It allows the marketing team to run everything by themselves. It allows them to be very independent.

Before MailChimp, sending bulk emails and managing subscribers used to take hours, and many subscribers were missed or lost. We had no idea how many of our emails were opened or clicked. 

After using MailChimp to collect and manage subscribers and newsletter campaigns, we are able to automate the whole process of email campaigns in just a few clicks. This has saved hours of manual and tedious work for our marketing department. With its rich reporting dashboard, we are able to gain valuable insights into the effectiveness of our email campaigns.

This has given DigiEnable the ability to send out engaging, interactive and great looking emails, with ease and relative speed, to keep in touch with our clients and subscribers. It's much better to use a client like Mailchimp to avoid getting our domain blocked by SPAMNet and the new GDPR rules!

Its automated pass-through of data from targeted behaviors trigger an automated progressive drip campaign.

With RSS campaigns, nobody has to login every morning to send the daily news email to 19K readers.

My company wanted to send emails, but had a very small budget.

The list management is the feature that really helps us function better. We are able to manage ONE list and segment campaigns by clients, city, whether the recipient has been to a presentation, etc.

We use Constant Contact occasionally for clients but the list management tool is not nearly as robust forcing you to add everything in a “tag” field which becomes a dumping ground for information but is the only way to segment a single list. It’s just not as usable.

I've been creating email newsletter campaigns for over 10 years. With MailChimp I can set up an entire account with custom templates and rules in place for the client. From there they can change the content on their own. When they want another version of the email that is easy as well. Having dynamic fields built in to populate data from the contact database is great personalization that we can't do at scale.

As an author, I was going to a lot of effort to interact with fans and MailChimp has enabled me to make it easy for everyone to catch up on blogs they missed, see exclusive videos before it hits my YouTube channel, and catch up with the projects I’m working on. I feel it gives my monthly content longer life while helping me work smarter, not harder.

MailChimp has allowed us to easily integrate it with our CRM which has reduced the amount of effort needed to setup up and track any marketing newsletter.

We rely heavily on email to communicate with our audience. The downside of sending many emails is that the unsubscribe rate goes up. By segmenting lists, we were able to decrease the unsubscribe rate. We also can smoothly gather new leads and more information on existing constituents using MailChimp API integration with our webform tool.

We distribute all sales blasts, newsletters, and investor updates through MailChimp. The ease of use and price point enables us to scale our email initiatives efficiently as we grow.

We used to send a lot of emails with Microsoft Outlook but it took too much time. Now, with Mailchimp it is so much easier to send mailings to our members.

Staying in touch with our clients and knowing if our clients are still interested in our services.

I can quickly send out newsletters without spending too much time building out the emails.

Probably automation again. We have multiple campaigns such as product marketing emails, seminar series emails, and blog content with referral emails that cross over various vertical markets. MailChimp enables us to manage how the content crosses over and monitors each series or campaign while providing in-depth analytics for each vertical market. Its simple API into our CRM also allows us better client management.

MailChimp almost doubled our email marketing delivery and open rates.

We managed to easily build and send modern, nice looking, relevant newsletters to hundreds of followers, analyze our projects and thinking of new and better ways to do it, because of the diversity that comes with it.

There was no email marketing at our company before MailChimp, so this product allowed us to begin email marketing which is less costly and less resource intensive.

We do more outbound marketing as this method makes it so much easier to do.

This does not apply, as I took over an existing account in an existing organization.

MailChimp has provided us an online email marketing solution to send newsletters and mailings to our customers.

It makes sending newsletters a lot easier! I can have a really good looking newsletter with minimum effort.