IQVIA Orchestrated Customer Engagement vs Salesforce Sales Cloud comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between IQVIA Orchestrated Customer Engagement and Salesforce Sales Cloud based on real PeerSpot user reviews.

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Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I've found the customer 360 degree view to be valuable."

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"There is a ton of information on the dashboard. Reports are also there for us. We can analyze information across the team and across a period, such as quarterly or annually.""The product is very fast and responsive. There's no lag time when you are on the platform.""The ability to work on it from anywhere is most valuable. All you need is a computer, a browser, and an internet connection to access your instance. It can be accessed from anywhere, which is pretty cool and user-friendly.""I have found Salesforce Sales Cloud to be stable.""Salesforce helps up keep track of candidates.""Salesforce Sales Cloud is very user-friendly, and simple to create dashboards and extract the reports. Additionally, it integrates well with other applications.""The most valuable features of Salesforce Sales Cloud are ease of use. It is very simple for the sales team to use. You can integrate it with a lot of other systems.""I can see activity per customer. I can find out quickly and easily who was the last person I talked to, when it was, and what we were talking about."

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Cons
"Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays."

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"Sales Cloud could be improved with more training. In general, the training is very good, but you have to really seek out some good options in order to upskill yourself. Another thing, which could also be a benefit, is that Sales is very customizable. If you move from one organization to another, you can see your Salesforce as before, but their Sales Cloud may look completely different from what you're used to. It's not like Microsoft Excel or Trello, where the layout and all the functions are the same. Because it's so customizable, I feel like there is a bit of a learning curve when you inherit another Sales Cloud instance. To be honest, I think that's the beauty of Salesforce because you can customize it so much to fit your needs as a company. It follows your processes and use cases in order for you to get the most out of the system itself.""The high price of the product is an area of concern where improvements are required.""If they could have convenient APIs into the other parts of the corporation that I wish to share data with, that would be helpful.""With the solution being very vast, they need to prioritize features.""Its licensing can be improved to accommodate small companies. They provide a certain number of licenses in a set or batch, and you have to buy the set. For example, if they have 20 licenses in a set, you have to get the whole set, even if you need just three licenses, which could be a barrier for small companies. There is no option to buy fewer licenses. So, small companies have to go for a smaller CRM, such as HubSpot.""There could be an option to change the price list without creating a new quote.""It could have a more user-friendly interface.""The solution's customer support is not so good."

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Pricing and Cost Advice
  • "OCE is less expensive than Veeva, for instance."
  • More IQVIA Orchestrated Customer Engagement Pricing and Cost Advice →

  • "The subscription is on a monthly basis."
  • "The main issue is the price. Because it's SaaS, you will have to pay on a monthly or yearly basis."
  • "It is a premium product, so it is not the cheapest solution. I think if it's implemented well, and you're getting the soft cost benefits, the efficiencies, it's justified. But not if you're looking at just apples for apples as a subscription, without the complexity that you can achieve. It can deal with complex business requirements. Some other CRMs can't. But you certainly pay, so it's a premium-charged solution. It's one of the more expensive ones."
  • "I have found Salesforce Sales Cloud to be expensive. However, it is the number one CRM solution in the world. It is worth the money."
  • "The main thing is it is costly. Salesforce it is not cheap, it's costly. Some of our customers say it is a costly solution. So, we have lost some sale opportunities regarding the high price. This is the main thing that we are facing. It is sales per user and the user price is about $150 per month, per user for the Enterprise Edition. The other edition is less than this, but it is costly. A company that has 70 or 80 users would pay more than $8,000 USD yearly because it is cloud based."
  • "My understanding is that Salesforce is a little bit expensive, but in terms of the efficiencies, automation, and visibility, I think it's definitely value for money."
  • "Implementation and add-ons may be additional costs."
  • "Being license based, the license varies by type. The pricing is considered average."
  • More Salesforce Sales Cloud Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:I've found the customer 360 degree view to be valuable.
    Top Answer:OCE is less expensive than Veeva, for instance.
    Top Answer:Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays. The data queries are at times separated and do not match properly. To obtain insights from… more »
    Top Answer:The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
    Top Answer:Sales Cloud could improve in areas such as AI integration, particularly for templates.
    Top Answer:Sales Cloud helps me manage and track my sales pipeline effectively. It is a CRM system that integrates with other systems for comprehensive sales management.
    Ranking
    38th
    out of 172 in CRM
    Views
    917
    Comparisons
    445
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    2nd
    out of 172 in CRM
    Views
    5,748
    Comparisons
    2,821
    Reviews
    19
    Average Words per Review
    437
    Rating
    8.2
    Comparisons
    Also Known As
    IQVIA OCE
    Sales Cloud, SFDC, Salesforce
    Learn More
    Salesforce
    Video Not Available
    Overview

    Orchestrated Customer Engagement (OCE) is the next generation commercial platform from IQVIA. OCE connects sales, marketing, medical and other functions to harmonize interactions with customers. This enables life sciences companies to build trust and optimize performance in a way not possible with legacy point solutions such as CRM and MCM tools.

    Salesforce Sales Cloud is the most widely used of sales tools and sales automation software, speeding and streamlining all phases of sales from lead management to analytics and forecasting. Thanks to Salesforce Sales Cloud, more than 100,000+ customers and 2 million subscribers worldwide can manage people and processes more effectively, pursue more business in less time, and close more deals.

    Sample Customers
    Information Not Available
    Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
    Top Industries
    VISITORS READING REVIEWS
    Healthcare Company31%
    Computer Software Company14%
    Pharma/Biotech Company8%
    Manufacturing Company5%
    REVIEWERS
    Computer Software Company30%
    Comms Service Provider10%
    Financial Services Firm6%
    Non Tech Company6%
    VISITORS READING REVIEWS
    Educational Organization70%
    Computer Software Company5%
    Financial Services Firm3%
    Manufacturing Company2%
    Company Size
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise10%
    Large Enterprise67%
    REVIEWERS
    Small Business46%
    Midsize Enterprise19%
    Large Enterprise35%
    VISITORS READING REVIEWS
    Small Business7%
    Midsize Enterprise72%
    Large Enterprise20%
    Buyer's Guide
    CRM
    June 2024
    Find out what your peers are saying about Microsoft, Salesforce, monday.com and others in CRM. Updated: June 2024.
    772,649 professionals have used our research since 2012.

    IQVIA Orchestrated Customer Engagement is ranked 38th in CRM while Salesforce Sales Cloud is ranked 2nd in CRM with 101 reviews. IQVIA Orchestrated Customer Engagement is rated 7.0, while Salesforce Sales Cloud is rated 8.4. The top reviewer of IQVIA Orchestrated Customer Engagement writes "Has 360 degree customer view but needs to improve workflow". On the other hand, the top reviewer of Salesforce Sales Cloud writes "Vast, configurable, and offers great ROI". IQVIA Orchestrated Customer Engagement is most compared with HubSpot CRM and Zoho CRM, whereas Salesforce Sales Cloud is most compared with Microsoft Dynamics CRM, SAP CRM, Oracle E-Business Suite, SAP ERP and Vlocity.

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    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.