Ibexa DXP vs Kentico comparison

Ibexa Digital Experience Platform (DXP) enables organizations to stay competitive, optimize
their revenue streams, and deliver digital experiences that foster growth fast. The platform is
highly composable and unifies content creation, website building, e-commerce, and
personalization along with accelerated development capabilities. Ibexa DXP helps companies to
quickly embrace new business and sales strategies and build memorable experiences for their
users across channels, unifying brand, content, product information, commerce, and their
existing business processes.

With the help of our certified, global partner ecosystem – digital agencies, system integrators,
and consultancies – you will progress in your digital transformation and quickly adapt to
changing market needs while always putting the customer experience at the heart of your
business.

Ibexa’s DXP is trusted by thousands of users worldwide. Brands such as Groupe Crédit
Agricole, Essilor, Groupe Atlantic, and Whirlpool rely on Ibexa as a strategic partner in their
business. Founded in 1999, Ibexa is headquartered in Oslo, Norway, and has offices in
Germany, France, the UK, Spain, Poland, the USA, and Japan.

Kentico is a high-quality digital experience platform that allows companies and organizations to reach customers across different channels through its content management, digital marketing, and e-commerce features. Kentico offers easy-to-use applications that allow even beginners to create a working DXP that will benefit their organization as well as the users on their platform. Kentico also provides a way for companies to track the satisfaction of their customers through a detailed customer data platform that is fully compliant with GDPR, CCPA, and other data regulations. Companies can receive insight into different target groups within their customer base. This top-quality feature of Kentico helps businesses to adapt to the needs of their customers and make their DX more successful.

Kentico Features

Kentico’s value-added features include:

• Content management: Page builder, option for structured content, digital asset management, multilingual content, workflows and versioning, multi-site management.
  
  
• Digital marketing: Kentico offers companies a variety of features regarding the creation of successful digital marketing for their brands, ensuring the vast reach of their content. Features in this category include market automation and personalization, content management, email marketing, social marketing, recommendations, search, form builder, and SEO optimization.
  
  
• Digital commerce: Shopping cart and checkout process, payment and shipping options, promotion and discounts, product information management and multi-store management, and commerce integration. To provide you with the ability to reach an international client base, Kentico also offers multilingual shopping.
  
  
• Customer data: An efficient digital experience platform should be able to provide companies with the ability to track and analyze customer data to be able to act accordingly and improve its services to benefit clients. Kentico offers features that include contact management, segmentation, activity tracking, lead scoring, personas, and data protection, to ensure that the DXP complies with all data protection regulations.
  
  
• Analytics: Kentico also offers features like A/B testing, web analytics, and reporting, to provide companies with data about performance of the DXP.
  
  
• Platform: Headless API, deployment tools, MVC development, and cloud deployment help businesses build and maintain their digital experience platforms.
  
  
• Integrations: There are various integration features that this DXP provides for its clients, including out-of-the-box integrations, translation management, and integration bus.

Kentico Benefits

The Kentico digital experience platform offers its users the following benefits:

• Easy content management
• Ability to maximize ROI
• Option to launch a DXP with low to no code
• Digital experience maturity
• Solutions for multichannel marketing

Reviews from Real Users

Kentico is a modern, flexible and agile content management system, according to the President at a tech services company that uses the DXP for UI and website development.