Hoovers Pros and Cons

Hoovers Pros

Sule Arifagaoglu
Senior Database Specialist (SFDC & Marketo) at a tech vendor with 501-1,000 employees
We use Conceptual Search for key words and it is the best. Our business focuses on really targeted accounts and this feature helps us a lot.
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Hoovers Cons

Sule Arifagaoglu
Senior Database Specialist (SFDC & Marketo) at a tech vendor with 501-1,000 employees
They should increase the quality and quantity of contacts. From my point of view, D&B is an account standardization tool, not a contact provider like ZoomInfo.
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