Segment Archived Reviews (More than two years old)

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Consultant
Architect at a consultancy with 501-1,000 employees
Nov 19 2014

What is most valuable?

We like the easy integration with analytics services, especially Google Analytics; easy-to-write code and integration with Node.

How has it helped my organization?

We've had a couple of projects where robust analytics were part of the requirements. Inserting some very simple code snippets has made this part of it a breeze for our developer so he can concentrate on the hard stuff.

What needs improvement?

The design of the website is such that you lose context when clicking around (e.g. when clicking on docs). Also, it would be nice if it were easier to add users at various levels (i.e. read only, add to groups that can see multiple… more»

Which solution did I use previously and why did I switch?

We used Google Analytics directly in the past.

Which other solutions did I evaluate?

No, we went with the product our dev recommended and we are very happy.

What is Segment?

With Segment as your customer data hub, you can focus on building incredible products and attracting more customers. Instead of wasting time integrating all of your tools individually, track data to Segment once. We're the last integration you'll ever do.
Also known as
Segment.io
Segment customers
Nokia, rdio, Bonobos, LiveNation, Atlassian