The feature I find most valuable is the ability to use JavaScript in formulas because it's a lot more flexible in the way that you can program it.

What makes DRM valuable to a Company? Well, Its Agnostic! That right, sure it has some direct integrations with some specific EPM tools, which are super sweet, but it can write directly to a Database table, File, or even XML. Imagine a life where all your hierarchy/metadata information is can be accessed and maintained in one central location. Wouldn't that be great!

Automation is handled by a very simple batch script, which if variables are done properly are super flexible and will reduce maintenance.

The ability to customized properties in DRM help went adding new member to the hierarchy. Lets say you have an organizational hierarchy and you get a new employee. Just think of some of the things that you could Dictate about that employee biased on what his manager is? Have you thought about all the manual things that you are going to have to define about him or her? What if I told you that you could create properties that when you add an employee it would tag that said employee with all of that information. Now this is a interesting example of how DRM can work, but its not limited to your employees. Think about your down stream applications. Do those applications have a hierarchy? Yes

• Management of metadata for multiple downstream applications
• Ability to add complex business logic so that attributes get assigned automatically

As a product that integrates out of the box with Oracle EBS and Hyperion the product has proved to be a great step forward in allowing us to manage reference data across multiple platforms and something that we were able to deploy quite easily. Key has been the standard integration with the other Oracle products. The ability to manage hierarchies with various versions has also proved useful as has the what if capabilities.