.

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PankajSingh4 - PeerSpot reviewer
Senior Specialist at Qualitest

I have no information on the cost of Dynatrace.

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SD
Principal Member of Technical Staff at a tech vendor with 10,001+ employees

A different team handles the licensing for Dynatrace.

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RM
DevOps Leader at a legal firm with 501-1,000 employees

Dynatrace's pricing for their consumption units is rather arcane compared to some of the other tools, thus making forward-looking calculations based on capacity planning quite hard. This is because you have to do your capacity planning, work out what that would mean in real terms, then translate that into Dynatrace terms and try to ensure you have enough Davis units, synthetics units, DEM units, and host units.

Catching those and making sure you've got them all right for anything up to a year in advance is quite hard. This means that its ability to scale and continue to work is fine but predicting the correct number of various units to purchase is much harder.

The premium support package is available for an additional charge.

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Imraan Kadir - PeerSpot reviewer
Head of PMO and Strategic Planning at Vitality

The cost model for developers, et cetera, is too expensive. It's not very affordable for small companies. 

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SS
Software Systems Analyst at a manufacturing company with 10,001+ employees

We purchased a subscription for one year and it is an expensive solution for a large enterprise like ours. 

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TR
Works at a financial services firm with 51-200 employees

It is quite costly. Dynatrace was the most expensive, compared to the other products we looked at. But it was also a lot better. If you want value for your money, Dynatrace is the way to go. 

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it_user245445 - PeerSpot reviewer
Sr. IT Manager eCommerce Operations at a retailer with 10,001+ employees

It was about $200,000. Given our small footprint back then, it was not a huge cost. On a day to day level, I can show that it is actually paying us back for multiple reasons. But for the sake of it I’d say about $500.

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JL
Senior consultant at a computer software company with 201-500 employees

Its licensing is complicated or not transparent.

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JB
Software Developer at a government with 1,001-5,000 employees

The solution is a SaaS. If we were to stop paying the subscription entirely, the service would end shortly afterward, based on the contractual arrangements we have with them. Assuming we were not to renew our contract, the facility would just go away.

I was not a party to the actual license negotiations or costings. I can't fully answer to the exact cost, to any degree of certainty, other than to say it's not a free product. It's a business. I believe that we have been getting value for money. We do have to watch how we use it. We have to watch that the costs are not substantial. We do restrict where it's actually deployed and how it's deployed. That's part of our management strategy and that's kind of informed by a budget. That said, I'm not aware of the actual budget numbers.

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TS
CEO at Rufusforyou

The pricing is a concern because the price of Dynatrace depends on how much memory is in a system. Our customers have systems with over 300 84 gigabytes of memory. In addition, you have to pay the head price, too.

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it_user815277 - PeerSpot reviewer
Platform Engineer at a financial services firm with 10,001+ employees

Just go with Dynatrace. Just start with Dynatrace. Do not go into AppMon. Start with Dynatrace, because AppMon is going to give you so much extra stuff that 99% of your user base will not need it, including yourself.

You don't need AppMon. I am a hardcore AppMon guy and I am still saying this. It is a lot nicer to be able to start with the Dynatrace solution, be able to script everything, and start integrating the new thing than it is to try to do the old tool set. 

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it_user815403 - PeerSpot reviewer
IT Analyst Senior at a financial services firm with 10,001+ employees

I would like to see them improve on their licensing and the cost. It's been a challenge for us because the way they have it broken out right now, you have to buy it by units. It's hard for us to know where to put those units because our company is broken up into all these different business units, so it's been challenging in that sense. I just would like to see them improve that model a little bit.

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AS
Associate Director, Application Performance Management Solution Design & Engineering at a financial services firm with 10,001+ employees

Financially, Dynatrace was a lot more expensive than AppDynamics.

Our business case wouldn't resolve, which is why we decided to renew the licenses with AppDynamics.

Dynatrace should reduce their pricing. It should be cheaper.

We are no longer using Dynatrace because it was too expensive.

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it_user815337 - PeerSpot reviewer
Monitoring Team Lead at a logistics company with 10,001+ employees

I don't think the limitations are technical at this point, honestly. My limitations are more to do - and maybe it's because of the nature of the job I have - but they have to do with pricing. It's a little bit pricey. It's a very good tool. It's worth the price, to a certain degree. But it's hard to justify when it's that costly.

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it_user787395 - PeerSpot reviewer
Service Operations Manager at a media company with 10,001+ employees

Do not ignore the training!

