MailChimp Valuable Features
The most valuable features for us, include being able to group our contacts on our email lists into multiple segments, and the vast array of mobile-ready templates we can use for our emails. Also, the ability to gain analytical data is valuable including information on our email open rates, click rates and what our subscribers found most interesting. It's also great to be able to link MailChimp subscriber forms with your social media, so for example we have our subscriber form as a tab on our Facebook page, and it links straight through to our chosen email list. View full review »
* Templates * Statistics * Not having to write CSS code. * Dragging and dropping is much faster than writing HTML and CSS. It is nice to be able to look back on your prior marketing to see what was done in the past. View full review »
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