IQVIA Orchestrated Customer Engagement vs Salesforce Sales Cloud comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between IQVIA Orchestrated Customer Engagement and Salesforce Sales Cloud based on real PeerSpot user reviews.

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Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I've found the customer 360 degree view to be valuable."

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"The most valuable features of Salesforce Sales Cloud are the ability to track portfolio opportunities and reporting capabilities. The notification process inside the platform is also very valuable, and extracting reports is extremely useful. However, we are currently using only a small part of its functionality.""The development cost, maintenance cost, everything will be drastically reduced - unlike traditional infrastructure where we maintain everything on our own.""Salesforce Sales Cloud is very reliable and provides good stability and security.""It has custom fields and custom reports which can align to our business objectives and marketing focus.""The most valuable features of Salesforce Sales Cloud are opportunity management and metric integration.""Salesforce helps up keep track of candidates.""The most valuable features of Salesforce Sales Cloud are code hub management and sale opportunity management.""I've found lead management to be the most valuable feature of Salesforce Sales Cloud. It helps capture, track, and manage leads throughout the sales process. The tool is easy to learn."

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Cons
"Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays."

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"The tool's technical challenges vary depending on the requirements. When a new requirement arises, we must analyze the best approach to address it, whether through automation tools or coding. We encounter limitations such as the number of reports we can process or update, the queries we can write, and other similar constraints. Understanding when to utilize coding and when to rely on simple configurations is crucial.""There could be an option to change the price list without creating a new quote.""An area for improvement would be the ease of configuration.""I would love Salesforce to keep on committing and building out what they call flows. It's their point-and-click version of coding. You don't have to be a coder to create essentially what a developer would have to normally, which is a great feature, but it could still be improved upon.""I would like to see a more affordable licensing model.""If the infrastructure is not correct, then customers are having an issue and it's taking a lot of time to load.""When importing from other apps, it gets messy.""In the next release, I would like to see more integration."

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Pricing and Cost Advice
  • "OCE is less expensive than Veeva, for instance."
  • More IQVIA Orchestrated Customer Engagement Pricing and Cost Advice →

  • "The subscription is on a monthly basis."
  • "The main issue is the price. Because it's SaaS, you will have to pay on a monthly or yearly basis."
  • "It is a premium product, so it is not the cheapest solution. I think if it's implemented well, and you're getting the soft cost benefits, the efficiencies, it's justified. But not if you're looking at just apples for apples as a subscription, without the complexity that you can achieve. It can deal with complex business requirements. Some other CRMs can't. But you certainly pay, so it's a premium-charged solution. It's one of the more expensive ones."
  • "I have found Salesforce Sales Cloud to be expensive. However, it is the number one CRM solution in the world. It is worth the money."
  • "The main thing is it is costly. Salesforce it is not cheap, it's costly. Some of our customers say it is a costly solution. So, we have lost some sale opportunities regarding the high price. This is the main thing that we are facing. It is sales per user and the user price is about $150 per month, per user for the Enterprise Edition. The other edition is less than this, but it is costly. A company that has 70 or 80 users would pay more than $8,000 USD yearly because it is cloud based."
  • "My understanding is that Salesforce is a little bit expensive, but in terms of the efficiencies, automation, and visibility, I think it's definitely value for money."
  • "Implementation and add-ons may be additional costs."
  • "Being license based, the license varies by type. The pricing is considered average."
  • More Salesforce Sales Cloud Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:I've found the customer 360 degree view to be valuable.
    Top Answer:OCE is less expensive than Veeva, for instance.
    Top Answer:Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays. The data queries are at times separated and do not match properly. To obtain insights from… more »
    Top Answer:The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
    Top Answer:Sales Cloud could improve in areas such as AI integration, particularly for templates.
    Top Answer:Sales Cloud helps me manage and track my sales pipeline effectively. It is a CRM system that integrates with other systems for comprehensive sales management.
    Ranking
    38th
    out of 172 in CRM
    Views
    917
    Comparisons
    445
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    2nd
    out of 172 in CRM
    Views
    5,748
    Comparisons
    2,821
    Reviews
    19
    Average Words per Review
    437
    Rating
    8.2
    Comparisons
    Also Known As
    IQVIA OCE
    Sales Cloud, SFDC, Salesforce
    Learn More
    Salesforce
    Video Not Available
    Overview

    Orchestrated Customer Engagement (OCE) is the next generation commercial platform from IQVIA. OCE connects sales, marketing, medical and other functions to harmonize interactions with customers. This enables life sciences companies to build trust and optimize performance in a way not possible with legacy point solutions such as CRM and MCM tools.

    Salesforce Sales Cloud is the most widely used of sales tools and sales automation software, speeding and streamlining all phases of sales from lead management to analytics and forecasting. Thanks to Salesforce Sales Cloud, more than 100,000+ customers and 2 million subscribers worldwide can manage people and processes more effectively, pursue more business in less time, and close more deals.

    Sample Customers
    Information Not Available
    Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
    Top Industries
    VISITORS READING REVIEWS
    Healthcare Company31%
    Computer Software Company14%
    Pharma/Biotech Company8%
    Manufacturing Company5%
    REVIEWERS
    Computer Software Company30%
    Comms Service Provider10%
    Financial Services Firm6%
    Non Tech Company6%
    VISITORS READING REVIEWS
    Educational Organization70%
    Computer Software Company5%
    Financial Services Firm3%
    Manufacturing Company2%
    Company Size
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise10%
    Large Enterprise67%
    REVIEWERS
    Small Business46%
    Midsize Enterprise19%
    Large Enterprise35%
    VISITORS READING REVIEWS
    Small Business7%
    Midsize Enterprise72%
    Large Enterprise20%
    Buyer's Guide
    CRM
    June 2024
    Find out what your peers are saying about Microsoft, Salesforce, monday.com and others in CRM. Updated: June 2024.
    772,679 professionals have used our research since 2012.

    IQVIA Orchestrated Customer Engagement is ranked 38th in CRM while Salesforce Sales Cloud is ranked 2nd in CRM with 101 reviews. IQVIA Orchestrated Customer Engagement is rated 7.0, while Salesforce Sales Cloud is rated 8.4. The top reviewer of IQVIA Orchestrated Customer Engagement writes "Has 360 degree customer view but needs to improve workflow". On the other hand, the top reviewer of Salesforce Sales Cloud writes "Vast, configurable, and offers great ROI". IQVIA Orchestrated Customer Engagement is most compared with HubSpot CRM and Zoho CRM, whereas Salesforce Sales Cloud is most compared with Microsoft Dynamics CRM, SAP CRM, Oracle E-Business Suite, SAP ERP and Vlocity.

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    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.