Citrix DaaS (formerly Citrix Virtual Apps and Desktops service) Pricing

DavidWood1 - PeerSpot reviewer
Senior Infrastructure Engineer at a retailer with 10,001+ employees

Their licensing model used to be on a per-year basis, where you would negotiate the cost per user for a year. For instance, if you had 25,000 users, you could negotiate the cost accordingly. However, they are transitioning to a subscription-based model where the cost is incurred monthly. 

They argue that this model allows companies to switch from a capital expense to an operational expense, making budgeting easier. However, I am not a fan of this model. I prefer paying only for the number of licenses that I need based on the number of concurrent users, like the previous model.

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MB
CIO at a healthcare company with 1,001-5,000 employees

I'm happy with the pricing. The cost of the Citrix software reflects what I would expect a product of that nature, in that market, to be.

Understanding the licensing is quite a bit more complicated, because one of the things about Citrix is that you can buy licensing at different levels. You can buy a basic license, which will give you the core functionality. You can buy an advanced license that will give you the core plus another layer, or you can buy a premium license, which provides a much wider set of functionalities. In truth I still struggle with some of the variations but with the aid of our reseller we usually find what we are looking for. Yet I still like the idea because it means that if all you need is a basic load balancing solution, then you don't need to buy an advanced or premium license. On the other hand, if you want to use the extra features that come with those higher-grade licenses, you can choose to do so, but you only pay for what you need.

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JV
CEO at Lucid Tech Services

My pricing advice would be to watch your Azure costs. If you're not used to it, like I wasn't last year, they can get very high very quickly and you can go upside down on your agreement very easily.

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Buyer's Guide
Citrix DaaS (formerly Citrix Virtual Apps and Desktops service)
April 2024
Learn what your peers think about Citrix DaaS (formerly Citrix Virtual Apps and Desktops service). Get advice and tips from experienced pros sharing their opinions. Updated: April 2024.
767,847 professionals have used our research since 2012.
AP
Director System Integration at a computer software company with 10,001+ employees

Citrix is competitive, however, at the same time, they give great service. VMware, Horizon, or other VDI solutions may be cheaper. That said, they do not have the same capability that Citrix has. 

We offer other VDI solutions like Microsoft WVDs and the VMware's Horizon, that are on the cheaper side. It's up to the customer, what they want to do. If they want to have premium services, we will host their VDIs on Citrix system components only. That will give them better features and better capabilities or maybe less frustration on the user experience side.

We offer cloud and managed services offerings as well as environments hosted on our data center. We have a variety of options and therefore can offer a variety of prices according to what they need/want.

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DK
Sr. Architect at Philips

We'd like the solution to be less expensive and are looking for alternative options. The cost is on the higher side. We pay for the licensing on an annual basis.

The technical support costs depend on the contract. We have separate contracts that are different based on the customer. If the contract covers technical support, that is fine, however, if it's a basic contract, then we have to pay for the technical support.

I cannot speak to the exact amount the company pays at this time. 

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IA
Group IT Manager at a manufacturing company with 1,001-5,000 employees

You can buy an on-cloud or on-prem license. You can switch between on-cloud users and on-prem users.

Its licensing is cheap. It is from $8 to $15 per user. It is not that expensive when you compare the cost of buying new hardware with the cost of the license. For example, at $15 per user, it costs around $180 for a year, which is cheaper than buying a $600 PC that at a certain stage, you will again have to change because its hardware is not supported. It may also get damaged or stolen. So, you can compare the cost of the actual hardware that you have to buy and the time spent in supporting the clients with the cost of its license.

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FC
Virtual Desktop and Applications Offerings Global Offering Manager at a comms service provider with 11-50 employees

I cannot comment on pricing because we have more than a million seats under management so we get the best price. 

Our pricing view is very different than most users. 

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YM
Multi-Cloud Operations Engineer at a comms service provider with 10,001+ employees

I'm the operator for a customer, so I'm not really aware of the licenses. They do the deal with Citrix and we just operate the infrastructure or the VDI. I don't really know how much it costs in reality.

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RV
Vice President (Technology) at Shaligram Infotech LLP

The licensing is $125 USD per user. The cost needs to come down substantially.

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AH
Solution Architect at Kimberly-Clark

Citrix Virtual Apps and Desktops is an expensive solution.

