We compared SAP CRM and HubSpot CRM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:
Features: SAP CRM is valued for its customization options, lead management capabilities, integration features, and native integration with SAP ERP. HubSpot CRM is commended for its online content creation features as well as its robust marketing and segmentation capabilities.
Room for Improvement: SAP CRM needs improvements in its mobile interface, data visibility, and integration. HubSpot CRM could improve its integration, task tracking, and contact management.
Service and Support: SAP CRM's customer service and support have received mixed feedback. HubSpot CRM received positive feedback for its proactive and helpful support, but some users reported unresolved issues.
Ease of Deployment: The setup process for SAP CRM can be complicated and time-consuming, requiring customization and a specialized team. HubSpot CRM is considered easy to set up and adapt to companies of varying sizes without difficulty. However, some users say it took a long time.
Pricing: SAP CRM is seen as costly, and some users have said it isn’t worth the money. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.
ROI: Some reviewers have reported that they realized an ROI from SAP CRM within three to five years. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.
Comparison Results: SAP CRM is commended for its integration with SAP ERP, but the solution is considered costly and hard to deploy. Users like HubSpot SRM for its marketing features and attentive customer service, but the solution could improve its integration with other solutions and lower its price to make it more affordable for small businesses.
"When we cannot dedicate a lot of time to each of these, in terms of research and support, it helps us automate some small things and provides opportunities."
"I am working in a small company. We have a sales teams that consist of 10 people. HubSpot CRM is scalable and easy to use."
"The reporting is very flexible."
"It's highly reliable, and the flexibility it offers is noteworthy."
"HubSpot CRM has the most reliable and user-friendly options."
"Hubspot CRM also lets you make calls and send emails directly."
"The interface is good."
"What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database."
"The flexibility to design the portal and customize it according to the needs of the clients is valuable. The integration with SAP ERP is also valuable."
"The features that are used most are the lead model and the opportunity model. We can create many different pipelines with many phases. These features improved our process in the States very well."
"We get very good support from SAP."
"The user interface is excellent."
"Its scalability is good."
"The most valuable feature for me is the flexibility to consolidate the products."
"The most valuable feature is lead management and integration."
"SAP CRM is a scalable solution."
"In HubSpot CRM there are many subscription models. Some things are limited compared to the subscription models. For example, I cannot track all the tasks that I have in CRM at once. I need to click on the specific deal to see what the task is. This could improve in the future."
"HubSpot CRM could improve by reducing the price."
"This solution could be improved if it offered more opportunity to customize how it is used, including adding different rules."
"They need better UX or templates to change the mood or the look and feel."
"The only challenge with the solution is that it captures data in a raw manner, so organizing that information is still left to the administrator or the user, and they need to organize it into structured fields."
"I believe it's tailored for companies that are well-lined up for inbound sales. They have rich content, and they can generate leads and capture leads on all the channels and websites, but if you are focusing on or depending on outbounds, it lacks the capabilities that are being offered by companies that focus on outreach, such as Salesloft or Outreach. It mainly lacks cadences for salespeople."
"This solution could be easier to use. You really have to be hands on in the beginning as its an in depth solution. It takes some time to learn how it works before you can start using it."
"The solution's user interface can be simpler with features that are easy to navigate."
"There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."
"As SAP CRM is still in its pilot version in my company, and my team is still experimenting on it, there's little room for exploration, but its setup is not as straightforward, so this could be an area for improvement."
"CRM is costlier than its competitors."
"There is no scope for integration because SAP does not allow any personal integration."
"I think what needs to be improved is the solution for Brazil's organization."
"In the future, machine learning and artificial intelligence functionality need to be included."
"Content management is one area where SAP CRM could use some work because we were seeking a CRM solution that could store BLOB data, like PDF and email data, which takes up a lot of space in the database. Recently, we migrated to a content server, but it would be nice if CRM had built-in BLOB data management because BLOB data is a challenge we've been dealing with since last year."
"It can be a bit more user friendly, to be honest. Sometimes there are too many apps options. It should offer better UX (user experience) to make it easier to navigate and easier to use."
HubSpot CRM is ranked 7th in CRM with 39 reviews while SAP CRM is ranked 4th in CRM with 40 reviews. HubSpot CRM is rated 8.2, while SAP CRM is rated 7.6. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of SAP CRM writes "It integrates well with our existing solutions, so we can analyze the data for analytics, forecasting and modeling". HubSpot CRM is most compared with Attio, Odoo, Acumatica, Bitrix24 and monday.com, whereas SAP CRM is most compared with Microsoft Dynamics CRM, Salesforce Sales Cloud, Siebel CRM, Oracle CRM and Zoho CRM. See our HubSpot CRM vs. SAP CRM report.
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We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.