2019-01-25T15:57:00Z

What needs improvement with Oracle Eloqua?

Miriam Tover - PeerSpot reviewer
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PeerSpot user
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7 Answers

Dragos Ene - PeerSpot reviewer
Real User
Top 20
2024-02-01T15:10:56Z
Feb 1, 2024

The solution should consider adding functionality related to event listening, such as webhooks. The solution should provide an omnichannel approach rather than just email and a message, neither of which is very attractive. The releases or updates of Oracle Eloqua are mostly more focused on bug fixes than new features.

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PS
Real User
Top 5
2023-07-27T13:58:11Z
Jul 27, 2023

The solution does not have a good database architecture.

JC
Real User
Top 20
2023-04-03T14:03:00Z
Apr 3, 2023

The cost of the solution has room for improvement.

MS
Real User
2021-12-27T19:30:44Z
Dec 27, 2021

I am used to the interface, so I do not consider how outdated it is too be an issue, but I feel it could better. It seems a throwback to the nineteen-eighties. The initial setup was complex. The reporting features should be improved. We have fielded complaints from our marketers about this. While the solution has many capabilities, it can sometimes pose a difficulty, which is why I advise engaging a company for assistance.

SA
Real User
2021-07-17T11:26:08Z
Jul 17, 2021

The solution could improve by having a more user-friendly interface. In the next release, there could be better integration, use of more than one channel, and increased automation options in one platform. It would be easier to be able to do everything from one solution.

JH
Consultant
2021-06-14T19:53:35Z
Jun 14, 2021

This product hasn't kept up to date on features; they haven't adapted to or adopted newer ways of doing business. In addition, it's a very expensive solution. As a result, they're losing market share.

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KT
Real User
2019-01-25T15:57:00Z
Jan 25, 2019

It could be a bit more intuitive for the average user. The segmentation portion is difficult for a marketer with no marketing operations experience to understand.

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