We performed a comparison between Oracle CRM and Oracle Eloqua based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."During the demos, Oracle CRM's natural language search feature stood out to me. It departs from the traditional menu-based options, making searches more intuitive. Another significant feature is their Common Data Platform. Including an accounting package as part of the full platform was also appealing."
"Oracle CRM is a stable solution."
"It is a stable solution."
"The most valuable feature of Oracle CRM is the organization it provides."
"Oracle CRM accommodates client needs, potentially reducing licensing costs with a pay-as-you-go approach. It also allows for the standardization of processes and reporting, which is important for our organization. Additionally, integration through APIs improves connectivity."
"Oracle CRM is very, very stable, one of the most stable products I've used in my career, and doesn't require much maintenance."
"It has a wide variety of use cases."
"The reporting features are valuable."
"The ease of maintenance is the most valuable feature."
"I've used other marketing automation tools, like Marketo, that require more technical knowledge. Eloqua is straightforward and user-friendly."
"It provides good support for really large databases."
"I like the insight part, where we can pull the reports. Oracle Eloqua can generate reports on the activities that customers take or that we do. That is one interesting part that I enjoy working with."
"It is a user-friendly product."
"The solution's engine framework is quite simple, giving you the agility you need in the business."
"The solution is stable."
"The initial setup was straightforward."
"I'd like to see more feature enhancements."
"In the planning area in order to calculate commissions the function could be improved. Currently, we are not using that functionality because it is very basic."
"The configuration requires a lot of technical intervention."
"I think Oracle CRM could improve its user interface and user experience to make it more engaging. Currently, it has a more traditional enterprise look, but I believe it could benefit from more catchy and engaging colours and designs to better engage with users and stakeholders. While the capabilities might be there, the interface may not be very inviting for first-time users."
"Their support could be faster. Like any other solution provider, in some cases, it takes time to get their response, and sometimes, they do not fix the issue in the first round. Therefore, we have to go through another round."
"The one thing that I hate about it is when you pay for services for a certain amount of time, the service ends just before it should be over. For example, I may pay for a month of service, but it will tell me the service is over before the month ends."
"Oracle CRM can improve integration and performance."
"The user interface and performance could be better."
"The product's initial setup process could be better."
"The solution should consider adding functionality related to event listening, such as webhooks."
"Eloqua doesn't have built-in features for WhatsApp marketing or SMS functionality."
"The solution could improve by having a more user-friendly interface."
"Reporting is very clunky and not user friendly."
"There are some things where improvement is needed. For me, it would be great if they integrated a tool like AI configuration capabilities within Eloqua itself."
"The cost of the solution has room for improvement."
"The reporting features should be improved."
Oracle CRM is ranked 5th in Marketing Automation with 35 reviews while Oracle Eloqua is ranked 3rd in Marketing Automation with 35 reviews. Oracle CRM is rated 8.0, while Oracle Eloqua is rated 8.8. The top reviewer of Oracle CRM writes "The solution is easy to deploy, scalable, and stable". On the other hand, the top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM, Amdocs CRM and Zoho CRM, whereas Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, Pardot, HubSpot Marketing Hub and Zift Solutions. See our Oracle CRM vs. Oracle Eloqua report.
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