Julio FalcónProduct Manager at Nodos Consultores
We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
"Considering that we have many tools and components available in this one platform, the price of this product is low."
Earn 20 points
IBM Campaign helps marketers design, execute, measure and optimize outbound marketing campaigns. This sophisticated omni-channel campaign management solution allows marketers to perform deep segmentation over multiple data sources to deliver tailored messages to huge volumes of contacts.
IBM Campaign enables you to:
Build a targeted, ongoing dialogue with customers and prospects using available data from local, cloud and third-party repositories including previous interactions and responses, current behaviors and events, big data and more.
Manage your full campaign logic and campaign delivery including audience segmentation, ad-hoc field creation, exclusions, assignment of offers and channels, and the ability to directly execute delivery of email, mobile push and SMS campaigns.
Reuse campaign management building blocks including audiences, segments, offers, treatments and exclusion rules.
Accurately measure and report on marketing activities to enhance insights, decision making and marketing accountability.
Choose an on-premise or cloud deployment model of preference.
Multichannel marketing platform to orchestrate customer journeys and accelerate lead-to-revenue
Marketing Creatio is a robust marketing automation software that helps to gain demand generation excellence through identifying customers’ needs and nurturing their interests until they are successfully transformed into opportunities.
HCL Campaign is ranked 8th in Marketing Management while Marketing Creatio is ranked 5th in Marketing Management with 1 review. HCL Campaign is rated 0.0, while Marketing Creatio is rated 9.0. On the other hand, the top reviewer of Marketing Creatio writes "Manage campaigns from start to finish, good integration, and a powerful email template builder". HCL Campaign is most compared with Salesforce Marketing Cloud, Adobe Campaign, SAS Marketing Automation and SAS Customer Intelligence 360, whereas Marketing Creatio is most compared with .
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We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.