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HubSpot Logo
1,032 views|652 comparisons
97% willing to recommend
Zoho Logo
3,593 views|1,337 comparisons
87% willing to recommend
Comparison Buyer's Guide
Executive Summary
Updated on Aug 7, 2023

We compared Zoho CRM and HubSpot CRM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:

  • Features: Zoho CRM receives acclaim for its intuitive interface, customizable choices, cost-effectiveness, and extensive features. HubSpot CRM is commended for its online content creation features as well as its robust marketing and segmentation capabilities.

  • Room for Improvement: Zoho CRM users said the mobile app could be simpler and that Zoho could improve its data organization and automation. HubSpot CRM could improve its integration, task tracking, and contact management.

  • Service and Support: Zoho CRM generally offers good customer service, with responsive support during regular business hours. However, some users had mixed experiences with knowledge and availability. HubSpot CRM received positive feedback for its proactive and helpful support, but some users reported unresolved issues.

  • Ease of Deployment: Zoho CRM's setup process differs in terms of complexity and time required. While some users found it straightforward, others mentioned that it took a significant amount of time, ranging from weeks to months. HubSpot CRM is considered easy to set up and adapt to companies of varying sizes without difficulty. However, some users say it took a long time.

  • Pricing: Zoho CRM is praised for its affordable pricing, being seen as competitive and reasonable. Customers appreciate the cost-effectiveness of using Zoho CRM in the cloud, which eliminates the need for hardware investment. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.

  • ROI: Zoho CRM enhances productivity and effectiveness, minimizing the requirement for extra personnel and leading to a positive return on investment. HubSpot CRM has helped customers realize an ROI by coordinating revenue streams and ensuring data security.

Comparison Results: Zoho CRM is commended for its simplicity and intuitive interface. It is more cost-effective and offers more features than many competing solutions. However, users have said Zoho’s scalability and customization options are limited. Users like HubSpot SRM for its marketing features and attentive customer service, but the solution could improve its integration with other solutions and lower its price to make it more affordable for small businesses.

To learn more, read our detailed HubSpot CRM vs. Zoho CRM Report (Updated: May 2024).
772,127 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I like how you can track one account from marketing to closing the deal. For example, suppose you generated a lead through marketing, you can then track it through to when the deal is closed.""The feature that is beneficial from HubSpot CRM is business intelligence.""The best feature in HubSpot CRM for us is the custom objects that we integrated. This allows us to include more information on the contact profile, company profile, and other details, making it easier for our staff to have all the necessary information before contacting our customers.Additionally, having all this information in a centralized place is highly beneficial for us.""The initial setup process is straightforward.""The most valuable features of HubSpot CRM are ease of use, lead generation, and follow-up leads. Additionally, there are a lot of connectors to other solutions, such as Jira and Slack. Whether it's a scrum tool or the ticketing tool, it has a connector.""It was quite stable. I didn't notice any specific issues or downtime""What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database.""It has nice features and matches our pipeline. Even in the free version, all of the features are available."

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"I like that it is easy to get data in and out of it. We can export and import CSV files. I also like that the database is hierarchical, which allows me to be able to look at a parent and multiple children.""The best thing about Zoho CRM is that it is integrated with other Zoho applications.""The most valuable solution of Zoho CRM is lead management and analytics. It has a powerful analytics tool.""The most valuable feature of Zoho CRM is emailing. You can send emails to customers directly from Zoho CRM. The marketing team in my company uses this feature, and it's effective.""Zoho CRM's best feature is its reporting.""The product is customizable.""CRM software that's simple to use, with good technical support, scalability, and stability.""The most valuable features are the lead, opportunity and task management as well as dashboard creation, reporting, contact management and campaigns."

More Zoho CRM Pros →

Cons
"It will make it easier for us to automate if HubSpot would put in a little bit of work on the properties.""They need better UX or templates to change the mood or the look and feel.""All the features of HubSpot CRM are not buddled together, you need to purchase different modules to have a complete solution.""HubSpot CRM is easy to use compared to others solutions and anyone can use it. However, for enterprise companies, I would recommend Salesforce because it has established partners, can be more reliable, has more features, and has a more powerful integration with ERP modules which is important for enterprise companies. For multi-locations and multinational companies, Salesforce is one of the best.""We had a problem with the tool’s stability once.""HubSpot CRM could be flexible and customizable.""We found that automated emails were challenging to manage in the tool. While the feature allows you to create dynamic email templates, it was difficult to tweak and fetch data associated with different objects, such as contacts and custom objects.""HubSpot CRM could improve by reducing the price."

