We performed a comparison between Oracle CRM and Oracle Eloqua based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."Oracle CRM's best feature is its ability to customize as per specific organization's requirements."
"We are able to take back control of our client sales information and analyze it for the future to improve."
"For the most part, the solution is straightforward."
"CRM's performance is good, we've never faced any issues with it."
"Oracle CRM helped us better understand the customer journey."
"During the demos, Oracle CRM's natural language search feature stood out to me. It departs from the traditional menu-based options, making searches more intuitive. Another significant feature is their Common Data Platform. Including an accounting package as part of the full platform was also appealing."
"Oracle CRM accommodates client needs, potentially reducing licensing costs with a pay-as-you-go approach. It also allows for the standardization of processes and reporting, which is important for our organization. Additionally, integration through APIs improves connectivity."
"The product is straightforward to set up. There's no difficulty."
"I like the insight part, where we can pull the reports. Oracle Eloqua can generate reports on the activities that customers take or that we do. That is one interesting part that I enjoy working with."
"The initial setup was straightforward."
"The solution's engine framework is quite simple, giving you the agility you need in the business."
"The ease of maintenance is the most valuable feature."
"I've used other marketing automation tools, like Marketo, that require more technical knowledge. Eloqua is straightforward and user-friendly."
"It provides good support for really large databases."
"The solution is good for B2B email marketing."
"The solution is stable."
"The configuration requires a lot of technical intervention."
"The interface could be more user friendly. It is currently not intuitive, and it can be better. The onboarding process for the end users of this solution could be easier, and there should be a few more things for user knowledge and training. It takes a lot of technical knowledge to get used to it."
"Getting technical support from Oracle involved going through commercial layers, which could sometimes cause delays. The attention received depended on the client's status and spending with Oracle. Clients with significant spending received global attention and a corporate account manager, while those with lower spending had to work with a local account manager, which wasn't always beneficial. This process could lead to delays in getting technical issues resolved. I am not satisfied with its support."
"This solution is only available on-premises. It could be improved by offering a cloud/SaaS option which is more scalable."
"In the planning area in order to calculate commissions the function could be improved. Currently, we are not using that functionality because it is very basic."
"It’s complex to customize the tool."
"We noticed that sometimes it can be slow, and then we have to refresh the whole system."
"The product is complicated to use for new users."
"The solution should consider adding functionality related to event listening, such as webhooks."
"There are some things where improvement is needed. For me, it would be great if they integrated a tool like AI configuration capabilities within Eloqua itself."
"The solution could improve by having a more user-friendly interface."
"Eloqua doesn't have built-in features for WhatsApp marketing or SMS functionality."
"The solution does not have a good database architecture."
"The reporting features should be improved."
"The product's initial setup process could be better."
"This product hasn't kept up to date on features."
Oracle CRM is ranked 5th in Marketing Automation with 35 reviews while Oracle Eloqua is ranked 3rd in Marketing Automation with 35 reviews. Oracle CRM is rated 8.0, while Oracle Eloqua is rated 8.8. The top reviewer of Oracle CRM writes "Typical configuration, no customization needed and quick to deploy". On the other hand, the top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM, Amdocs CRM and Zoho CRM, whereas Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, Pardot, HubSpot Marketing Hub and Zift Solutions. See our Oracle CRM vs. Oracle Eloqua report.
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