We use Outreach as our sales automation platform to enable sellers to be more efficient and effective in their outreach to prospects. We integrate into Salesforce, DiscoverOrg, and SalesNavigator. We use it for two teams in the US and several different teams across the UK and EMEA, about 48 actual sellers and seven managers/admins. We have one Salesforce administrator who works out the kinks between Salesforce and Outreach, we also have a marketing person who works to build content including snippets, templates, and sequences. She is also responsible for training users.