Informatica PIM OverviewUNIXBusinessApplication

Informatica PIM is the #8 ranked solution in our list of top Master Data Management (MDM) Software tools. It is most often compared to Informatica MDM: Informatica PIM vs Informatica MDM

What is Informatica PIM?

MDM – Product 360 is Informatica’s master data-fueled product information management (PIM) system. It allows business users to more effectively manage and collaborate on product content to fuel all sales channels with consistent, rich, and accurate product data for an informed and engaging customer experience. By delivering clean, consistent, and trusted product data, Product 360 empowers customer engagement and a company’s digital transformation by increasing speed, agility, and time to market.

Informatica PIM is also known as PIM, Product 360, Heiler.

Buyer's Guide

Download the Master Data Management (MDM) Software Buyer's Guide including reviews and more. Updated: September 2021

Informatica PIM Customers

Puma, Saint Gobain, Unilever

Informatica PIM Video

Pricing Advice

What users are saying about Informatica PIM pricing:
  • "We switched to Informatica PIM because it was cheaper than the Oracle solution. It is cheaper initially, but they will bundle it later. This is what happens in the industry."

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Sr. MDM Architect/Principal MDM Consultant at a tech services company with 201-500 employees
Top 5Leaderboard
It is scalable and comes with good staging and hierarchical features, but its look and feel needs improvement

What is our primary use case?

We would like to centralize all our product information systems. Currently, the product information is stored in various disparate systems, and we would like to bring it to a single place.

Pros and Cons

  • "The staging and hierarchical features are the most valuable."
  • "Its look and feel needs improvement. It has a lousy look and feel. Informatica PIM is designed specifically for the retail industry. They need to make sure that it is also applicable to all the other industries and verticals."

What other advice do I have?

I would suggest to watch out. Informatica PIM is designed specifically for the retail industry. To use it for manufacturing, you need to think twice and make sure that it satisfies your business requirements. When you are asking for a free demo from Informatica, make sure that you tell your use case and ask them to configure it in a way that suits your business use case. Otherwise, it is not going to solve your problem. I would rate Informatica PIM a six out of ten.
Project Manager at a tech services company with 10,001+ employees
Real User
A robust solution with an intuitive UI, but it needs more flexibility

What is our primary use case?

The primary use case of this solution is centralizing and mastering the data. It is also used for centralizing the data between your administrator and customer.

What is most valuable?

The most important features are the mastering of the data and the UI intuitiveness. I find this solution to be the most efficient, immersive, and robust. Also, they have a feature map that is flexible and robust.

What needs improvement?

They need more feature flexibility, as it is not fully developed.

For how long have I used the solution?

I have been using this solution for approximately 11 to 13 months.

How are customer service and technical support?

I have not contacted technical support. We have a team in our company for support and maintenance.