Google Data Studio vs Qlik Sense comparison

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1,609 views|1,760 comparisons
90% willing to recommend
Qlik Logo
5,287 views|3,219 comparisons
96% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Google Data Studio and Qlik Sense based on real PeerSpot user reviews.

Find out in this report how the two Reporting solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Google Data Studio vs. Qlik Sense Report (Updated: March 2020).
772,679 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The ability to integrate with a great variety of data sources.""The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues.""The solution is free so that is a good feature.""This has improved our organization by allowing people to see their data and develop visualizations themselves.""Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like.""I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts.""I find it favorable regarding speed of development, ease of building, and flexibility.""The ability to design complex data models and equations."

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"This solution has improved our organization by making our analysis results available to customers.""The drag and drop functionality provides an easy and fast development approach.""We can easily and quickly deploy new dashboards that reach a wide audience and any changes get reflected almost instantaneously for the users.""For a deployment scenario, Qlik Sense is also very easy to use. I can start development from any platform, on-premise or cloud, and continue from where I left off.""All the necessary information is available to everyone in real time.""It connects very simply​ to data sources.""The ETL component allows us to pull from many different sources, making pulling data in easy.""We have had an easy time supplying content to our customers."

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Cons
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful.""Stability and scalability an be improved for a full ten.""It's not yet a replacement for a complete BI tool.""There are issues with integration and I encountered limits and warnings, especially with my pivot table size.""Panels are not as easy to use as other data extraction UIs.""There is a significant degree of sophistication required to compete with Tableau or Cognos.""The tool should come up with data modeling layer features that are present in other products like Power BI.""Other tools might be worth considering if you need more advanced features or support for a larger user base."

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"More options for the layout.""A valuable improvement for this solution would be the enabling of us to host dashboards for our customers.""Advanced graphs or visualizations must be in the built-in product, instead of building with open API extensions or mashups.""There are occasional stability problems, but Qlik support is excellent at correcting anything that arises.""The management console appearance needs improvement to its look.""Possibly offering some more basic, simpler templates.""The product could be less expensive.""The solution needs to make improvements to the licensing model. They need to make it more affordable at scale, and to make it more affordable for those companies at the low end of the market as well."

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Pricing and Cost Advice
  • "The tool is free."
  • "The solution is free but the Google Looker is expensive."
  • "The cost is quite affordable based on feature analysis."
  • More Google Data Studio Pricing and Cost Advice →

  • "The solution is worth it."
  • "Understand the break over price point for switching to the Enterprise license."
  • "Licensing could be cheaper."
  • "Licensing: Review the named model and move towards a usage model (e.g., cores, memory, computers, API calls, etc.)."
  • "The cost is not bad considering the flexibility and support you receive from Qlik. I believe it is worth the cost."
  • "Start small with tokens. You can always buy more."
  • "Currently, our ROI is clear and concise decision-making. This timely addition will easily add $15 million to our bottom line in 2017."
  • "You will spend more time on educating your staff than licensing the product."
  • More Qlik Sense Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week… more »
    Top Answer:Google Data Studio allows you to set up notifications for dashboard changes, so you don't have to adjust the fields each time manually there's a modification. We connected it to BigQuery tables… more »
    Top Answer:We use Google Data Studio to track company KPIs, create the company dashboard, and generate sales reports to compare sales over time.
    Top Answer:It depends on the Data architecture and the complexity of your requirement Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos… more »
    Top Answer:There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows:  1) If you have legacies of SAP, Oracle  - look for SAP… more »
    Top Answer:The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
    Ranking
    12th
    out of 49 in Reporting
    Views
    1,609
    Comparisons
    1,760
    Reviews
    5
    Average Words per Review
    390
    Rating
    7.4
    2nd
    out of 74 in Data Visualization
    Views
    5,287
    Comparisons
    3,219
    Reviews
    21
    Average Words per Review
    579
    Rating
    8.4
    Comparisons
    Also Known As
    Data Studio
    QlikSense
    Learn More
    Overview

    Google Data Studio (beta) turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. Dashboarding allows you to tell great data stories to support better business decisions.

    Qlik Sense is a visual analytics and business intelligence (BI) platform that gives users full control over their system’s data. From this platform they can control every aspect of their system data. It maximizes an organization’s ability to make decisions driven by their data.

