We performed a comparison between Oracle Eloqua and Pardot based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."The solution is stable."
"The ease of maintenance is the most valuable feature."
"I like the insight part, where we can pull the reports. Oracle Eloqua can generate reports on the activities that customers take or that we do. That is one interesting part that I enjoy working with."
"It provides good support for really large databases."
"Lead scoring has helped with the process of qualifying leads."
"It is a user-friendly product."
"The initial setup was straightforward."
"Lead scoring is very useful for both measuring the effectiveness of campaigns as well as deciding which leads to send sales’ way."
"It's easy to create email templates and landing pages."
"It has made email marketing quicker and easier."
"The solution can be easily integrated with Salesforce."
"For me, the best thing is the Custom Redirect. That's one key thing I like because using that particular Custom Redirect, I can track a link wherever I'm sharing it. I can track how and when people are accessing it."
"Campaign tracking is a valuable feature."
"I have not had any issues with the product's stability. Stability-wise, I rate the solution a ten out of ten."
"The product is stable."
"The tracking and automation of outbound messaging is the solution's most valuable aspect."
"The solution could improve by having a more user-friendly interface."
"The reporting features should be improved."
"The product's initial setup process could be better."
"The solution does not have a good database architecture."
"The solution should consider adding functionality related to event listening, such as webhooks."
"The cost of the solution has room for improvement."
"This product hasn't kept up to date on features."
"Reporting is very clunky and not user friendly."
"The solution lacks integration with Instagram, which is our top problem with the product."
"Technical support has been quick and helpful every time."
"Pardot must be synced with Salesforce."
"For new people, the installation of the tool can be difficult."
"The solution is quite expensive, at least, for smaller teams."
"Lacks sufficient free custom fields."
"When we compare it to other automation tools, in Pardot, I'm not able to see any drag-and-drop options. We have to work on an HTML template itself."
"When it comes to integration with third-party tools, Pardot's APIs are not that robust."
Oracle Eloqua is ranked 3rd in Marketing Automation with 35 reviews while Pardot is ranked 6th in Marketing Automation with 10 reviews. Oracle Eloqua is rated 8.8, while Pardot is rated 7.8. The top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". On the other hand, the top reviewer of Pardot writes "Offers an easy initial setup phase and good ROI". Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, HubSpot Marketing Hub, Oracle CRM and Zift Solutions, whereas Pardot is most compared with Marketo, Salesforce Marketing Cloud, Iterable and HubSpot Marketing Hub. See our Oracle Eloqua vs. Pardot report.
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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
