We performed a comparison between LeadSquared and Salesforce Marketing Cloud based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
"The most valuable feature of LeadSquared is the customization."
"The most valuable feature of LeadSquared is an easy-to-understand user interface."
"The initial setup is very easy."
"Salesforce is constantly evolving and have a good release cycle."
"The most valuable feature of Salesforce Marketing Cloud is the ability to sell the products we have made to customers. Overall the solution is very useful for business."
"If you want to be able to communicate with your client using email, WhatsApp, and push notifications, know if the client opened the communication or not, and create and automate their journey, Marketing Cloud is very good."
"The tool's most valuable feature is its automation. We can integrate data with the Salesforce hub. Its Einstein feature tells us whether our campaigns are on the right track. It also helps with ideas."
"This is a very powerful and scalable solution."
"The most valuable feature is the ability to get quotes out in a timely manner."
"The most valuable features of Salesforce Marketing Cloud are that it performs well and gives me what I need. It's the most friendly interface system for CRM I've worked with. Additionally, it integrates fairly well with different kinds of AI and ML to allow you to receive more out of your application."
"Marketing Cloud has improved our productivity and our team enjoy using it."
"The solution’s UI could be more user-friendly."
"The solution's report section is not very capable and could be improved."
"The notifications and workflow management can be improved in LeadSquared."
"The solution can get quite expensive, especially as you add more users."
"The quality of support for this solution has been decreasing over time and the support team are sometimes more focused on closing tickets that resolving issues. Often the support team is not well trained or aware of the new features or products released by Salesforce."
"We have struggled to get resolution of support tickets from the Salesforce team."
"There could be easier tools to configure the product and to create landing pages to better handle large data sets."
"We'd like to see more integrations with third-party products."
"The customization of Salesforce, a generic CRM software, has room for improvement."
"When you use your iPhone or Android phone, Salesforce is not as user-friendly as it could be. That UX needs to be improved."
"I've noticed on one-to-one leads, the customer objection option is not available."
"User management could be better."
LeadSquared is ranked 8th in Marketing Automation with 4 reviews while Salesforce Marketing Cloud is ranked 1st in Marketing Automation with 52 reviews. LeadSquared is rated 7.6, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of LeadSquared writes "Reliable and offers helpful technical support but is expensive". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". LeadSquared is most compared with Zoho CRM and ExtraaEdge, whereas Salesforce Marketing Cloud is most compared with Marketo, Oracle Eloqua, HubSpot Marketing Hub, Amazon Pinpoint and SAP Marketing Cloud. See our LeadSquared vs. Salesforce Marketing Cloud report.
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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
