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55 Points
5 Years

User Activity

About 5 years ago
Data visualization and integrations

About me

In a world where tech fluency, code and data have become as primary as design and copy, I play a key role in defining and executing digital marketing strategy and operations. Pairing my fundamental understanding of classic marketing strategy with advanced technical skills, I help businesses build and manage digital experiences that drive measurable results.

Simply put, I seek to empower businesses with technology and tools that enable them to do things easier and more confidently on a larger scale. After graduating from Clemson University in 2014, I followed my deep-seated passion for digital marketing and innovation by building a startup marketing firm in South Florida. Now located in Charlotte, I’ve joined the thriving TrueLearn team.

Used by thousands of medical students and residents nationwide, TrueLearn is an online application offering access to the SmartBanks and analytics needed to prepare for the USMLE, COMLEX, and a variety of specialty in-training exams and board certification exams. Specialties include Anesthesiology, General Surgery, Emergency Medicine, OB/GYN, Internal Medicine, Family Medicine, Psychiatry, Pediatrics, and PA.

Areas of Expertise:
Lead Generation ◾ Branding Building ◾ Conversion Optimization ◾ Account-Based Marketing ◾ SEO & SEM ◾ B2B Marketing Strategy ◾ Strategic Partnerships ◾ Social Media Marketing ◾ Marketing Technology Stack ◾ Analytics & Reporting ◾ Budgeting & Planning ◾ HTML, CSS, Javascript ◾ Marketing Automation (HubSpot, Pardot, Marketo) ◾ Salesforce