We performed a comparison between HubSpot Marketing Hub and Oracle Eloqua based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."The product has the most valuable enterprise features."
"Very user-friendly."
"The solution enables the customization of reports."
"It's my understanding that the initial setup is a straightforward process."
"With 18 companies to manage, manual handling would be impractical. HubSpot's automation facilitates pre-scheduling, greatly enhancing our efficiency."
"We can choose the necessary stages as per the lead, and update it accordingly, then proceed it further."
"The biggest reason why I like this solution is the fact that it has so much functionality. It's all contained in one product, so you don't have to use multiple products."
"The tool is very stable and very reliable."
"The solution's engine framework is quite simple, giving you the agility you need in the business."
"Lead scoring has helped with the process of qualifying leads."
"I've used other marketing automation tools, like Marketo, that require more technical knowledge. Eloqua is straightforward and user-friendly."
"The solution is good for B2B email marketing."
"The solution is stable."
"It is a user-friendly product."
"I like the insight part, where we can pull the reports. Oracle Eloqua can generate reports on the activities that customers take or that we do. That is one interesting part that I enjoy working with."
"The initial setup was straightforward."
"It can be disorienting when they put out a new release/beta test without informing us. It can be a bit disorienting to have to figure out how to access and adjust things in a new layout unexpectedly."
"HubSpot Marketing Hub’s user interface could be more accessible for a regular user to understand."
"The search and questions aren't as intuitive as I would expect from a platform like this."
"The way the staff uses the system sometimes leads to processes not being followed."
"The user interface could be made less complicated to enhance the end-user experience. It will create a difference."
"It would be ideal if there was a way to forward a notification or create notifications for non-HubSpot users."
"The solution does not enable one to know with certainty if another opened an email he had sent."
"They're not the cheapest."
"The solution should consider adding functionality related to event listening, such as webhooks."
"The reporting features should be improved."
"The solution does not have a good database architecture."
"The cost of the solution has room for improvement."
"This product hasn't kept up to date on features."
"There are some things where improvement is needed. For me, it would be great if they integrated a tool like AI configuration capabilities within Eloqua itself."
"The product's initial setup process could be better."
"Reporting is very clunky and not user friendly."
HubSpot Marketing Hub is ranked 2nd in Marketing Automation with 32 reviews while Oracle Eloqua is ranked 3rd in Marketing Automation with 35 reviews. HubSpot Marketing Hub is rated 8.2, while Oracle Eloqua is rated 8.8. The top reviewer of HubSpot Marketing Hub writes "Offers, email automation, pre-scheduling, greatly enhances our efficiency and provides the granularity we need for in-depth analysis". On the other hand, the top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". HubSpot Marketing Hub is most compared with Salesforce Marketing Cloud, Marketo, IBM Watson Campaign Automation, Zeta Marketing Platform and Iterable, whereas Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, Pardot, Oracle CRM and Zift Solutions. See our HubSpot Marketing Hub vs. Oracle Eloqua report.
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