Affinio vs Origami Logic [EOL] comparison

Our platform is set in a familiar arena: your web browser. Highly visual and easy to navigate, Affinio reports provide unprecedented actionable insights in minutes, not weeks.

See Your Audience Differently

Your audience has many moving pieces. With Affinio, you can tap into each unique segment, and uncover what pulls them together.

Take An Empathetic Approach

Think before you speak: who is your target audience, what are their interests, how can you relate? Let affinity data influence your creative strategies.

Get Your Message Across

Use Affinio to locate the best channels to reach your audience, and place your marketing where it will be heard.

Our platform is set in a familiar arena: your web browser. Highly visual and easy to navigate, Affinio reports provide unprecedented actionable insights in minutes, not weeks.

See Your Audience Differently

Your audience has many moving pieces. With Affinio, you can tap into each unique segment, and uncover what pulls them together.

Origami Logic is a marketing analytics company that helps teams master their marketing performance by letting them see what’s working and what’s not, so they can optimize their efforts. Thousands of Marketers and Global brands like P&G, HP, JC Penney, Intel, and Omni Hotels, trust Origami Logic to help them unify and refine their vast array of marketing data, across every channel and platform, and let them search and organize it in real-time, in whatever way makes sense to them, so they can better understand their marketing efforts and improve their overall impact. Origami is funded by top-tier investors Accel Partners, Icon Ventures, NextWorld Capital, DAG Ventures, and Lightspeed Venture Partners.