Salesforce Sales Cloud vs Zoho CRM comparison

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Salesforce Logo
5,747 views|2,776 comparisons
93% willing to recommend
Zoho Logo
3,593 views|1,333 comparisons
87% willing to recommend
Comparison Buyer's Guide
Executive Summary
Updated on Aug 7, 2023

We compared Salesforce Sales Cloud and Zoho CRM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:

  • Features: Salesforce Sales Cloud users have lauded the solution’s open API and ability to track sales opportunities. Zoho CRM receives acclaim for its intuitive interface, customizable choices, cost-effectiveness, and extensive features.

  • Room for Improvement: Salesforce Sales Cloud could improve its integration with third-party systems and reporting. Zoho CRM users said the mobile app could be simpler and that Zoho could improve its data organization and automation.

  • Service and Support: Salesforce’s customer service is considered excellent, and users praised its prompt and knowledgeable team. Zoho CRM generally offers good customer service, with responsive support during regular business hours. However, some users had mixed experiences with knowledge and availability.

  • Ease of Deployment: Salesforce Sales Cloud's initial setup can be complex and time-consuming, potentially lasting for months or even years. However, users can speed up the process with external tools. Zoho CRM's setup process differs in terms of complexity and time required. While some users found it straightforward, others mentioned that it took a significant amount of time, ranging from weeks to months.

  • Pricing: Salesforce Sales Cloud is considered pricey. Salesforce Sales Cloud has additional costs for implementation and add-ons. Zoho CRM is praised for its affordable pricing, being seen as competitive and reasonable. Customers appreciate the cost-effectiveness of using Zoho CRM in the cloud, which eliminates the need for hardware investment.

  • ROI: Salesforce Sales Cloud has shown a positive return on investment by enabling automation, improving productivity, and saving time. Zoho CRM enhances productivity and effectiveness, minimizing the requirement for extra personnel and leading to a positive return on investment.

Comparison Results: Salesforce Sales Cloud is a user-friendly platform praised for its extensive feature set and customization options. At the same time, customers have complained that Salesforce’s licensing costs are too high and reporting capabilities are limited. Zoho CRM is commended for its simplicity and intuitive interface. It is more cost-effective and offers more features than many competing solutions. However, users have said Zoho’s scalability and customization options are limited.

To learn more, read our detailed Salesforce Sales Cloud vs. Zoho CRM Report (Updated: May 2024).
771,170 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"When it comes to the lead management process, we track and evaluate the different stages and the challenges in each stage. It's so that the entire team has visibility of what's going on with each individual lead.""I like that Salesforce is ERP agnostic. In the past and at different companies, I have implemented new or replacement ERPs. It's best in class. I like that it's a SaaS. I like that it can work on any device—any Windows, Android, or Apple device.""The type of customization that comes with Salesforce CRM gives me a lot of liberty and ease of access to add any information that I wish to add. For example, the name, email ID, designation, the name of the decision maker, when the client joined the company, and the amount of influence he will have on the product.""The automation of Salesforce Sales Cloud makes the process very easier to focus on leads and converts them automatically to accounts, contacts, and opportunities.""Salesforce is a very powerful tool which helps us to build that through tools like Process Builder or Flows, or even write code to achieve these scenarios.""There is a ton of information on the dashboard. Reports are also there for us. We can analyze information across the team and across a period, such as quarterly or annually.""I find the forecasting the most valuable feature. It's valuable because there are two types of forecasting, customizable and collaborative forecasting.""Salesforce Sales Cloud is very reliable and provides good stability and security."

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"CRM software that's simple to use, with good technical support, scalability, and stability.""For the most part, the solution is stable.""The platform has a valuable lead qualification feature.""Zoho CRM has been a really good product. From a basic CRM perspective, we use it to maintain the details of our company's customers.""The most valuable feature of Zoho CRM is emailing. You can send emails to customers directly from Zoho CRM. The marketing team in my company uses this feature, and it's effective.""I like Zoho CRM's automatic lead assignment and automated workflows.""Zoho CRM's best feature is its reporting.""We can customize the solution the way we want to."

