We compared HubSpot CRM and Salesforce Sales Cloud across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:
Features: HubSpot CRM is commended for its online content creation features as well as its robust marketing and segmentation capabilities. Salesforce Sales Cloud users have lauded the solution’s open API and ability to track sales opportunities.
Room for Improvement: HubSpot CRM could improve its integration, task tracking, and contact management. Salesforce Sales Cloud could improve its integration with third-party systems and reporting.
Service and Support: HubSpot CRM received positive feedback for its proactive and helpful support, but some users reported unresolved issues. Salesforce’s customer service is considered excellent, and users praised its prompt and knowledgeable team.
Ease of Deployment: HubSpot CRM is considered easy to set up and adapt to companies of varying sizes without difficulty. However, some users say it took a long time. Salesforce Sales Cloud's initial setup can be complex and time-consuming, potentially lasting for months or even years. However, users can speed up the process with external tools.
Pricing: HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses. Salesforce Sales Cloud is considered pricey. Salesforce Sales Cloud has additional costs for implementation and add-ons.
ROI: HubSpot CRM has helped customers realize an ROI by coordinating revenue streams and ensuring data security. Salesforce Sales Cloud has shown a positive return on investment by enabling automation, improving productivity, and saving time.
Comparison Results: Users like HubSpot SRM for its marketing features and attentive customer service, but the solution could improve its integration with other solutions and lower its price to make it more affordable for small businesses. Salesforce Sales Cloud is a user-friendly platform praised for its extensive feature set and customization options. At the same time, customers have complained that Salesforce’s licensing costs are too high and reporting capabilities are limited.
"Hubspot CRM also lets you make calls and send emails directly."
"The solution's greatest value lies in its online capability in terms of web content creation."
"The setup is very easy."
"Very scalable CRM platform with multiple functions, e.g. marketing, ticketing, and service."
"The most valuable feature is their marketing automation service and sales lead management."
"The reporting is very flexible."
"What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database."
"HubSpot CRM helps our company to organize and track a high number of leads easily."
"You can adapt Salesforce for all customer needs."
"The best features of the solution are its performance and stability."
"Salesforce is a very powerful tool which helps us to build that through tools like Process Builder or Flows, or even write code to achieve these scenarios."
"There is a ton of information on the dashboard. Reports are also there for us. We can analyze information across the team and across a period, such as quarterly or annually."
"The scalability is good."
"The most valuable features of Salesforce Sales Cloud are increased productivity and business accuracy."
"Salesforce highlights what are we selling in different regions and which regions or areas offer opportunities. We are able to view sales by month, quarter or year."
"It is a very good tool. There are a lot of interesting features. It is one of the best solutions."
"HubSpot CRM could improve in integration with other solutions."
"We wanted to discover a list of clients that spend an average amount with us, and we just don't have that answer at this time. There just aren't enough answers being provided for the questions we have, and that's a real downside."
"HubSpot CRM could be flexible and customizable."
"In HubSpot CRM there are many subscription models. Some things are limited compared to the subscription models. For example, I cannot track all the tasks that I have in CRM at once. I need to click on the specific deal to see what the task is. This could improve in the future."
"It will make it easier for us to automate if HubSpot would put in a little bit of work on the properties."
"This solution could be easier to use. You really have to be hands on in the beginning as its an in depth solution. It takes some time to learn how it works before you can start using it."
"This solution could be improved if it offered more opportunity to customize how it is used, including adding different rules."
"Right now, HubSpot CRM fills my needs. The solution is good for marketing, and you can schedule when you want your ads and your emails to be sent out to your clients. You can track your client pipeline, you can see who viewed your messages and who hasn't, etc. I feel that HubSpot CRM is adequate for my need, but if the solution has the functionality of not needing to input your password every single time you log into the platform, then that would make it better. If that could be incorporated into the new version of HubSpot CRM, then the solution would go a long way."
"Its licensing can be improved to accommodate small companies. They provide a certain number of licenses in a set or batch, and you have to buy the set. For example, if they have 20 licenses in a set, you have to get the whole set, even if you need just three licenses, which could be a barrier for small companies. There is no option to buy fewer licenses. So, small companies have to go for a smaller CRM, such as HubSpot."
"I think the user experience could be improved. I would like the user interface to be a bit more user-friendly and modern."
"The solution's configuration could be improved because getting a purchase order and administrating the right fields can be a real headache for us, especially when the Sales Cloud system enters an error stage."
"One area where the solution could improve is with handling feature requests."
"It is very clunky. Its interface can be more user-friendly. There is always way too much information going on in Salesforce. It puts too much on your screen. It gives you every piece of information in the world, whereas I need less. It would be nice for it to be cleaned up a bit."
"Salesforce Sales Cloud does not integrate with Slack or WhatsApp, for example. As a result, there is no easy way to directly log a conversation with a client that occurred on one of these platforms. There are a few things that still need to be done manually in these instances."
"Salesforce is a powerful tool and you need specialists to create or to develop new functionalities. It is a difficult platform to learn to manage and you need years to know the whole product."
"If the infrastructure is not correct, then customers are having an issue and it's taking a lot of time to load."
HubSpot CRM is ranked 9th in CRM with 35 reviews while Salesforce Sales Cloud is ranked 3rd in CRM with 97 reviews. HubSpot CRM is rated 8.2, while Salesforce Sales Cloud is rated 8.4. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of Salesforce Sales Cloud writes "Vast, configurable, and offers great ROI". HubSpot CRM is most compared with Attio, Odoo, Bitrix24, Acumatica and monday.com, whereas Salesforce Sales Cloud is most compared with Microsoft Dynamics CRM, SAP CRM, Oracle E-Business Suite, SAP ERP and IQVIA Orchestrated Customer Engagement. See our HubSpot CRM vs. Salesforce Sales Cloud report.
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We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
