Salesforce Marketing Cloud vs monday.com comparison

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monday.com Logo
2,224 views|720 comparisons
98% willing to recommend
Salesforce Logo
4,054 views|2,461 comparisons
98% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between monday.com and Salesforce Marketing Cloud based on real PeerSpot user reviews.

Find out in this report how the two Marketing Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Salesforce Marketing Cloud vs. monday.com Report (Updated: May 2024).
771,170 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"You can create a group of tasks and can write down sub-tasks under each task.""The automation is great.""Before signing on with Monday, we had no idea what the total value of our book of business was, and keeping track of renewing policies was very difficult.""Dashboards serve as a visual command center, offering a comprehensive overview of project progress, deadlines, and key performance indicators. This visual representation enhances decision-making and facilitates a quick understanding of the project landscape.""My favorite feature is time tracking.""The coolest thing is the way the files or documents can be uploaded to subitems.""The most valuable aspects of the solution include the charts which are very useful for the reports.""The initial setup is easy."

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"The most valuable features of Salesforce Marketing Cloud are the ease of use of the basic features.""It is easy to send emails and SMS's.""We use Marketing Cloud for marketing campaigns and engaging customers. It is a business-focused application for a specific area of business, which is acquiring customers.""The most valuable features of Salesforce are the automation and the ability to create dashboards which provide a wider picture of what is going on.""Salesforce is constantly evolving and have a good release cycle.""The solution is user-friendly.""The most valuable of Salesforce Marketing Cloud is seeing the customer's journey.""Salesforce Marketing Cloud's integrations are seamless since it is a native application. It helps us with B2B and B2C send-outs and can handle large columns."

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Cons
"Coordination with different social media platforms would be a convenient feature.""If there was an option to print out a report per client that we have time-tracked, it would be really useful.""Monday.com is always upgrading its features. I struggle to keep up with it all as I am not a tech expert.""It could have a few more features when it comes to managing projects.""It spams my inbox with many unwanted emails.""The inbox and notifications section is not great, therefore, we don't use the comments field to communicate with each other.""We'd like more automation.""For others who have more varied assignments, some of which require collaboration with other team members, they might find Monday insufficient."

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"It should contain artificial intelligence, in my opinion.""Marketing Cloud's forecasting could be improved.""Managing large volumes of data takes too long.""The product could use a little bit of BI in the sense of rule-based building.""The solution can have a better UI. Salesforce Marketing Cloud should consider making its solution more robust for error handling.""The majority of my clients are happy, but when it comes to the CDP of Salesforce, the client gets confused. They have no clue that Salesforce has a CDP platform too. If my clients want to go ahead with the same vendor, Salesforce, they get confused about the different marketing suites which are available. There is no clear marketing done for the suites available for the clients, this is where the client is facing the real challenges.""This solution could be more user-friendly.""The technicality of the solution can be streamlined."

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Pricing and Cost Advice
  • "I wasn't involved with the licensing, but I believe it's negotiable."
  • "The solution is quite inexpensive. For example, we pay $8,500 for 75 users. It's somewhere around $100 a user, approximately."
  • "The project manager would be responsible for any licensing fees. As an end-user, we just follow suit."
  • "Fees are paid monthly per user."
  • "The price is reasonable for the number of users we have."
  • "I am using its free version."
  • "We tell others it's about $2200 for a ten-person plan and it can be adjusted; it's easy to scale."
  • "monday.com's pricing is fair compared to its competitors, although it is a bit more expensive than most of them. It's more expensive than Jira, Zoho, ClickUp, and Trello. But it is fairly priced when you compare the kinds of features and the capabilities that you get and the ROI."
  • More monday.com Pricing and Cost Advice →

