Cloud is the future. Evaluate cloud licensing up front so you don’t have to repurchase new licenses when your company finally lands in the cloud.

As mentioned, they provide a very competitive pricing model, and one which will not require seated licenses. Makes it easy to get everyone on the product and using it as you expand.

The pricing of the product is fair. It's not unreasonable by any means. 

Advice to others on Parasoft Virtualization is that it is a good tool to be used for Service Virtualization as compared to other tools in the industry.

You should calculate what you need.

Yes, there is an initial investment requirement, and you should definitely do some research to see whether this investment pays off in terms of increased speed of delivery or test coverage.

However, please take into account that the ease of creating, deploying and especially maintaining and managing complex virtual assets using Virtualize could very well turn out to be more cost-efficient in the longer term compared to building and managing custom solutions.

The vendor sells perpetual licenses; could use SaaS. Price is kind of high, but that’s normal because it’s a new, trending solution.