We performed a comparison between HubSpot Marketing Hub and Oracle CRM based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."The product has the most valuable enterprise features."
"HubSpot is a very helpful solution."
"The biggest reason why I like this solution is the fact that it has so much functionality. It's all contained in one product, so you don't have to use multiple products."
"It has eased managing the sales team and the sales journey right from setting up appointments."
"Marketing Hub does an incredible job of tracking and updating client records. The reporting has been enhanced, so you can do just about any type of reporting with it and export to Excel if necessary. They just came out with a considerable upgrade a few months ago, which really helped on the reporting side."
"HubSpot Marketing Hub is efficient and offers visibility. It also helps to track leads. I like the tool's Gmail functionality."
"The solution enables the customization of reports."
"Very user-friendly."
"The product is straightforward to set up. There's no difficulty."
"The most valuable feature is the ability to automatically enrich deals by connecting to APIs. This allows me to gather additional information about companies, number of employees, and data from the previous year. Having this information helps me understand the size of the company better and tailor my proposals accordingly."
"Oracle CRM's best feature is its ability to customize as per specific organization's requirements."
"Oracle CRM is a stable solution."
"It is one of the most proficient CRM tools out there. It is comprehensive and scalable. It covers most of the CRM activities, business lines, and business requirements."
"It's very easy to find any customer-related data."
"The reporting features are valuable."
"Oracle CRM accommodates client needs, potentially reducing licensing costs with a pay-as-you-go approach. It also allows for the standardization of processes and reporting, which is important for our organization. Additionally, integration through APIs improves connectivity."
"The solution is not recommended for launching investment."
"Years ago, these tools used to allow you to see the exact location of people that were clicking on things. I guess they quit doing it for privacy reasons, but that was very helpful information and I miss seeing it in those reports. I thought that this tool could do it when we left Act-On to go to HubSpot, but when we moved over they stopped doing it."
"They're not the cheapest."
"API capabilities (including the performance) are minimal and the email workflow capabilities are too rigid, which results in very complicated workflow management."
"HubSpot is mainly for enterprise clients and there is a lot of competition. There are better solutions, such as Eloqua and Marketo. This solution needs to improve the analytics for social media monitoring to a level that it can compete with other solutions available in the market. There are some limitations with the features compared to other solutions."
"The way the staff uses the system sometimes leads to processes not being followed."
"The user interface could be made less complicated to enhance the end-user experience. It will create a difference."
"Increase the CRM size for sole proprietors before increasing the fee."
"Our infrastructure is set up for an on-premises deployment of this solution and I am concerned that the online deployment that we are moving to will not perform as well as our current on-premises storage systems. It could cause some problems, such as latency delays."
"The data visualization should be better in Oracle CRM."
"The licensing is expensive."
"An improvement would be to lower the price of the license."
"The initial setup is complex, it could be improved to be more simplified."
"I would like to remove all manual work and get the benefits of the function that Oracle provides without any manual interference or paperwork."
"The user interface and performance could be better."
"I think Oracle CRM could improve its user interface and user experience to make it more engaging. Currently, it has a more traditional enterprise look, but I believe it could benefit from more catchy and engaging colours and designs to better engage with users and stakeholders. While the capabilities might be there, the interface may not be very inviting for first-time users."
HubSpot Marketing Hub is ranked 2nd in Marketing Automation with 32 reviews while Oracle CRM is ranked 5th in Marketing Automation with 35 reviews. HubSpot Marketing Hub is rated 8.2, while Oracle CRM is rated 8.0. The top reviewer of HubSpot Marketing Hub writes "Offers, email automation, pre-scheduling, greatly enhances our efficiency and provides the granularity we need for in-depth analysis". On the other hand, the top reviewer of Oracle CRM writes "Typical configuration, no customization needed and quick to deploy". HubSpot Marketing Hub is most compared with Salesforce Marketing Cloud, Marketo, Oracle Eloqua, IBM Watson Campaign Automation and Zeta Marketing Platform, whereas Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM, Amdocs CRM and Salesforce Sales Cloud. See our HubSpot Marketing Hub vs. Oracle CRM report.
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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