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PrashanthShetty - PeerSpot reviewer
Project Manager at QualityKiosk Technologies Pvt. Ltd.

I am unaware of licensing costs. 

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CM
Head Of Product Development at Stefanini SCALA

The pricing is quite high and many customers do not want to pay for it.

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SE
Cloud Solution Engineer at a financial services firm with 5,001-10,000 employees

Its price is quite high. Although it is worth it, it would be better if its price is reduced.

They base their prices around licensing. Their prices are based on agent licensing and consumption licensing. Both of these can be a bit cheaper, but if they are the best in the market, as I consider them to be, I assume that their prices will be higher. They are delivering the product for that price.

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SA
Senior Software Engineer in Test at Autodesk

The product is pricey, but it is feature-rich, which is why we probably haven't looked away from it.

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it_user815322 - PeerSpot reviewer
Manager Application Development at International Flavors & Fragrances Inc.

I would recommend doing a PoC.

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it_user815289 - PeerSpot reviewer
Vice President at a financial services firm with 10,001+ employees

If you are looking to implement it, go straight ahead. Don't even think about it, just use it. 

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RW
Senior Product Manager at SAP CX

We are a very big customer. We obviously have a special price point. 

If there are no corporate requirements to run Dynatrace Managed (operating it yourself), I would definitely go for the size option. For small and medium-sized companies, the size option is probably the cheapest one. You don't need to look into operating it. You don't need to run hardware. It is pay as you go. 

We looked into what can Dynatrace could actually replace. If the price point is high, think about the impact it would have to the entire organization to constantly replace monitoring tools. If implemented correctly, then it has a lot of saving potentials for the organization. That is something that should go into any ROI calculation.

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it_user815268 - PeerSpot reviewer
Senior Developer at a logistics company with 1,001-5,000 employees

There is a license issue where if we increase the memory we have to up the licenses. I was unaware of that going in. I thought it was scalable without all the paperwork behind the scenes.

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it_user138303 - PeerSpot reviewer
Owner with 51-200 employees
Tool investment (initial 50 JVM agents, increased to 80). One time investment with yearly maintenance costs Total Stitching activities 20 days (due to Tibco wired /unwired mechanism and old JMS version usage); 5 days per week performance testing View full review »
DermotCasey - PeerSpot reviewer
Principal Technology Consultant at Vodafone

As compared to New Relic and other providers, it is more expensive, which is its biggest disadvantage. Its biggest advantage is its capability. It is more feature-rich.

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EV
Managing Director at a computer software company with 501-1,000 employees

There's a perception that Dynatrace's value could be questioned, but this is down to a lack of due diligence on the front end. When done right, this product always gives good ROI and total cost of ownership.

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it_user161208 - PeerSpot reviewer
Senior System Engineer at Delta Air Lines (PreMerger NWA)

Make sure your leadership buy-in is in place. Ensure leadership understands that an APM solution is a fairly expensive, so they know what they are getting into. Tools come and go, but it is the vendor relationship that is important. 

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it_user815202 - PeerSpot reviewer
Senior Specialist at a logistics company with 1,001-5,000 employees

If I had a colleague interested in purchasing Dynatrace, I would ask these questions:

  • What are you using these days?
  • What are you missing? 
  • If you have that missing point as well as what you already have, why not go for Dynatrace?
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SB
Sr. Technical Consultant at a computer software company with 1,001-5,000 employees

The solution is rather expensive. There are less expensive options.

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SC
IT Specialist at a government with 10,001+ employees

Our annual costs were about the same for both AppDynamics and Dynatrace.

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it_user19185 - PeerSpot reviewer
V.P. - Pre-Production Performance Architect at a financial services firm with 10,001+ employees

Assure enough and proper training and have a guardian, a single point contact from Dynatrace assigned for your organization to provide timely support/service.

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RS
Enterprise Monitoring | Information Services at a healthcare company with 5,001-10,000 employees

Its license is a bit expensive. We renew it yearly.

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IM
Managing Director with 51-200 employees

It's expensive. It could be cheaper.

I don't have all of the contract details, but I believe that it is a continuous license.

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VP
Manager of DevOps at a hospitality company with 1,001-5,000 employees

The pricing and licensing are very expensive.

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SC
IT Specialist at a government with 10,001+ employees

Look at the product and the product features, not the price. Too often people look at the price and turn away. Dynatrace costs a little bit more than the other products I researched, but it can do far more. Since my last review, I have stood up a competitor's product.  My Dynatrace installation is two servers plus my collectors.  The competitor's product required seven servers.  That is significant when looking at the cost.

