MailChimp Other Advice

LuisYndigoyen - PeerSpot reviewer
Senior Product Manager at Momento

We're a customer and end-user.

It's a SaaS product.

The tool is easy to use, so potential new users simply have to focus on the messaging and the decision tree around the messaging.

I'd rate the solution ten out of ten.

View full review »
Ghias Ahmad - PeerSpot reviewer
Network Officer at Punjab Information Technology Board

Overall, I would rate the solution an eight out of ten. I would recommend using Mailchimp; it is currently the best email marketing solution available.

View full review »
Andrew Royal - PeerSpot reviewer
Founder at Full Stack RevOps

It would be best if you got a professional who understands the platform. It can save you time and money and increase the revenue. I rate MailChimp a nine out of ten. 

View full review »
Buyer's Guide
MailChimp
April 2024
Learn what your peers think about MailChimp. Get advice and tips from experienced pros sharing their opinions. Updated: April 2024.
768,578 professionals have used our research since 2012.
LH
Partner/Owner, Trainer and Speaker at DigiEnable

The most important thing with Mailchimp, or any other email service provider, is to spend time checking out the templates and picking and editing one that suits your needs. Make sure your shiny new email newsletter portrays your brand, ethics and style guidelines. When someone opens your email they should immediately know it's from you.

We run digital training and SEO for a variety of organisations and businesses, and our Mailchimp and Email Marketing workshops prove very popular, because these participants realise the importance of connecting with their consumers and potential customers, in a clear but engaging and interesting way. Email is the first line of communication, make sure it looks good!

View full review »
it_user348273 - PeerSpot reviewer
Managing Member at Christiano Ferraro Consultancy, LLC

Start with this tool for your email marketing. It solves most basic needs in an affordable and easy to use way.

View full review »
it_user222417 - PeerSpot reviewer
Independent Consultant at a tech consulting company with 51-200 employees

Don't connect to Salesforce, and expect about 80-90% deliverability.

View full review »
it_user224262 - PeerSpot reviewer
Project Manager - Digital Marketing at a consultancy with 501-1,000 employees

If it's for a small business sending out a monthly newsletter, it's a great solution. If you are a business looking for stability and different campaign types to run, look at a different solution.

View full review »
it_user211974 - PeerSpot reviewer
Owner & Chief Marketing Officer with 51-200 employees

If you are not already working with a marketing person, it may be a good time to start. Having a strategy for your list, your email campaigns and social integration is key to success. A good team will help you get up and running more quickly and avoid common mistakes in the process.

Whether you are using a service to implement or going it alone, understand how you will be targeting your campaigns so you can properly manage your list. Importing your list properly will help you in the long term.

View full review »
it_user4365 - PeerSpot reviewer
VP of Marketing at Amenity Analytics

Try it out with the free trial, here's the link for MailChimps free trial http://bit.ly/1dQHoak and also try out the other competitors. Most have free trials, so use that time to get familiar with the user interface, features, and functionality that you are looking for. A lot of times a feature on paper looks great, but when you go to use it you find that it doesn't work like you need it to. Take it for a test drive and find out for yourself.

View full review »
it_user259161 - PeerSpot reviewer
Secretary at Lake Erie Logistics, LLC

Don’t just write another blog to send out to subscribers. Really take in the options MailChimp offers and create something eye-catching and unique. Most authors I know simply write letters to fans. I have found I can offer freebie links, videos, image elements that link to past blogs, etc, and I like to keep it short and sweet. So far, this is working when competing with the valuable time of fans, and if click rates are low, don’t give up – change it up!

View full review »
it_user232971 - PeerSpot reviewer
Sr. Business Analyst at a marketing services firm with 51-200 employees

Look at the integrations it has with other systems, which can save you a lot of time setting up campaigns. Creating templates is a simple drag and drop process, so anyone without technical experience can build a template.

View full review »
it_user362088 - PeerSpot reviewer
Digital Marketing Specialist at a non-profit with 51-200 employees

We gradually migrated to MailChimp in stages during our implementation. First, we designed some of our emails in MailChimp, then we moved over our constituent records, then we integrated with our website and so on. This way, if there are particular business needs we could not figure out how to address with MailChimp, we were always able to go back to our previous tool.

View full review »
it_user218430 - PeerSpot reviewer
Digital Marketing Practice Lead at a media company with 51-200 employees

The knowledge base (support center) is full of clear, easy-to-follow guides. There are few things you'll need that it can't do.

View full review »
it_user212673 - PeerSpot reviewer
Webmaster with 51-200 employees

No need of advice. It works out of the box on a web browser.

View full review »
it_user708477 - PeerSpot reviewer
Blog Manager at a tech company with 10,001+ employees

You need someone that knows how to develop emails. The drag and drop email builder isn't coded to show up properly in Outlook, Notes and the older email clients.

View full review »
it_user260166 - PeerSpot reviewer
Technology Adviser at a manufacturing company with 51-200 employees

Thoroughly test the integration if using it with various pieces of software, and be sure to refine your lists with your custom fields from the very start, as it can get complicated further down the track when you need to use automation. If you have clients on statuses or start dates or renewal dates etc., ensure you include these fields as you will likely take advantage of this as you progress.

View full review »
it_user225756 - PeerSpot reviewer
Web Development Consultant at a tech consulting company with 51-200 employees

Take your time to learn from their extension knowledge base, spend time to play around with its interface and do not hesitate to contact the support for any questions.

View full review »
it_user263430 - PeerSpot reviewer
Co-founder, Web developer at a media company with 51-200 employees

Just try it for a few days. You'll love it.

View full review »
it_user205161 - PeerSpot reviewer
Client Services at a marketing services firm with 51-200 employees

Take advantage of their knowledge base and educate yourself on the fundamentals of email marketing.

View full review »
it_user217797 - PeerSpot reviewer
Owner with 51-200 employees
  • Use it
  • I have produced twp training manuals for beginners which I've used with my clients
View full review »
it_user918999 - PeerSpot reviewer
Executive Director at TiE NY

I appreciate the feedback that MailChimp has provided us.

View full review »
it_user223062 - PeerSpot reviewer
Responsable de Comunicación y Marketing at a tech services company with 51-200 employees

It’s very easy, and you can start using it without being an expert in e-marketing.

View full review »
it_user272316 - PeerSpot reviewer
Graphic Design, Marketing, Lead Generation at a financial services firm with 1-10 employees

I only use the free version of MailChimp and I find it to be perfect for my needs. Don't tell them, but I can't believe I have all that functionality for free.

View full review »
it_user341037 - PeerSpot reviewer
Marketing Coordinator at a tech services company with 51-200 employees

I would advise you to get the premium version.

View full review »
RS
Project Manager at a tech services company with 1-10 employees

The solution is one of CloudMail.

For the moment there is a single user. As mentioned, we primarily are involved in campaigns for email companies. 

I cannot provide a recommendation of the solution at this time as it is very early on and I would need to use it more. 

As MailChimp has many capabilities, but is not sufficiently user-friendly, I rate it as a seven out of ten. 

View full review »
it_user217728 - PeerSpot reviewer
Emarketing Specialist at a printing company with 501-1,000 employees

It's very robust and easy to use as well as being very user friendly

View full review »
Buyer's Guide
MailChimp
April 2024
Learn what your peers think about MailChimp. Get advice and tips from experienced pros sharing their opinions. Updated: April 2024.
768,578 professionals have used our research since 2012.