Google Data Studio vs Microsoft Power BI comparison

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Google Logo
1,697 views|1,831 comparisons
90% willing to recommend
Microsoft Logo
20,208 views|16,855 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Google Data Studio and Microsoft Power BI based on real PeerSpot user reviews.

Find out in this report how the two Reporting solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Google Data Studio vs. Microsoft Power BI Report (Updated: March 2024).
769,479 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I find it favorable regarding speed of development, ease of building, and flexibility.""The ability to design complex data models and equations.""The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues.""Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like.""I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts.""The solution is free so that is a good feature.""This has improved our organization by allowing people to see their data and develop visualizations themselves.""Valuable features include advanced integrated analysis and easy implementation."

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"It is more user-friendly compared to SSRS.""Reporting is the best thing about Power BI. And it could help improve decision-making in many ways. Power BI is flexible and easier to use compared to tools.""Easy to use and the visualization is valuable.""It's a pretty scalable product.""This solution has improved our ability in making decisions and explaining data.""The way data is presented is very valuable. The amount of information that we can get at a glance is also valuable. You can then drill-down and see data from many different angles in the same chart by selecting certain things. Based on the selection, everything changes automatically. If we have four parameters in a particular item, when you select a parameter, the remaining charts on that page automatically change for that particular parameter.""The most valuable feature would be the abundance of connectors. It is also easy to use.""There is a lot of variety in Power BI. In particular, the visuals are quite rich and the feature set has been growing rapidly in the last two years. Possibly the best part for me is that there are a lot of ways to connect with data sources."

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Cons
"Stability and scalability an be improved for a full ten.""Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful.""There is a significant degree of sophistication required to compete with Tableau or Cognos.""When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements.""Panels are not as easy to use as other data extraction UIs.""There are issues with integration and I encountered limits and warnings, especially with my pivot table size.""Other tools might be worth considering if you need more advanced features or support for a larger user base.""It's not yet a replacement for a complete BI tool."

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"If you have to pull multiple data sources performance is somewhat lacking.""The licensing needs improvement. There needs to be a middle option between Pro and Premium versions.""I would like to be able to use more predicting data science features without having to use R.""The solution is somewhat costly in comparison with MSBI tools.""I'm looking for something that can make it much easier to incorporate Power BI visuals or dashboards into, let's say, Power Apps – custom Power Apps or anything like that. The most important thing would be to seamlessly embed reports in applications. For example, to have buttons that can be navigated through multiple solutions – from Power Apps to Power BI to SharePoint – via links or something like that.""Microsoft BI can improve some of the visual level filters or visual functionality, that are available in other BI tools, such as Tableau or Qlik Sense.""The handling of the workspaces can be made more granular for user access rights. It can be managed a little bit better in terms of the connection to Active Directory so that we have more granular access rights. I am not sure if this is really possible or if we can solve it differently, but we need a lot of workspaces, and we are not sure how we can deal with it from the access rights perspective.""The smart phone application could be improved, along with better graphics and faster updating."

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Pricing and Cost Advice
  • "The tool is free."
  • "The solution is free but the Google Looker is expensive."
  • "The cost is quite affordable based on feature analysis."
  • More Google Data Studio Pricing and Cost Advice →

  • "There is room for at least 45% discount as compared to the initial price."
  • "MS BI comes with all the tools and it is, to the best of my knowledge, the most affordable solution."
  • "All in all, for the price, this is an excellent tool for helping your organization turn mounds of data into useful insights."
  • "I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."
  • "Remove the cost of a licence to show a dashboard within SharePoint. Why should readers of a dashboard have to pay to view? ​"
  • "Make it low in cost. It is a no-brainer!"
  • "Globally, we evaluated a number of products, including Salesforce's product, Microsoft won on the ground of simple functionally and cost."
  • "Paid for itself in the first month."
  • More Microsoft Power BI Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:I find it favorable regarding speed of development, ease of building, and flexibility.
    Top Answer:The potential challenge, especially when considering a larger user base, is that the expenses can significantly add up. There are issues with integration and I encountered limits and warnings… more »
    Top Answer:By integrating Data Studio into our services, we not only provide added value to our existing customers but also ensure stability in traffic and minimize the cost of sales. This strategic move allows… more »
    Top Answer:There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows:  1) If you have legacies of SAP, Oracle  - look for SAP… more »
    Top Answer:Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance… more »
    Top Answer:Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle… more »
    Ranking
    13th
    out of 50 in Reporting
    Views
    1,697
    Comparisons
    1,831
    Reviews
    5
    Average Words per Review
    390
    Rating
    7.4
    1st
    out of 50 in Reporting
    Views
    20,208
    Comparisons
    16,855
    Reviews
    27
    Average Words per Review
    619
    Rating
    7.9
    Comparisons
    Also Known As
    Data Studio
    SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
    Learn More
    Overview

    Google Data Studio (beta) turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. Dashboarding allows you to tell great data stories to support better business decisions.

    Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

    Sample Customers
    Genesys, Shueisha
    Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company16%
    Manufacturing Company11%
    Financial Services Firm10%
    Educational Organization7%
    REVIEWERS
    Financial Services Firm15%
    Manufacturing Company13%
    Computer Software Company11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Educational Organization35%
    Financial Services Firm8%
    Computer Software Company8%
    Government5%
    Company Size
    REVIEWERS
    Small Business38%
    Midsize Enterprise25%
    Large Enterprise38%
    VISITORS READING REVIEWS
    Small Business24%
    Midsize Enterprise15%
    Large Enterprise61%
    REVIEWERS
    Small Business39%
    Midsize Enterprise16%
    Large Enterprise45%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise42%
    Large Enterprise45%
    Buyer's Guide
    Google Data Studio vs. Microsoft Power BI
    March 2024
    Find out what your peers are saying about Google Data Studio vs. Microsoft Power BI and other solutions. Updated: March 2024.
    769,479 professionals have used our research since 2012.

    Google Data Studio is ranked 13th in Reporting with 8 reviews while Microsoft Power BI is ranked 1st in Reporting with 297 reviews. Google Data Studio is rated 7.6, while Microsoft Power BI is rated 8.0. The top reviewer of Google Data Studio writes "The cloud environment makes it easier to use large volumes of data and collaborate with coworkers". On the other hand, the top reviewer of Microsoft Power BI writes "A complete ecosystem with an builtin ETL tool, good integrations with python and R, and support of DAX and Power Query (M languages)". Google Data Studio is most compared with Amazon QuickSight, Tableau, Looker, QlikView and Databricks, whereas Microsoft Power BI is most compared with Tableau, Amazon QuickSight, KNIME, Domo and Oracle OBIEE. See our Google Data Studio vs. Microsoft Power BI report.

    See our list of best Reporting vendors.

    We monitor all Reporting reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.