I feel the price is good for what the product does.

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it_user787764 - PeerSpot reviewer
Head of Delivery and CTO at a tech services company with 11-50 employees

As with a BPM project, Dynatrace fits really well a start small, scale fast environment. Getting the first agents installed, getting information, and coverage in a initial set of systems can be done in hours and with a low cost entry point. Rather than investing months building an enterprise-wide business case, our recommendation to our clients is that resources are better invested in proving the value with a small pilot.

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LK
Senior Solutions Architect at a tech services company with 51-200 employees

We asked for a three-year license, and the price was quite good.

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KS
Chief Delivery & Wellness Officer at Bahwan CyberTek

I think that the price is reasonable.

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it_user815358 - PeerSpot reviewer
Senior Systems Engineer at a insurance company with 5,001-10,000 employees

Definitely look at Dynatrace if you are looking to purchase an APM solution.

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SP
Project Lead Engineer at a construction company with 5,001-10,000 employees

Dynatrace is very good and it's provided a lot of information, it plays a positive role in making your application up to date in the market. If you want to monitor some applications only, it would be cheaper if you did cloud monitoring, but the price benefit depends on the use case.

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OK
Consultant at a tech services company with 1,001-5,000 employees

It's an Open-Source platform.

The price range is quite high. It's the highest compared to the other top APM products that are available. 

They only deliver on a subscription model.

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OK
Consultant at a tech services company with 1,001-5,000 employees

Dynatrace is the most expensive APM that we sell, compared to competitors' products. The license pricing could be improved. My customers pay for licensing yearly. 

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RR
Software Test Engineer at Enova International

Purchasing through the AWS Marketplace was a pretty straightforward process. We had no hiccups.

I think the pricing is at a fair value for what it is.

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AG
Principal Architect at a computer software company with 11-50 employees

While it is quite good in respect to its functionality, there are few area in regards to pricing that they can look at how to possibly change. I have heard it's costly.

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AS
CTO at Marketware

Pricing can be high, especially for Portuguese standards. But as one says, you get what you pay for.

Setup cost is very low considering that it is an almost totally, automatic process. Installing SaaS or Managed is only some minutes away. Given that there is no configuration involved in the agents, you can develop how many you want per hour. It only depends on your IT deployment strategy. TCO is thus much lower than expected. Licensing is very interesting, as you pay only for what is being monitored. A lot of things are given away for no additional cost. If you have a great IT consolidation, it will be pretty cheap. If you have a lot of servers, it will be heavier.

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it_user877017 - PeerSpot reviewer
Service Delivery Specialist at Experian

The setup costs for Dynatrace are low, however licensing costs are high.

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KJ
Staff Software Engineer at DISH Network Corporation

Our experience purchasing through AWS Marketplace was good.

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it_user815307 - PeerSpot reviewer
Senior Solutions Consultant at a tech services company with 10,001+ employees

Surprisingly, it is quite expensive. That is something that we could always see: Improved pricing and the overall construct on how do we use each license in regards to usage of the tool. 

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JT
Application Performance Analyst at a computer software company with 201-500 employees

Make 100% certain you understand the cost and limitations of HUs versus traditional monitoring Agents.

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MC
Technical Manager at a tech services company with 10,001+ employees

Purchasing through the AWS Marketplace is excellent. 

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it_user815265 - PeerSpot reviewer
Enterprise Systems Technology Monitoring at a insurance company with 1,001-5,000 employees

This is an expensive solution, but it is also worth the money.

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it_user815196 - PeerSpot reviewer
Senior Manager Network Architecture at a logistics company with 5,001-10,000 employees

A Dynatrace partner will always be willing to give you a trial. Go through the trial to see if there is a benefit for your company. Just try it out, implement it into production, and you will see the benefit.

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JM
Sales Engineer at a computer software company with 1,001-5,000 employees

There is a license cost, which is obviously more expensive than an open-source solution, but for the return on investment from what you get from it, it's a great investment. Of course, it could always be cheaper.

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it_user1362276 - PeerSpot reviewer
Cloud Engineer at Clearsale

We have a three-year contract. We have 30 licenses for the full stack and 3 licenses for the DEM unit.

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Clifford Neilson - PeerSpot reviewer
Service Delivery Manager at choice sourcing

The pricing is not bad, but it could be better.

