Salesforce Marketing Cloud Pros and Cons

Salesforce Marketing Cloud Pros

Ken Watson
Vice President Information Technology at a financial services firm with 201-500 employees
The most valuable feature is the 'Accelerators', which are expert-taught subject matter webinars on items such as personalization of emails and SMS to contacts and prospects.
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Salesforce Marketing Cloud Cons

Ken Watson
Vice President Information Technology at a financial services firm with 201-500 employees
We would like an improvement to the 'Einstein Engagement Frequency'; the optimal range of emails that our subscribers will engage with.
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