  • "Its licensing is on an annual basis. Customers are okay with its licensing cost, and they don't find it expensive."
  • "We did a yearly license. We negotiated and got a great deal. I don't think we would have gotten far with the regular price, but they negotiated, so it was worth that."
  • "The licensing cost for the solution is on a yearly basis."
  • "Salesforce has different versions of the solution and some are more suitable for smaller clients. However, Salesforce is expensive."
  • "The solution is paid for monthly."
  • "It is a license per user."
  • "My company pays to use this solution."
  • "This solution is priced in the medium to high price range."
  • More Salesforce Marketing Cloud Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Monday.com is one of the best project management softwares available on the market. It lets you create and customize the tools you need to run every aspect of your work. I particularly favor it… more »
    Top Answer:The product's initial setup phase was straightforward.
    Top Answer:Mostly, the sub-items in the organization of the project are areas where improvements are needed. Though it offers full customizability, the table is an area where the product's performance is not… more »
    Top Answer:Datorama is part of Salesforce Marketing Cloud, which is quite a valuable feature that provides customer analytics.
    Top Answer:The price is expensive. When comparing available products, such as those on Amazon, it's evident that AWS components are significantly cheaper. This is especially true since our systems run on the AWS… more »
    Top Answer:Salesforce Marketing Cloud should include more point-and-click functionality. Currently, you need help from a technical developer to design email templates. Most people using Salesforce Marketing… more »
    Ranking
    2nd
    Views
    2,224
    Comparisons
    720
    Reviews
    125
    Average Words per Review
    730
    Rating
    9.4
    1st
    Views
    4,054
    Comparisons
    2,461
    Reviews
    30
    Average Words per Review
    379
    Rating
    8.1
    Comparisons
    Also Known As
    DaPulse
    ExactTarget
    Learn More
    Salesforce
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    Overview

    Monday.com is a project management solution used for CRM, task tracking, managing projects across multiple disciplines, and maintaining continuity of service for clients and team members. Its most valuable features include global search, scalability, stability, flexibility, affordability, user-friendliness, and task management features. The solution is also praised for its ease of use, adaptability, and automation capabilities. Monday.com has improved efficiency, provided automatic reminders and dashboards for executives, allowed for better collaboration, and reduced paper usage. It has helped organizations to be more organized and improve communication.

    monday.com is a basic yet intuitive work operating system that facilitates teamwork in these ways:

    • Allows teams to define workflows

    • Adapts to changing demands

    • Establishes transparency

    • Allows for collaboration

    • Eliminates manual grunt work

    monday.com is extremely adaptable and may be utilized in any sector and for any workflow. You can build your apps to match your specific operational needs and modify your boards, dashboards, and documents to fit your team properly. It may be used for anything, including projects and procedures, and it can be used across teams, departments, leaders, and organizations.

    Here are a few examples of how monday.com software can be put to good use:

    • Marketing pipelines
    • Recruitment procedures
    • Video production planning
    • Tracking progress
    • Product timelines
    • Business management
    • Design planning
    • Bug tracking
    • Event planning
    • Construction planning

    monday.com Features

    monday.com has many valuable features. Some of the most useful ones include:

    • Customized workflows
    • Task prioritizing
    • File sharing
    • Drag-and-drop
    • Context-aware communication
    • Progress and milestone monitoring

    The most popular key features include:

    • Work scheduling: monday.com’s Workload feature allows you to accurately assign and schedule team members at any given time. Check who's available and who isn't so you may reschedule or reassign work as needed to meet all of your project deadlines.
    • Tracking time for tasks: It's crucial to know where your time goes, especially if you're invoicing clients by the hour. Greater work precision is achieved by having a clear grasp of how much time is spent on each task because you’re able to make more informed decisions about how you spend your time.
    • Automated processes: Automations eliminate the need for manual labor in the completion of repetitive tasks.
    • At-a-glance dashboards: Dashboards are an excellent method to quickly see what's essential. They make it simple to gather useful information, manage project progress, predict effort, and keep track of budgets. They also keep your team focused and engaged on the high-level objectives that drive progress.
    • Integration with external tools: With two-click integrations, you can easily make monday.com your primary work hub. Integrate popular external apps like Jira and Slack, as well as Gmail and Mailchimp, to optimize your workflow even further.
    • Varied options for viewing data with Views: monday.com provides a number of ways to examine the data in your boards, including Gantt Chart View for project plans and Chart View for progress tracking. Views helps you to take a fresh perspective on things and obtain crucial insights that you might not have gotten otherwise.

