Optimizely Overview

What is Optimizely?
Optimize your conversion rate in minutes by running an AB Test, Split Test or Multivariate Testing with Optimizely!
Optimizely Customers
Sony, SalesForce, FICO, Trulia, ABC, Fox Interactive Media, The Guardian, CBS, Walt Disney Company, Clorox, Livestrong
Optimizely Video

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AB Testing and Web Optimization Specialist at a manufacturing company with 1,001-5,000 employees
Vendor
It's given us a powerful tool that's doesn't limit our test ideas by the confines of code we can or cannot use.

What other advice do I have?

Optimizely is a great product that has inspired a great community. It is the standard for A/B testing.
Product Development Manager at a consultancy with 1,001-5,000 employees
Consultant
WYSIWYG Editor helps set up AB tests.

What is most valuable?

WYSIWYG Editor makes it really easy to set up AB tests.

How has it helped my organization?

Test and learn and challenge the HIPPO.

What needs improvement?

Verifying goals could be easier.

For how long have I used the solution?

I have used it for three years.

What was my experience with deployment of the solution?

We have not encountered any deployment issues.

What do I think about the stability of the solution?

We have not encountered any stability issues.

What do I think about the scalability of the solution?

We have not encountered any scalability issues.

How are customer service and technical support?

Customer Service: Customer service is wonderful. Technical Support: Technical support is wonderful.

Which solution did I use

Especialista de Optimización Web/Mobile at a transportation company with 5,001-10,000 employees
Vendor
​Multivariate testing and the analytics are valuable features.

What other advice do I have?

Optimizely can work for a lot more things than only testing; it is a pretty easy yet powerful tool.
Design Director at a tech company with 51-200 employees
Vendor
The A/B testing, reporting, and integrations are a few of the most valuable features.

What other advice do I have?

Join the community! You'll learn there more than at school!
Senior MVT Developer (Multivariate Testing) at a marketing services firm with 5,001-10,000 employees
Vendor
Its ability to integrate with third-party platforms has been valuable.

What other advice do I have?

I don't have any other advice. Optimizely's great!
Co-founder with 51-200 employees
Vendor
Very good for working with technical and non-technical team members. Could do a better job of explaining how to avoiding slowing down a page when working with images and Javascript.
CEO with 51-200 employees
Vendor
The most usable online testing product ever

What other advice do I have?

Use Case: Test variants of button color and text of a SaaS-based Marketing Automation solution. ROI: Infinite! (Got 3X conversion improvement using suggestions given by the product during the free evaluation period) Why We Chose It: Cf. PROS.