Smaller organizations may find it a bit costly. It is not a cheap solution, simply because of everything that it can do, so there might be a cost barrier for smaller organizations.

We pay between $3,000 and $4,000 CAD ($2,200 - $3,000 USD) per year to maintain this solution. There are different charges the depend on the different options, such as WildFire or different virus signatures. 

The price is expensive but is reasonable considering overall functionality.

The solution is a bit expensive. 

The pricing is competitive. It was not too expensive. The pricing depends on the environment and the number of devices. The pricing varies. 

The price of Palo Alto Networks WildFire could improve. It is expensive. There is an annual subscription to use the solution.

The pricing is affordable and fixed. I give the price an eight out of ten.

It's comparable to what the competition is. It is probably a little lesser than what the competition is because, as a state government, we go for whatever the lowest cost is.

The physical appliance is around €3,000 or €4,000, and then, you have the licensing for a year for around €3,000.

Palo Alto Networks WildFire is a product with a high price. My company pays separately to use Palo Alto Networks WildFire. The cost of the product is very high, but my company is okay with it.

There are different types of licenses.

I rate the price of Palo Alto Networks WildFire a three out of five.

The solution is a bit expensive. You pay for security.

For the cost, I would rate the pricing a 5 out of 5.

In Palo Alto Networks' suite, you only pay for what you use or need, rather than a bundled package.

It IS a bit expensive, but I think you get what you pay for. Value is there.

I rate the pricing an eight out of ten since it can be pretty expensive.

The pricing of the solution depends on the hardware model. Some can be cheap, while others can be more based on the hardware model. Our company only buys licenses for Palo Alto Networks WildFire, so we don't need any additional licenses.

When purchasing the product there are subscription fees involved.

Our licensing costs are annual, and I believe it is not that expensive. I rate the pricing a six out of ten, so it is on the cheaper side.

I use Palo Alto Networks WildFire's free version. 

This solution is very pricey and it depends on the package that you implement. There are sometimes promotions on, which can save on costs.

For the last three years, the price of Palo Alto in Vietnam has been very high.

There are a lot of licensing options. It can be a bit complicated for users. They could work to simplify the options. The product is also a very expensive firewall. 

Some services require additional licensing. WildFire was one of the services we definitely wanted out of the gate. Suggestion is to determine your requirements of services and map back to the cost of turning on the service.

It is a reasonable price compared to other solutions on the market.

The price could be better.

The pricing could be a bit better. 

The licensing fees are on an annual basis and there are no costs in addition to the standard fees.

It is expensive, a feature more accessible to enterprise class customers, but provides an enhanced possibility that Zero- or near-Zero-day threats may be identified and mitigated. The cost of the product weighed against the potential impact of even one successful crypto malware-type exploit may justify the expense.

Palo Alto Networks WildFire is quite expensive, and this is what puts people off.

Pricing could be improved.

The pricing is highly expensive.

The price is fair and comparable to other solutions.

This is an expensive product and the market for Palo Alto in Poland could be much bigger if the pricing was comparable to Fortinet. We have lost a lot of deals to Fortinet over the price issue.

As an example, if somebody is satisfied with Fortinet and they only need to renew their subscription then it is difficult to convince them to try a completely new device at a higher price.

Palo Alto does not require any additional costs to the standard licensing fees, but we have the regular license model. If I just want a firewall, then I need to buy two licenses. 

If we use a VM base, then I need to buy the VM base license, along with the support package from the provider. However, without the license fee, I need to buy IPS support separately.

Other products like Cortex Data Lake support also need to be licensed separately, but that is a wonderful feature. 

With Palo Alto, I can just go buy whatever extra features I want, and they give me a 30-day free license, so that is useful for me.

I can go ahead and buy the product, or if it is not for me anymore, it is free to try. That is a good way to sell their products too. Our subscription runs on a yearly base.

This product and its license is expensive.

Most of the customers get a yearly subscription.

I didn't see any costs in addition to the standard license and fees for Palo Alto Networks WildFire.

The price of the Palo Alto Networks WildFire license is expensive. When it came time to renew the solution the price doubled.

It's not particularly cheap, but it is absolutely worth it.

Initially, the product doesn't cost anything for the first tier of usage you can prove the product before buying it.

WildFire is a little bit pricey. Sometimes it's difficult to sell it to customers at the current price.

We are on an annual subscription. When we purchased the firewall, we had activated this solutions license for a minimum of one year. The price of the solution is fair.

The pricing is OK, it is not too expensive.

The pricing of the solution is a bit higher, but it's worth the extra money you will spend because of the protection that you get.

It depends on the features. Additional features cost additional money as well.

The solution is overpriced. 

More expensive than other firewalls.

They are currently working on sandboxing for an on-premises version rather than a subscription for WildFire through the firewall.

The price is a bit higher than the other products such as TrendMicro, or FireEye.

We lost an opportunity where the client chose FireEye for the price.

The pricing and licensing option should be categorized for various countries such as for Bangladesh.