Brenda Luterbach

90 POINTS2 YEARSTOP 20
Job function
Manager, IT Communications
Company size
1,001-5,000 Employees
Industry
Pharma/Biotech Company
Years of experience
10+ years
Company name
AbbVie
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Bio

An award-winning digital and technical marketing communicator – delivering engaging but simplified communications, professionally designed and on-brand to targeted audiences. Passionate about advancing social and collaboration tech in the workplace. A digitally-agile, tech-savvy, deadline-driven, cross-functional, strategic collaborator that values creativity, efficiency, hard work, innovation and quality.

Specialties:
• End-to-end marketing and communications: from strategy, production and delivery
• Digital content development: strategy, design, deployment and management
• Cross-functional relationship builder and collaborator; aligning key players at the table for high-return outcomes
• Technical liaison that translates business requirements into real projects, designed, UX-tested with agile implementation
• Effective and strategic program manager; with an eye on cost reduction and maximizing efficiencies
• Works comfortably and effectively with all levels of the organization from operator to executive; from interviewing, photographing and / or video shooting

Tools:
• Adobe Creative Cloud (Acrobat Pro, Dreamweaver, Illustrator, InDesign, Photoshop, Premiere)
• Digital, social and marketing (Chatter, Facebook, GoDaddy, Google+ and Apps, Instagram, Jive, LinkedIn, Maestro, Mail Chimp, Newsweaver, SharePoint, Twitter, WordPress, Yammer, YouTube)
• Enterprise content management (Compass/Livelink), digital signage (Symon/RMG Networks), portal management (Vignette), SharePoint 2010 and 2013, video management (Brightcove)
• Adobe Analytics (Omniture, SiteCatalyst), Google Analytics and Webtrends
• Google Apps, Macintosh Apps and Microsoft Office and Office 365
• Macintosh and Windows operating systems

Interesting Projects and Accomplishments
Default
Internal social collaboration and knowledge management



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