We compared SAP CRM and HubSpot CRM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:
Features: SAP CRM is valued for its customization options, lead management capabilities, integration features, and native integration with SAP ERP. HubSpot CRM is commended for its online content creation features as well as its robust marketing and segmentation capabilities.
Room for Improvement: SAP CRM needs improvements in its mobile interface, data visibility, and integration. HubSpot CRM could improve its integration, task tracking, and contact management.
Service and Support: SAP CRM's customer service and support have received mixed feedback. HubSpot CRM received positive feedback for its proactive and helpful support, but some users reported unresolved issues.
Ease of Deployment: The setup process for SAP CRM can be complicated and time-consuming, requiring customization and a specialized team. HubSpot CRM is considered easy to set up and adapt to companies of varying sizes without difficulty. However, some users say it took a long time.
Pricing: SAP CRM is seen as costly, and some users have said it isn’t worth the money. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.
ROI: Some reviewers have reported that they realized an ROI from SAP CRM within three to five years. HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses.
Comparison Results: SAP CRM is commended for its integration with SAP ERP, but the solution is considered costly and hard to deploy. Users like HubSpot SRM for its marketing features and attentive customer service, but the solution could improve its integration with other solutions and lower its price to make it more affordable for small businesses.
"The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements."
"The feature that is beneficial from HubSpot CRM is business intelligence."
"HubSpot CRM helps our company to organize and track a high number of leads easily."
"I am working in a small company. We have a sales teams that consist of 10 people. HubSpot CRM is scalable and easy to use."
"The ease of having everything in one place is valuable."
"The most valuable feature of HubSpot CRM is the forms."
"It has nice features and matches our pipeline. Even in the free version, all of the features are available."
"Ease of use is the most essential feature for us. HubSpot is intuitive, so you can learn everything just by exploring and trying it out yourself. The user interface is straightforward, and it's easy to pick that up."
"SAP CRM is a scalable solution."
"Its scalability is good."
"When we are using SAP CRM we receive more accurate results than using any other CRM system."
"We like that this solution has made our whole accounting function paperless."
"The initial setup of SAP CRM was simple."
"I have found the sales reporting feature specifically useful as it provides reporting and visualization which helps in decision-making. I use this to understand where to improve, which in-turn, helps generate sales."
"What I found most valuable in SAP CRM is its multitenancy, and you can use it from your website, SMS, and even social media, and it's all integrated, so my company is trying to leverage on all of those."
"SAP CRM's most valuable at a branch level."
"HubSpot CRM could be flexible and customizable."
"The solution's user interface can be simpler with features that are easy to navigate."
"Certain stability issues could be automatically addressed through automation measures that would ensure absolute stability."
"There is no option to remove duplicate constant contacts."
"Invoices were the thing we were thinking should be part of the solution, and that's been added now."
"There is room for improvement in pricing. The pricing strategy that they have is way too clever."
"The product is not very scalable."
"HubSpot CRM integration needs improvement."
"Content management is one area where SAP CRM could use some work because we were seeking a CRM solution that could store BLOB data, like PDF and email data, which takes up a lot of space in the database. Recently, we migrated to a content server, but it would be nice if CRM had built-in BLOB data management because BLOB data is a challenge we've been dealing with since last year."
"It was not very stable. It was not a network problem because we were using tools that were not SAP. They were working well. But when I'm running the SAP, it's not working for us."
"In the future, machine learning and artificial intelligence functionality need to be included."
"They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better."
"The product's pricing could be better."
"The product is very expensive."
"We would like the coding system within this solution to be more straightforward when carrying out general entry tasks."
"Improvement is needed for SAP CRM's integration with Microsoft Teams and Outlook Its integration with Microsoft collaboration software, including Teams, Outlook, and SharePoint, is not very good. There are issues with synchronization between appointments in CRM and Outlook, as well as challenges with managing contacts, which creates problems."
HubSpot CRM is ranked 9th in CRM with 39 reviews while SAP CRM is ranked 4th in CRM with 40 reviews. HubSpot CRM is rated 8.2, while SAP CRM is rated 7.6. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of SAP CRM writes "It integrates well with our existing solutions, so we can analyze the data for analytics, forecasting and modeling". HubSpot CRM is most compared with Attio, Odoo, Bitrix24, Acumatica and monday.com, whereas SAP CRM is most compared with Microsoft Dynamics CRM, Salesforce Sales Cloud, Siebel CRM, Oracle CRM and Zoho CRM. See our HubSpot CRM vs. SAP CRM report.
See our list of best CRM vendors.
We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.