More Zoho CRM Pros →

Cons
"An area for improvement would be the ease of configuration.""Its reporting capabilities can be improved. Its reporting interface should be improved to personalize reports.""Sales Cloud could be improved with more training. In general, the training is very good, but you have to really seek out some good options in order to upskill yourself. Another thing, which could also be a benefit, is that Sales is very customizable. If you move from one organization to another, you can see your Salesforce as before, but their Sales Cloud may look completely different from what you're used to. It's not like Microsoft Excel or Trello, where the layout and all the functions are the same. Because it's so customizable, I feel like there is a bit of a learning curve when you inherit another Sales Cloud instance. To be honest, I think that's the beauty of Salesforce because you can customize it so much to fit your needs as a company. It follows your processes and use cases in order for you to get the most out of the system itself.""I would love Salesforce to keep on committing and building out what they call flows. It's their point-and-click version of coding. You don't have to be a coder to create essentially what a developer would have to normally, which is a great feature, but it could still be improved upon.""It would be nice if they had an ERP offering or a firm strategic partnership with a best-in-class ERP. So rather than say they're just ERP agnostic, you would pick whichever ERP you want, which is very generic. I think it would have a lot of merit if they partnered strategically with a best-in-class trusted ERP platform or acquired an ERP platform.""Sometimes, it is difficult to integrate it with my emails. I've had trouble integrating it with my emails. There were a couple of things I did try as well, but I wasn't able to do so. I've had difficulty in other areas too with integration. It was related to syncing my calendars. I want the tasks that I put in to automatically sync to my calendars and update my calendars, but I couldn't figure out how to do it.""The high price of the product is an area of concern where improvements are required.""The solution is secure. However, they could always improve on security."

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"We'd like the solution to be less expensive.""In Creator, you can do calculations and change another field immediately after you enter any value. If you add the quantity or price in any field, you can immediately change the total in Creator. The same functionality is not directly available in CRM because it is prebuilt.""The process of creating reports is not very user-friendly - it takes time, and it's confusing.""The integration should be more user-friendly.""The solution can improve by having a policy that allows us to integrate with the cloud.""Zoho CRM has a rule engine or a place where you can set certain rules. That's not evolved very much. They could improve this within the platform.""I would like to see better integration with Zoho Creator.""What needs improvement in Zoho CRM is the UI. It needs to be more user-friendly. I like Salesforce better than Zoho CRM in terms of the UI, so if Zoho CRM can make some UI changes, that would make the tool better."

More Zoho CRM Cons →

Pricing and Cost Advice
  • "The subscription is on a monthly basis."
  • "The main issue is the price. Because it's SaaS, you will have to pay on a monthly or yearly basis."
  • "It is a premium product, so it is not the cheapest solution. I think if it's implemented well, and you're getting the soft cost benefits, the efficiencies, it's justified. But not if you're looking at just apples for apples as a subscription, without the complexity that you can achieve. It can deal with complex business requirements. Some other CRMs can't. But you certainly pay, so it's a premium-charged solution. It's one of the more expensive ones."
  • "I have found Salesforce Sales Cloud to be expensive. However, it is the number one CRM solution in the world. It is worth the money."
  • "The main thing is it is costly. Salesforce it is not cheap, it's costly. Some of our customers say it is a costly solution. So, we have lost some sale opportunities regarding the high price. This is the main thing that we are facing. It is sales per user and the user price is about $150 per month, per user for the Enterprise Edition. The other edition is less than this, but it is costly. A company that has 70 or 80 users would pay more than $8,000 USD yearly because it is cloud based."
  • "My understanding is that Salesforce is a little bit expensive, but in terms of the efficiencies, automation, and visibility, I think it's definitely value for money."
  • "Implementation and add-ons may be additional costs."
  • "Being license based, the license varies by type. The pricing is considered average."
  • More Salesforce Sales Cloud Pricing and Cost Advice →