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"There was a challenge while deploying Zoho when we brought an API code. Because integrations "aren't perfect" for every organization.""The product's scalability and stability need improvement.""In Creator, you can do calculations and change another field immediately after you enter any value. If you add the quantity or price in any field, you can immediately change the total in Creator. The same functionality is not directly available in CRM because it is prebuilt.""Adding a new contract to the solution is quite complicated.""Zoho CRM has a rule engine or a place where you can set certain rules. That's not evolved very much. They could improve this within the platform.""The reporting for developers should be improved.""I would like to see better integration with Zoho Creator.""There are at least two big pieces. One is just the ability to reorganize the data and clean it up to eliminate duplicates and things like that. It is very manual at the moment. It only gives us certain fields that we can check on. Because of our particular database, it creates a problem. We deal with hospitals, and there are 50 hospitals. It is tough to figure out which one is which. Is it this one or the other one? So, trying to clean things up is very difficult. I'd like to have more ability to share data fields. The data is structured into different buckets, and I frequently have to create the same field in two different buckets. It would be nice if I could just do a view-only field in another bucket. In my contact bucket, I would like to be able to have just a view-only of the account information so that I don't need to enter it again, which is what I have to do currently."

More Zoho CRM Cons →

Pricing and Cost Advice
  • "HubSpot CRM is affordable."
  • "I do not recall the particulars of the licensing fees."
  • "HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."
  • "There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."
  • "There is a cost for the solution. However, I am not aware of the price."
  • "Pricing is based on the number of users."
  • "The price of HubSpot CRM is expensive."
  • "The cost of HubSpot CRM is less than the cost of Freshsales."
  • More HubSpot CRM Pricing and Cost Advice →

  • "There is a license required for this solution."
  • "It is around $1000 a month."
  • "Compared to other CRMs, it is very cheap."
  • "We have an annual license fee that costs $12,000."
  • "If you compare the pricing with SAP, it is well priced and you are able to pay as you go."
  • "We pay for an annual license to use this solution."
  • "There is an annual license."
  • "The licensing is the subscription, where we pay $50 per month per user."
  • More Zoho CRM Pricing and Cost Advice →

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    772,127 professionals have used our research since 2012.
    Questions from the Community
    Top Answer:The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
    Top Answer:The pricing is in a midrange if you line up the marketing tools. It is worth the money.
    Top Answer:I mostly use it for CRM functionalities. I use it for online marketing automation, particularly email marketing.
    Top Answer:Zoho CRM integrates easily with customer service workflows.
    Top Answer:The product is affordable. I rate the product’s pricing a three out of ten, where one is cheap and ten is expensive.
    Top Answer:The reporting for developers should be improved.
    Ranking
    9th
    out of 172 in CRM
    Views
    1,032
    Comparisons
    652
    Reviews
    28
    Average Words per Review
    445
    Rating
    8.1
    6th
    out of 172 in CRM
    Views
    3,593
    Comparisons
    1,337
    Reviews
    29
    Average Words per Review
    398
    Rating
    8.2
    Comparisons
    Attio logo
    Compared 31% of the time.
    Odoo logo
    Compared 20% of the time.
    Bitrix24 logo
    Compared 12% of the time.
    Acumatica logo
    Compared 12% of the time.
    monday.com logo
    Compared 9% of the time.
    SAP CRM logo
    Compared 24% of the time.
    monday.com logo
    Compared 23% of the time.
    Bitrix24 logo
    Compared 15% of the time.
    Microsoft Dynamics CRM logo
    Compared 10% of the time.
    LeadSquared logo
    Compared 8% of the time.
    Learn More
    Overview

    HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management. 

    With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes. 

    Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

    Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

    Sample Customers
    digimind, easyrecrue, software2, subaru, suzuki
    JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
    Top Industries
    REVIEWERS
    Computer Software Company26%
    Marketing Services Firm11%
    Financial Services Firm11%
    Manufacturing Company11%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Government9%
    Healthcare Company9%
    Financial Services Firm8%
    REVIEWERS
    Computer Software Company17%
    Financial Services Firm8%
    Non Tech Company8%
    Marketing Services Firm8%
    VISITORS READING REVIEWS
    Educational Organization81%
    Computer Software Company3%
    Government2%
    Financial Services Firm2%
    Company Size
    REVIEWERS
    Small Business69%
    Midsize Enterprise12%
    Large Enterprise19%
    VISITORS READING REVIEWS
    Small Business42%
    Midsize Enterprise15%
    Large Enterprise43%
    REVIEWERS
    Small Business71%
    Midsize Enterprise12%
    Large Enterprise16%
    VISITORS READING REVIEWS
    Small Business8%
    Midsize Enterprise83%
    Large Enterprise9%
    Buyer's Guide
    HubSpot CRM vs. Zoho CRM
    May 2024
    Find out what your peers are saying about HubSpot CRM vs. Zoho CRM and other solutions. Updated: May 2024.
    772,127 professionals have used our research since 2012.

    HubSpot CRM is ranked 9th in CRM with 39 reviews while Zoho CRM is ranked 6th in CRM with 47 reviews. HubSpot CRM is rated 8.2, while Zoho CRM is rated 8.0. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of Zoho CRM writes "A highly stable solution that allows customization and data sharing". HubSpot CRM is most compared with Attio, Odoo, Bitrix24, Acumatica and monday.com, whereas Zoho CRM is most compared with SAP CRM, monday.com, Bitrix24, Microsoft Dynamics CRM and LeadSquared. See our HubSpot CRM vs. Zoho CRM report.

    See our list of best CRM vendors.

    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.