    Benefits of Qlik Sense

    Some of the benefits of using Qlik Sense include:

    • Easily manipulate data: Qlik Sense allows users to easily combine and otherwise manipulate their system’s data. It allows them to create interactive visual representations of your datasets. The many different ways that the data can be represented offer many potential options for how to analyze the data. These choices enable users to easily gain critical insights.
    • Easily automate alerts and routine actions: Qlik Sense enables users to keep a close eye on their data. Automatic alerts that will notify them if their data changes in any way. Users don’t need expert knowledge of coding to create automated data-driven events. Users of all experience levels can take advantage of this benefit. Qlik Sense enables routine actions to be automated when necessary data insights will spur the system to take action. This combination of analytics and other tools empower users to take charge of their data.
    • Customize reporting: Users can set Qlik Sense to generate custom reports. These reports can also be customized to be shared by way of one of several methods, allowing users to control who sees their data and what they see.

    Reviews from Real Users

    Qlik Sense stands out among its competitors for a number of reasons. Two major ones are its associative analytics technology and its remote access capability. Qlik Sense employs an associative analytics engine that gives users the ability to take their data analytics to the next level. Users can create visual connections between different datasets spread across their network, creating deep insights that enable users to gain a full understanding of their data. This engine is easily scaled up to allow a large number of users to benefit from the deep insights that it provides. Users can access Qlik Sense from anywhere in the world. Qlik Sense has an online portal that can be used consistently from anywhere at all. Having the ability to remotely analyze data gives users flexibility when it comes to choosing how to deploy their manpower.

    Jarno L., the managing director of B2IT, writes, “The associative technology features are the solution's most valuable aspects. Qlik was the first company to implement an in-memory associative analytics engine. This basically means that all data is loaded into memory, but it also means that instead of joining data together, the data is associated together. From the front end, from the user interface point of view, data can be joined or included or excluded on the fly. It can be drilled down and drilled through and users can slice and dice it and that type of thing can be done from anywhere in the data to any other place in the data. It doesn't have to be predefined. It doesn't have to have hierarchies or anything like that.”

    Tami S., the senior business intelligence analyst at the La Jolla Group, writes, “With the changing business landscape, it is nice to access Qlik Sense through an external website. As an organization when we use QlikView Desktop, we need to connect to our internal network. We can access QlikView through the QlikView access point but the website has a little different look and feel than the desktop application. We appreciate that Qlik Sense is browser-based and the user experience is the same whether at home, in the office or on a boat. As long as the user has internet access, performance is the same.”

    Sample Customers
    Genesys, Shueisha
    Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company16%
    Manufacturing Company10%
    Financial Services Firm10%
    Educational Organization7%
    REVIEWERS
    Financial Services Firm18%
    Retailer10%
    Healthcare Company10%
    Manufacturing Company10%
    VISITORS READING REVIEWS
    Educational Organization50%
    Financial Services Firm10%
    Computer Software Company6%
    Manufacturing Company5%
    Company Size
    REVIEWERS
    Small Business44%
    Midsize Enterprise22%
    Large Enterprise33%
    VISITORS READING REVIEWS
    Small Business24%
    Midsize Enterprise15%
    Large Enterprise61%
    REVIEWERS
    Small Business20%
    Midsize Enterprise26%
    Large Enterprise54%
    VISITORS READING REVIEWS
    Small Business9%
    Midsize Enterprise55%
    Large Enterprise36%
    Buyer's Guide
    Google Data Studio vs. Qlik Sense
    March 2020
    Find out what your peers are saying about Google Data Studio vs. Qlik Sense and other solutions. Updated: March 2020.
    772,679 professionals have used our research since 2012.

    Google Data Studio is ranked 12th in Reporting with 8 reviews while Qlik Sense is ranked 2nd in Data Visualization with 114 reviews. Google Data Studio is rated 7.6, while Qlik Sense is rated 8.6. The top reviewer of Google Data Studio writes "The cloud environment makes it easier to use large volumes of data and collaborate with coworkers". On the other hand, the top reviewer of Qlik Sense writes "Customizable with good ROI and a quick learning curve". Google Data Studio is most compared with Amazon QuickSight, Tableau, Microsoft Power BI, Looker and SAP Analytics Cloud, whereas Qlik Sense is most compared with Amazon QuickSight, Tableau, Apache Superset, Microsoft Power BI and Alteryx. See our Google Data Studio vs. Qlik Sense report.

    We monitor all Reporting reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.