    Reviews from Real Users

    monday.com stands out among its competitors for a number of reasons. Two major ones are its task status feature and its ability to integrate with external apps. PeerSpot users take note of the advantages of these features in their reviews:

    Ben D., Front End Developer at a marketing services firm, writes of the product, “Their flagship feature, what used to be called the pulse, is great. Pulse offers great management. Being able to see everything at a glance and check task status, is wonderful. They use subtasks and the simple aspects of task management have been really helpful.”

    Another PeerSpot reviewer, the Head of Projects at Smart Media SA, notes, “The boards offer an amazing and clear view of my tasks, campaigns, and progress. Automations especially with Slack and Outlook help with keeping my team up-to-date always. Graphs and charts are valuable for reporting purposes and to track progress made. Workforms/surveys are valuable and a very cool added feature.”

    Salesforce Marketing Cloud is a comprehensive marketing automation platform that enables businesses to create personalized and targeted marketing campaigns across multiple channels. 

    With its robust set of tools and features, marketers can easily manage and automate their email marketing, social media advertising, mobile messaging, and customer journey mapping. 

    The platform offers advanced segmentation capabilities, allowing marketers to segment their audience based on various criteria and deliver tailored messages to each segment. 

    Additionally, Salesforce Marketing Cloud provides powerful analytics and reporting features, enabling marketers to track the performance of their campaigns and make data-driven decisions. 

    With its user-friendly interface and seamless integration with other Salesforce products, Marketing Cloud offers a seamless and efficient marketing automation solution for businesses of all sizes.

    Sample Customers
    Raw Digital, Wix, Discovery, Frost & Sullivan, Adidas, Asos, Uber
    American Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips
    Top Industries
    REVIEWERS
    Marketing Services Firm17%
    Non Tech Company9%
    Manufacturing Company7%
    Media Company6%
    VISITORS READING REVIEWS
    Educational Organization54%
    Computer Software Company6%
    Financial Services Firm5%
    Manufacturing Company4%
    REVIEWERS
    Computer Software Company38%
    Financial Services Firm15%
    Marketing Services Firm8%
    Non Profit8%
    VISITORS READING REVIEWS
    Educational Organization46%
    Computer Software Company10%
    Financial Services Firm7%
    Manufacturing Company4%
    Company Size
    REVIEWERS
    Small Business80%
    Midsize Enterprise11%
    Large Enterprise9%
    VISITORS READING REVIEWS
    Small Business10%
    Midsize Enterprise58%
    Large Enterprise32%
    REVIEWERS
    Small Business30%
    Midsize Enterprise24%
    Large Enterprise46%
    VISITORS READING REVIEWS
    Small Business13%
    Midsize Enterprise52%
    Large Enterprise35%
    Buyer's Guide
    Salesforce Marketing Cloud vs. monday.com
    May 2024
    Find out what your peers are saying about Salesforce Marketing Cloud vs. monday.com and other solutions. Updated: May 2024.
    771,170 professionals have used our research since 2012.

    monday.com is ranked 2nd in Marketing Management with 222 reviews while Salesforce Marketing Cloud is ranked 1st in Marketing Management with 51 reviews. monday.com is rated 9.4, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of monday.com writes "We can collaborate with our customers efficiently and professionally, and automation makes it easy for everyone". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". monday.com is most compared with Wrike, Asana, Microsoft Dynamics CRM, Zoho CRM and Microsoft Project, whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub, Amazon Pinpoint and SAP Marketing Cloud. See our Salesforce Marketing Cloud vs. monday.com report.

    See our list of best Marketing Management vendors and best Project Portfolio Management vendors.

    We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.