Amy completed her Bachelor's in Business Administration, Marketing concentration, and a Studio Art minor at Salisbury University, on Maryland's Eastern Shore, before starting off her career in the IT industry during a brief stay in Georgia in the late 90's. Soon thereafter, Amy took on a role at Cygnus Business Media's Interactive division, where she served the needs of web sites: Firehouse.com, Officer.com, ImagingInfo.com, and many more of the fifty Cygnus online properties. Due to her attention to detail, mathematical skills, and reporting proficiency, she grew into a search engine optimization (SEO) role, and served as Marketing Manager - SEO.

In the mid-2000's, Amy held a Senior Online Marketing Manager position for AT&T's Business Services division, managing organic and paid search marketing for a dozen enterprise business portfolios, before moving onto a Senior Project Manager role at Go Forward Media, where she wore many hats. Serving as a primary point person for clients, she utilized both strategy and tactics in her client's approach to meet business goals and needs.

At Lotame, Amy serves as the Community & Advocacy Manager. In this role, she fosters client success through superior platform services and education. Beyond that, she fosters client and employee advocacy via a gamification platform and program.

Outside Lotame: Amy is very active in the local community, having founded the Atlanta Outdoor Club (AOC) in 2000 and the Maryland Outdoor Club (MOC) in 2002. Today, the MOC is over 8,000 members in Maryland and the surrounding areas. Favorite outdoor sports include: kayking, camping, hiking, backpacking, biking, travel, and she has recently taken up swimming, running, skiing, rock climbing, skiing, and scuba.

Specialties: Social media, search engine optimization, online marketing, online content, online media, online publishing, event planning, event marketing, client advocacy, employee advocacy, customer marketing, nurturing campaign.