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Grant Waddell - PeerSpot reviewer
Head of IT Architecture & Operations Support at Lyntia

We recently received the product’s renewal quote, three times the last price. It is an expensive solution. I rate its pricing a nine out of ten.

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JF
Technical Manager at a computer software company with 11-50 employees

Citrix licensing is expensive.

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Erez Baruch - PeerSpot reviewer
CTO at Integrity software

The Citrix license model has changed. It costs around $240 per user for a single username, but a concurrent license costs double.

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Giovanni Golinelli. - PeerSpot reviewer
Hybrid IT Architect at Quanture Spa

In the past, the prices of the product were great. With the acquisition of Citrix by your company, the prices have drastically increased. For my company, it has become a bit of a problem to sell products from Citrix.

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Alan Thomas - PeerSpot reviewer
Technological Solutions Architect at Grupo Techint, S.A. de C.V.

It's costly in the market. But it is not expensive for the company. For the company, it's relatively inexpensive because the core of the work is compensated with the price. Secondly, the price is included in the cost of the business.

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PB
Consultant at a computer software company with 1,001-5,000 employees

I don't quite remember the specifics of what we had. I believe we had a 25-user license, and I don't recall it being overly expensive. 

It was a reasonable cost. However, if you were to scale it up to hundreds of users, the cost would undoubtedly appear significant.

This is no different from what I would expect from VMware Workspace pricing.

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MA
Senior Manager, Corporate IT at a computer software company with 10,001+ employees

Where Citrix really needs to improve is in their support and in the way that they manage their licenses. Everything else comes second because if I'm not in a position where I can get proper support or manage my own licenses in an easy way, then it is pointless. Today, I am at a point where I may not be able to use Citrix anymore because they want to take away some of the licenses that I bought, pretending they are not valid anymore. That is frankly unacceptable. If they don't solve this, everything comes second because I cannot use my product.

On a scale from zero to 10, I would rate pricing a zero. They are trying to take away licenses that I bought because they say they are not valid anymore, even if they are stated as permanent. On the site, they are characterized as permanent. They insist this is an evaluation version that I'm not allowed to use as permanent, which means I will probably be in a position where I can't work anymore. So, their licensing system is bad. The fact that I cannot relocate my licenses alone, but I have to go through and use their support center makes it even worse.

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RM
Technical Team Lead at a energy/utilities company with 1,001-5,000 employees

In terms of pricing with the Citrix Virtual Apps and Desktops, I think it has gotten better over the years. Citrix has found more dynamic ways to be able to revive licensing models that fit many different scenarios that organizations have. We have been able to evolve our own licensing over the years to accommodate our situations between concurrent versus user device licenses. Now, when we move into the Citrix Workspace realm, we definitely have some awesome options there. 

I think Citrix is always willing to negotiate different models. They try to offer their clients flexible options to license their products. We have been very happy with the way that our licensing has worked out with Citrix.

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GD
Manager - IT/Telecommunications at Banco Galicia

The Citrix licensing scheme is really straightforward and simple. It doesn't have hidden costs. You get what you pay for. It is easy to understand what is on the product, so it's simple to get a clear idea of how much it costs. Licensing is not an issue. 

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Manjit Chakravarty - PeerSpot reviewer
Solutions Architect at a tech services company with 10,001+ employees

They offer licensing per user.  From time to time, they give discounts. Because it's a hybrid model, you can deploy some portion of it on cloud and some portion your on-prem. 

This is an expensive solution but the cost can be brought down by discount bargaining based on the volume of licenses you are purchasing. 

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JB
Senior Engineer at a computer software company with 10,001+ employees

The licensing, in general, is expensive. A lot of customers battle to pay the amount. It's very difficult to ensure that your solution provides the business value that the customer is after.

In addition to the standard licensing fees you need to pay Microsoft licensing as well.

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GT
Solutions Architect at GE

It is quite expensive, but so are the competitors on the market but, you get what you pay for.

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ED
Works at a financial services firm with 1,001-5,000 employees

If you look at cost, then you must look at the number of users that you are covering. If you are only using it for some users, then it is very expensive. However, if you have a massive amount of users, then it begins to be interesting to use Citrix. Because once you are managing thousands of servers with one guy, your maintenance costs decrease per user.

Another major cost is Microsoft because Microsoft Windows costs them. We also need a license for SQL server, Windows Server, and Citrix Remote PC. These are extra costs for the solution that are not covered by the license.

