We performed a comparison between LeadSquared and Salesforce Marketing Cloud based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
"The initial setup is very easy."
"The most valuable feature of LeadSquared is the customization."
"The most valuable feature is the 'Accelerators', which are expert-taught subject matter webinars on items such as personalization of emails and SMS to contacts and prospects."
"I like the user interface it has a nice look and feel."
"The most valuable feature is the ability to get quotes out in a timely manner."
"It is a great solution. I like its stability, scalability, and performance."
"Marketing Cloud has improved our productivity and our team enjoy using it."
"Email automation is most valuable."
"The most valuable of Salesforce Marketing Cloud is seeing the customer's journey."
"Offers many great features and is intuitive."
"The solution’s UI could be more user-friendly."
"The solution can get quite expensive, especially as you add more users."
"The notifications and workflow management can be improved in LeadSquared."
"The performance is sometimes sluggish, but I think that's to be expected with a heavy CRM tool because they're running reports in real-time on the data that you have entered."
"The technicality of the solution can be streamlined."
"There could be easier tools to configure the product and to create landing pages to better handle large data sets."
"We have struggled to get resolution of support tickets from the Salesforce team."
"I found that the tool is more complex than expected. It requires a deeper understanding to utilize its capabilities thoroughly."
"I've noticed on one-to-one leads, the customer objection option is not available."
"The solution can be difficult to set up for non-technical individuals."
"Clarity around new features could be improved when they are released."
LeadSquared is ranked 8th in Marketing Automation with 3 reviews while Salesforce Marketing Cloud is ranked 1st in Marketing Automation with 51 reviews. LeadSquared is rated 7.4, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of LeadSquared writes "Reliable and offers helpful technical support but is expensive". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". LeadSquared is most compared with Zoho CRM and ExtraaEdge, whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub and Amazon Pinpoint. See our LeadSquared vs. Salesforce Marketing Cloud report.
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