Oracle ATG Archived Reviews (More than two years old)

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Consultant
Oracle ATG e-Commerce Architect at a tech services company with 10,001+ employees
Oct 02 2017

What is most valuable?

* It provides best-in-class CRM, retail, and cross-channel commerce to broadest range of industries. * It has one of the best-in-class personalization features and a… more »

How has it helped my organization?

It has helped clients to achieve higher sales revenue, profitability, efficiency, and accelerate growth.

What needs improvement?

Its licensing cost could be brought down.

What's my experience with pricing, setup cost, and licensing?

Pricing and licensing are a bit on the higher side but it comes with its own set of advantages.

Which solution did I use previously and why did I switch?

A few clients were previously using Magento and other eCommerce solutions before switching to this.

What other advice do I have?

Oracle ATG Commerce is the leading enterprise eCommerce solution with around 50% of Fortune 100 companies using it.

Which other solutions did I evaluate?

Yes, other options such as Hybris, Magento, Demandware, and IBM WebSphere Commerce were evaluated.
Consultant
Senior Consultant at a tech services company with 501-1,000 employees
Apr 28 2016

What is most valuable?

There are several valuable features, such as the quick deployment of e-commerce platforms, the ability to customize and personalize, and the Endeca-driven search engine.

How has it helped my organization?

The personalization engine is the best part of this product. We're able to customize it according to our and our customers' needs and how we want it to function.

What needs improvement?

It can be complicated to set up if you don't know how to do it.

Which other solutions did I evaluate?

I would compare it with another vendor, like IBM Websphere Commerce or iBreeze. The best thing with Oracle Commerce is the personalization engine, and then the integration with one of the best search engines, which is Endeca. Those two combinations make it a valuable product to use compared to… more »
Vendor
Director of eCommerce at a media company with 1,001-5,000 employees
Mar 10 2013

What is most valuable?

- Good support for iphones, Android and other mobile devices - If you're an Oracle shop, its integration with Oracle Apps is very valuable - Can manage multiple sites with an integrated dashboard - Merchandising and promotion features are very good

What needs improvement?

-Our impressions from testing out ATG is that it requires a lot of customization and professional services, which is not what we were looking for.

What other advice do I have?

We evaluated Oracle ATG last year. It was a good solution but we did not choose it because of the complexity of deployment as noted above. I'm sure it will be a good solution for retailers with larger budgets.

What is Oracle ATG?

Oracle ATG Web Commerce enables you to deliver a personalized online buying experience for each customer by presenting relevant content and merchandizing, personalized search, customized marketing programs, and tailored websites.
Also known as
ATG
Oracle ATG customers
Agilent, Shenhua Group Corporation Ltd., Fox Head Inc., Netshoes, Mr. Price, Retail World AE, Sascar, Banca Transilvania, UL, Fox Head, Carolina Biological Supply, Groupe Dynamite