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MS
Systems Architect at Conviso Inc.

We had a yearly license and we did named instances which I didn't like, due to the fact that they took away the concurrent. I tend to prefer concurrent as you don't get duplications.

The purchase price was around $300,000 USD and then the maintenance fees were 20%. There are no other additional fees.

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DK
Technical Architect at a computer software company with 10,001+ employees

The pricing is a little bit high, but it's good value for the product's stability and efficiency.

You need to choose the right licensing, whether it is the Advanced or Premium Edition.

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HS
Deputy General Manager at a construction company with 501-1,000 employees

The prices quoted initially were on the very high side, and there was room for negotiations, considering the competition and the options that are available directly from Microsoft now. The Microsoft options were not that mature at the time we were looking for a solution.

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it_user271662 - PeerSpot reviewer
Team Lead Global Engineering at Interpublic Group (IPG)

Buying the licenses all at once would give the best discounts. Also using a VAR may give best pricing. Shopping through different VARs is a must as you could see 50% of savings.

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RohitSaluja - PeerSpot reviewer
Founder and Director at Decoding IT Solutions LLC

We're paying for a standard license and, in my view, the price is too high. I would be satisfied with it if it were reduced by about 20-30%. Right now, I would rate the pricing a five out of ten.

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YG
IT Operations Service Delivery Senior Manager at e-finance

The setup cost is not much. Although trimming the application settings is somehow tricky and has a lot of effect on performance, it is done only once. For a large number of users, use the concurrent users' license model.

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TT
Solutions Manager at ICSI

The price of Citrix Virtual Apps and Desktops is approximately $300 for the new version called Dash and the license is approximately $900 annually.

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Yash Saxena - PeerSpot reviewer
Technical Consultant at MindTree

The solution is affordable.

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Nicholas Stapley - PeerSpot reviewer
Technical Architect offering Consultancy Services and Technical Governance at Various Clients

Citrix is competitive when compared to other vendors. Often you get what you pay for. In this instance, if you want an enterprise-class and future-proofing solution, then Citrix is a good choice to make.

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EP
Senior Technical Consultant at The Instillery

Citrix is a pricey product, but it is the best product for large corporate companies that want to squeeze to the last buck the life of their existing computers. Using Citrix allows medium to large companies to save money when computer hardware refreshes need to happen; Using shared desktops with Windows Server 2012 R2 as OS you can provision this for a large fleet of users that are probably still using a Windows XP computer but the user experience they will have will be like using Windows 8.1 or Windows 10 if you use the latest version of XenDesktop

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RV
Delivery Head - Major Incident at a tech vendor with 10,001+ employees

Citrix solutions cost a lot in comparison with competitors, like Azure Virtual Desktop or VMware Horizon. Those solutions cost around 50 to 60 percent less, per month per user, than Citrix. The leadership of Citrix should really consider the pricing factor. Apart from that, they are the leader in the virtualization of desktop applications.

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it_user166788 - PeerSpot reviewer
Virtualization Engineer at a tech consulting company with 501-1,000 employees

Regarding Citrix XenApp & XenDesktop licenses:

  • Example 1 - You have 100 users in your company. If all workers use Citrix products during work time, you can select the Citrix user/device license. (For any company.)
  • Example 2 - If your company uses a shift system (60 workers in the morning, 40 workers at night), you can use a Citrix concurrent license. (For example, any university.)
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Robert Prugarewicz - PeerSpot reviewer
Infrastructure Specialist at Unum Życie Towarzystwo Ubezpieczeń i Reasekuracji Spółka Akcyjna

Based not only on the cost of Citrix, but additional costs like firewalls, IPS, and other solutions, the total cost of switching users from using normal laptops with VPNs to connection via Citrix were so huge that the CEO of our company decided to postpone the deployment process.

Because we are at the beginning and have started from scratch we are, on the one hand, in a very convenient situation. But on the other hand, we must spend a certain amount of money for infrastructure on things like routers, connections, etc.

Building a real farm of VDIs could improve the work for users, but this is a strategic decision for our company. We are reviewing technologies like VMware Horizon and others. In each case, the cost is high and in the current pandemic/financial situation, our company has decided to postpone plans to move until next year or later.

