Badges
55 Points
8 Years
About me
In Marketing, there is no one-size-fits-all approach. An effective marketing strategy is built upon your company’s unique market, position, resources and goals. Strategic focus on the right areas at the right time with the right message will make a measurable business impact.
I specialize in helping innovative B2B companies DEVELOP, MANAGE and EXECUTE pragmatic marketing plans that elevate market position, generate leads and strengthen buyer confidence.
Focus Areas:
B2B, high-tech, services, start-ups
Specialties:
go-to-market strategy, promotion & brand awareness, sales enablement, customer engagement
Programs:
lead generation campaigns, content marketing, media relations, analyst relations, event development & management, product & sales enablement collateral, thought leadership, content development