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PA
SRE Manager at a tech vendor with 501-1,000 employees

The licensing for Dynatrace is high. If you want to go for monitoring solutions, then why Dynatrace? If you have a particular budget, you can go for many other monitoring tools - apart from Dynatrace - and they can help you more and give more data than Dynatrace can.

And secondly Dynatrace also comes with a lot of issues, which I have mentioned elsewhere in this review, which can easily be rectified using other tools. It's not worth the money that you spend for Dynatrace.

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it_user815271 - PeerSpot reviewer
Senior Engineer Architect at a leisure / travel company

I am not sure about the cost, because I was not involved in the initial implementation.

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it_user815229 - PeerSpot reviewer
Middleware Engineer at a insurance company with 1,001-5,000 employees

The product is definitely worth taking a look at. Be aware that it is probably more pricey than other options on the market, but there are a lot of capabilities. Dynatrace has an eye toward the future and the computing and monitoring needs that we are gonna need for the cloud. 

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it_user786417 - PeerSpot reviewer
Evangelist & Practice Lead at a consultancy with 1-10 employees

Evaluate all the corners of the data Dynatrace provides, including outside dev and ops. The hole ITSM space can be ignited with Dynatrace integration, like CMDB synchronization.

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FR
Integration Architect at a financial services firm with 1,001-5,000 employees

The price of the solution is expensive.

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HG
Gerente de Operaciones at a consultancy with 1-10 employees

Although I see the value in the solution, the pricing can be a bit more expensive than other options.

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it_user792384 - PeerSpot reviewer
System Engineer at a tech services company with 10,001+ employees

Dynatrace is bit costly and not easily affordable.

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it_user266799 - PeerSpot reviewer
Application Delivery Manager at a manufacturing company

Plan for the future. If you are able, go into licensing as you will get what you expected plus a tremendous amount more out of Dynatrace so you will immediately want more licenses.

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it_user852528 - PeerSpot reviewer
Consultant at a tech services company with 1-10 employees

I understand that due to comparisons we did, that Dynatrace is still kind of an expensive solution compared to others. But I recognize that they are ahead of the competition when we do a feature by feature comparison. We have a very stringent budget for an infrastructure solution. Maybe if they provided modules, a simple module with fewer features and a lower price, that would be very good.

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it_user815181 - PeerSpot reviewer
IT Systems Monitoring Consultant at a healthcare company

Do a PoC and see if you like it.

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it_user877986 - PeerSpot reviewer
Systems Team Manager at MANGO
  • Pricing is still too expensive.
  • Their proof of concept is still a bit difficult.
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it_user792108 - PeerSpot reviewer
Application System Analyst at a financial services firm with 1,001-5,000 employees

You get a really well-planned out monitoring suite for the money spent.

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GL
Dynatrace Technical Consultant at a tech services company with 51-200 employees

I don't really get involved in the commercial side of things and therefore cannot speak to the aspect of licensing, such as pricing. We might be on a three-year contract that gets renewed.

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RS
TitleICT management division director with 501-1,000 employees
it_user877989 - PeerSpot reviewer
System Engineer at MANGO

They could improve their price ranges, as there is no option for startups or testing.

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it_user101832 - PeerSpot reviewer
Application Manager at a logistics company with 1,001-5,000 employees

Pricing is based on the number of servers monitored, so for big applications, it is a bit expensive.

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it_user1000017 - PeerSpot reviewer
Product Manager at a financial services firm with 201-500 employees

Our most important criteria when selecting a vendor are the features and local support of the agency. Those two along with pricing are very important. 

The reason we eventually chose Dynatrace was for the automatic (auto-baseline) of detection for the API performance issues.

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AB
Cloud Practice Specialist at a tech services company with 201-500 employees

The price could be improved.

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it_user877926 - PeerSpot reviewer
Founder at a government

It is quite expensive for startups. 

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IC
Director and Founder at a tech services company with 11-50 employees

Product pricing can seem a little over complex, however this is minor and does not detract from the benefits of the solution.

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it_user726264 - PeerSpot reviewer
Specialist at a tech services company with 10,001+ employees

Licensing is a bit complicated for Dynatrace, and pricing is dependent on how much your organization invests.

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it_user957450 - PeerSpot reviewer
System Integrator with 10,001+ employees

It is on the high-end of the price range of products.

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Buyer's Guide
Dynatrace
March 2024
Learn what your peers think about Dynatrace. Get advice and tips from experienced pros sharing their opinions. Updated: March 2024.
765,386 professionals have used our research since 2012.