We compared Salesforce Sales Cloud and SAP CRM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:
Features: Salesforce Sales Cloud users have lauded the solution’s open API and ability to track sales opportunities. SAP CRM is valued for its customization options, lead management capabilities, integration features, and native integration with SAP ERP.
Room for Improvement: Salesforce Sales Cloud could improve its integration with third-party systems and reporting. SAP CRM needs improvements in its mobile interface, data visibility, and integration.
Service and Support: Salesforce’s customer service is considered excellent, and users praised its prompt and knowledgeable team. SAP CRM's customer service and support have received mixed feedback. SAP CRM's customer service and support have received mixed feedback.
Ease of Deployment: Salesforce Sales Cloud's initial setup can be complex and time-consuming, potentially lasting for months or even years. However, users can speed up the process with external tools. The setup process for SAP CRM can be complicated and time-consuming, requiring customization and a specialized team.
Pricing: Salesforce Sales Cloud is considered pricey. Salesforce Sales Cloud has additional costs for implementation and add-ons. SAP CRM is seen as expensive, and some users have said it isn’t worth the money.
ROI: Salesforce Sales Cloud has shown a positive return on investment by enabling automation, improving productivity, and saving time. Some reviewers have reported that they realized an ROI from SAP CRM within three to five years.
Comparison Results: Salesforce Sales Cloud is a user-friendly platform praised for its extensive feature set and customization options. At the same time, customers have complained that Salesforce’s licensing costs are too high and reporting capabilities are limited. SAP CRM is commended for its integration with SAP ERP, but the solution is considered costly and hard to deploy.
"The most valuable features of Salesforce Sales Cloud are the ability to track portfolio opportunities and reporting capabilities. The notification process inside the platform is also very valuable, and extracting reports is extremely useful. However, we are currently using only a small part of its functionality."
"I like that Salesforce is ERP agnostic. In the past and at different companies, I have implemented new or replacement ERPs. It's best in class. I like that it's a SaaS. I like that it can work on any device—any Windows, Android, or Apple device."
"This product is lightweight."
"The most valuable features are custom objects, custom workflows, triggering, and integration with other SaaS solutions."
"The most valuable features of Salesforce Sales Cloud are ease of use. It is very simple for the sales team to use. You can integrate it with a lot of other systems."
"It is a very good tool. There are a lot of interesting features. It is one of the best solutions."
"The most valuable features of Salesforce Sales Cloud are code hub management and sale opportunity management."
"We can also customize Salesforce Sales Cloud to our customer's company requirements. As for your demand, you can customize it. There are so many configurations we can do with the application. There is a lot of functionality that you can implement. It's an easy-to-use, user-friendly, and secure platform."
"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."
"Its scalability is good."
"SAP CRM's most valuable at a branch level."
"I have found the most valuable feature of the SAP CRM system is its ability to integrate with other modules. SAP CRM is all about integrating with other modules. For example, SuccessFactors is their learning management. This is one use case that SAP CRM themselves use. Their lead generation versus their sales from their educational services. You can instantly receive insight into how many leads have been generated and how much it turned into real business or revenue for them. I was told in one of the seminars that the data transfer from the lead generation to sales is only 24 hours in SAP CRM."
"The solution is stable."
"From the bank perspective, it's user-friendly and simple to develop something specific for a certain customer. It allows customization for individual customers rather than applying a one-size-fits-all approach."
"The user interface is excellent."
"Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together."
"The solution could improve the partner management and communities. For the enterprise licenses, we have the help, but it should also be extended with the features to the partner community."
"If they could have convenient APIs into the other parts of the corporation that I wish to share data with, that would be helpful."
"The user interface could be more intuitive. I had some challenges with how to convert from a lead to an opportunity."
"It is a bit pricey."
"I need to do a lot of customization to implement an ERP solution for an energy and utilities client versus a BFS client. Salesforce should look at the common customizations each client wants and see how much of that can be standardized into industry-specific specific solutions. That would speed up implementation, so we don't need to go through the same steps a hundred times. Salesforce could do it once and put it out for the rest of the clients to use it."
"It is very clunky. Its interface can be more user-friendly. There is always way too much information going on in Salesforce. It puts too much on your screen. It gives you every piece of information in the world, whereas I need less. It would be nice for it to be cleaned up a bit."
"I think the user experience could be improved. I would like the user interface to be a bit more user-friendly and modern."
"With the solution being very vast, they need to prioritize features."
"The implementation and integrations could be better. After we went into the production environment, we had some issues. Most of them were with the ERP integration. Many other issues were around the client's integrations between the ERP and CRM platforms. It could be more user-friendly. It wasn't very user-friendly initially, but now it's easier for them to use. Now, the users can use that platform better than at the beginning. We would like to see reports with more analytic features and artificial intelligence in the next release. For example, show more metrics and KPIs and more dynamic dashboards. Because the platform has some models, but it's not easy to use. It's a little complex."
"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."
"When features do get added, we would like the product to notify us in a timely way."
"The solution is expensive."
"There is no scope for integration because SAP does not allow any personal integration."
"SAP CRM could improve by making the solution more current, it is out of date. There are no more updates for SAP CRM."
"There could be some specific configurable options on the UI level to improve visibility."
"They should improve the design to make it more appealing to users."
Salesforce Sales Cloud is ranked 3rd in CRM with 101 reviews while SAP CRM is ranked 4th in CRM with 40 reviews. Salesforce Sales Cloud is rated 8.4, while SAP CRM is rated 7.6. The top reviewer of Salesforce Sales Cloud writes "Vast, configurable, and offers great ROI". On the other hand, the top reviewer of SAP CRM writes "It integrates well with our existing solutions, so we can analyze the data for analytics, forecasting and modeling". Salesforce Sales Cloud is most compared with Microsoft Dynamics CRM, Oracle E-Business Suite, SAP ERP, IQVIA Orchestrated Customer Engagement and Vlocity, whereas SAP CRM is most compared with Microsoft Dynamics CRM, Siebel CRM, Oracle CRM, Zoho CRM and monday.com. See our SAP CRM vs. Salesforce Sales Cloud report.
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We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
