HubSpot is a company based in Cambridge, Massachusetts that develops and markets a software product for inbound marketing also called HubSpot. The software has features for social media marketing, email marketing, content management, web analytics and search engine optimization among others. HubSpot was founded by Brian Halligan and Dharmesh Shah out of the Massachusetts Institute of Technology in 2006. Originally funded by Shah and a faculty member at MIT, it raised more than $100 million in funding from Larry Bohn, General Catalyst Partners, David Skok, Matrix Partners, Rob Theis, Scale Venture Partners, Sequoia Capital, Google Ventures, SalesForce and Fidelity. The company advocates for the inbound marketing concept in its own marketing through viral videos, Twitter, webinars and an annual inbound marketing report.
IMImobile is a global technology company that provides software and services to help businesses support mobile communication. Its services, delivered in over 60 countries in Europe, the Americas, MEA and India, help its clients to engage and transact with their customers more efficiently through smarter mobile engagement. Its solutions are centred on allowing customers to use mobile as a channel to create new revenue streams, as a CRM and customer engagement channel and as a channel to improve business operations.