I would like them to make the licensing easier to understand. Licensing is quite complicated for apps or processors or servers. When you try to adopt a solution, licensing is per bundle. But for a regular user, from a business point of view, there is no strict license: For example, access to VDI will cost X, and that is all. Instead, in each case, there is a license for access costs, while per-server the cost is that, and to another type of server it costs that. No vendor will tell you, "This is the cost per user." In each case, the answer is, "It depends."

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YG
IT Operations Service Delivery Senior Manager at e-finance

I suggest using the concurrent user licensing scheme.

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it_user482313 - PeerSpot reviewer
IT Project Manager at a energy/utilities company with 501-1,000 employees

Sit down and seriously review your mobility strategy. If you don’t have one, draft something before you get started. Consider where you feel your organization is going to be in the next 2 to 5 years. I would consider an mobile device management (MDM) solution to have a lifespan of about 3 years as they have to adapt to a series of vendors (Apple, Google, Samsung, etc.) that move a lot faster than they do.

Determine what features you are planning to roll out to your users over this timeframe (i.e. access to internal documentation [ShareFile], access to Internet sites [WorxWeb], etc.) as Citrix has a variety of options that can affect which licenses you will need and where you can save money. If you have an existing Citrix investment, look at the Enterprise licensing as you get quite a bit extra,(such as ShareFile for free).

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SD
Citrix/VMware Administrator at a tech services company with 10,001+ employees

It is affordable. The product, XenServer, is free to use, and XenApp has a one month free license. The licenses are affordable, but the support is a bit expensive, though worth the value.

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it_user221403 - PeerSpot reviewer
Network Mgr at a educational organization with 501-1,000 employees

Get honest advice from Citrix on licensing, then ask someone who is using it in the same capacity as you plan to.

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it_user200937 - PeerSpot reviewer
System & Network Engineer at a tech company with 1,001-5,000 employees

Beware! It is expensive. You need to include all variables when you are going to migrate your users or applications to a Citrix environment. Remember to establish a global strategy.

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SS
Assistant Manager - IS Infrastructure at a insurance company with 501-1,000 employees

Carefully make the distinction between XenApp and XenDesktop. XenApp uses a mix of Microsoft RDS and Citrix to provision the service so this increases the licensing cost, as well as the amount of administration behind it.

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SS
Assistant Manager - IS Infrastructure at a insurance company with 501-1,000 employees

Carefully make the distinction between XenApp and XenDesktop. XenApp uses a mix of Microsoft RDS and Citrix to provision the service so this increases the licensing cost, as well as the amount of administration behind it.

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SN
CTO at Greenware Technologies LLC

A perpetual enterprise license costs approximately $300 USD.

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it_user197484 - PeerSpot reviewer
System Administrator with 501-1,000 employees

Thera are two types of licensing, per user or per device. This is a point that needs a lot of attention. It varies from case to case. In the infrastructure that I administrate, the (concurrent) per-user license was the best choice.

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MR
Controller at a translation and localization position with 51-200 employees

The solution is expensive and I give the cost a four out of ten.

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it_user174318 - PeerSpot reviewer
Architect at a tech company with 10,001+ employees

For a project to be effective, you must coordinate with Citrix to divide the licenses into stages and not affect costs.

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it_user212976 - PeerSpot reviewer
Project Assistant at a tech services company with 10,001+ employees

Unlike MS, many vendors haven’t considered VDI licensing, so this might represent an opportunity to save on licensing costs, because you're actually installing it on only one device (the application server).

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JS
Sys Eng at a wholesaler/distributor with 1,001-5,000 employees

I think it is a little high priced.

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it_user613110 - PeerSpot reviewer
Consultant

You have to do some hard work in order to get the suitable licenses.

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FS
Senior Consultant/Project Manager at a tech services company with 501-1,000 employees

The product licensing is competitively priced.

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it_user334560 - PeerSpot reviewer
CIO at a tech services company with 501-1,000 employees

If it fits your budget, no doubt you should get it, but keep in mind that there are other products out there that could give you the same for less.

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it_user311946 - PeerSpot reviewer
Citrix / Virtualization Pre-Sales and Implementation Engg. at a tech vendor with 501-1,000 employees

It is a bit costly, but enterprise class features come with a cost.

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Buyer's Guide
Citrix DaaS (formerly Citrix Virtual Apps and Desktops service)
April 2024
Learn what your peers think about Citrix DaaS (formerly Citrix Virtual Apps and Desktops service). Get advice and tips from experienced pros sharing their opinions. Updated: April 2024.
767,847 professionals have used our research since 2012.