  • "There is a license required for this solution."
  • "It is around $1000 a month."
  • "Compared to other CRMs, it is very cheap."
  • "We have an annual license fee that costs $12,000."
  • "If you compare the pricing with SAP, it is well priced and you are able to pay as you go."
  • "We pay for an annual license to use this solution."
  • "There is an annual license."
  • "The licensing is the subscription, where we pay $50 per month per user."
  • More Zoho CRM Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
    Top Answer:Sales Cloud could improve in areas such as AI integration, particularly for templates.
    Top Answer:Sales Cloud helps me manage and track my sales pipeline effectively. It is a CRM system that integrates with other systems for comprehensive sales management.
    Top Answer:Zoho CRM integrates easily with customer service workflows.
    Top Answer:The product is affordable. I rate the product’s pricing a three out of ten, where one is cheap and ten is expensive.
    Top Answer:The reporting for developers should be improved.
    Ranking
    3rd
    out of 169 in CRM
    Views
    5,747
    Comparisons
    2,776
    Reviews
    18
    Average Words per Review
    380
    Rating
    8.2
    6th
    out of 169 in CRM
    Views
    3,593
    Comparisons
    1,333
    Reviews
    29
    Average Words per Review
    398
    Rating
    8.2
    Comparisons
    Also Known As
    Sales Cloud, SFDC, Salesforce
    Learn More
    Salesforce
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    Overview

    Salesforce Sales Cloud is the most widely used of sales tools and sales automation software, speeding and streamlining all phases of sales from lead management to analytics and forecasting. Thanks to Salesforce Sales Cloud, more than 100,000+ customers and 2 million subscribers worldwide can manage people and processes more effectively, pursue more business in less time, and close more deals.

    Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

    Sample Customers
    Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
    JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
    Top Industries
    REVIEWERS
    Computer Software Company31%
    Comms Service Provider8%
    Financial Services Firm6%
    Non Tech Company6%
    VISITORS READING REVIEWS
    Educational Organization70%
    Computer Software Company5%
    Financial Services Firm4%
    Manufacturing Company2%
    REVIEWERS
    Computer Software Company13%
    Non Tech Company9%
    Manufacturing Company9%
    Mining And Metals Company9%
    VISITORS READING REVIEWS
    Educational Organization81%
    Computer Software Company3%
    Government2%
    Financial Services Firm2%
    Company Size
    REVIEWERS
    Small Business46%
    Midsize Enterprise20%
    Large Enterprise34%
    VISITORS READING REVIEWS
    Small Business7%
    Midsize Enterprise72%
    Large Enterprise21%
    REVIEWERS
    Small Business71%
    Midsize Enterprise12%
    Large Enterprise16%
    VISITORS READING REVIEWS
    Small Business8%
    Midsize Enterprise83%
    Large Enterprise9%
    Buyer's Guide
    Salesforce Sales Cloud vs. Zoho CRM
    May 2024
    Find out what your peers are saying about Salesforce Sales Cloud vs. Zoho CRM and other solutions. Updated: May 2024.
    771,170 professionals have used our research since 2012.

    Salesforce Sales Cloud is ranked 3rd in CRM with 99 reviews while Zoho CRM is ranked 6th in CRM with 47 reviews. Salesforce Sales Cloud is rated 8.4, while Zoho CRM is rated 8.0. The top reviewer of Salesforce Sales Cloud writes "Vast, configurable, and offers great ROI". On the other hand, the top reviewer of Zoho CRM writes "A highly stable solution that allows customization and data sharing". Salesforce Sales Cloud is most compared with Microsoft Dynamics CRM, SAP CRM, Oracle E-Business Suite, SAP ERP and UiPath, whereas Zoho CRM is most compared with SAP CRM, monday.com, Bitrix24, Microsoft Dynamics CRM and Sales Creatio. See our Salesforce Sales Cloud vs. Zoho CRM report.

    See our list of best CRM vendors, best Opportunity Management vendors, and best Sales Force Automation vendors.

    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.