We performed a comparison between Oracle CRM and Oracle Eloqua based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."Oracle CRM accommodates client needs, potentially reducing licensing costs with a pay-as-you-go approach. It also allows for the standardization of processes and reporting, which is important for our organization. Additionally, integration through APIs improves connectivity."
"The most important feature is the ability to assign a plan using the manual close function."
"Oracle CRM is very, very stable, one of the most stable products I've used in my career, and doesn't require much maintenance."
"For the most part, the solution is straightforward."
"It is a stable solution."
"Case management, incident management, and request management features are valuable."
"The solution is smooth, easy to use, easy to customize and it has many features. Plus, there are regular updates."
"It is very simple."
"The solution is good for B2B email marketing."
"Lead scoring is very useful for both measuring the effectiveness of campaigns as well as deciding which leads to send sales’ way."
"Lead scoring has helped with the process of qualifying leads."
"The ease of maintenance is the most valuable feature."
"I like the insight part, where we can pull the reports. Oracle Eloqua can generate reports on the activities that customers take or that we do. That is one interesting part that I enjoy working with."
"I've used other marketing automation tools, like Marketo, that require more technical knowledge. Eloqua is straightforward and user-friendly."
"The solution's engine framework is quite simple, giving you the agility you need in the business."
"The solution is stable."
"The configuration requires a lot of technical intervention."
"The product is not intuitive."
"I would like to remove all manual work and get the benefits of the function that Oracle provides without any manual interference or paperwork."
"Getting technical support from Oracle involved going through commercial layers, which could sometimes cause delays. The attention received depended on the client's status and spending with Oracle. Clients with significant spending received global attention and a corporate account manager, while those with lower spending had to work with a local account manager, which wasn't always beneficial. This process could lead to delays in getting technical issues resolved. I am not satisfied with its support."
"The performance could be better."
"We noticed that sometimes it can be slow, and then we have to refresh the whole system."
"I think Oracle CRM could improve its user interface and user experience to make it more engaging. Currently, it has a more traditional enterprise look, but I believe it could benefit from more catchy and engaging colours and designs to better engage with users and stakeholders. While the capabilities might be there, the interface may not be very inviting for first-time users."
"A specialized team is required for managing Oracle, which is extra overhead for the customer."
"This product hasn't kept up to date on features."
"The solution does not have a good database architecture."
"The solution could improve by having a more user-friendly interface."
"There are some things where improvement is needed. For me, it would be great if they integrated a tool like AI configuration capabilities within Eloqua itself."
"Eloqua doesn't have built-in features for WhatsApp marketing or SMS functionality."
"Reporting is very clunky and not user friendly."
"The product's initial setup process could be better."
"The reporting features should be improved."
Oracle CRM is ranked 5th in Marketing Automation with 35 reviews while Oracle Eloqua is ranked 3rd in Marketing Automation with 35 reviews. Oracle CRM is rated 8.0, while Oracle Eloqua is rated 8.8. The top reviewer of Oracle CRM writes "Typical configuration, no customization needed and quick to deploy". On the other hand, the top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM, Amdocs CRM and Zoho CRM, whereas Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, Pardot, HubSpot Marketing Hub and Zift Solutions. See our Oracle CRM vs. Oracle Eloqua report.
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