Subhendu has 12+ years of experience in IT Services, predominantly Marketing & Sales, Branding and specializing in Digital. He has worked in large-scale organisations like Infosys & Tata BSS as well as has ground-up experience in setting up the entire marketing function at start-ups like Mindfire Solutions. Currently he heads the marketing for Gallop Solutions with functions spanning Partner & Vendor Relations, Analyst & Advisory Relations, Events & Conference Management & Branding, in addition to leveraging digital marketing channels for lead generation and promotion.
He is very passionate about blogging (http://shubhmindfire.wordpress.com/category/Thought-Leadership/) and believes that content marketing has the potential to revolutionize how businesses are perceived in the future.
Subhendu is a B.Tech from NIT Rourkela and an MBA from the prestigious S P Jain Center of Management, Dubai & Singapore. He is a gold medalist at S P Jain for overall academic performance in MBA. He is a guest speaker on Marketing at reputed B-Schools and also is an Editorial columnist for newspapers in India.
Specialties: Sales and Project Mining, International Sales and BD, Lead Generation, Pre-Sales Activities, Competitive Project Bidding & Closure.
Marketing: Global Partnership & Alliances, Media buying, Digital Marketing using SEO,SMM, Social Media Data Mining, Marketing Data Analysis, Google Webmaster, Website performance tuning, Email Marketing, Google Adwords and Display Campaigns, Online Lead Generation, Prospect Management, Contract Negotiations & Branding.