Microsoft Entra ID vs Microsoft Purview comparison

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4,075 views|2,823 comparisons
94% willing to recommend
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4,772 views|2,393 comparisons
82% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Microsoft Entra ID and Microsoft Purview based on real PeerSpot user reviews.

Find out in this report how the two Microsoft Security Suite solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Microsoft Entra ID vs. Microsoft Purview Report (Updated: March 2024).
768,857 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The most valuable features of this solution are security, the conditional access feature, and multifactor authentication.""The most valuable feature is Identity and Access Management. As an IT administrator, this feature allows me to manage access for users and groups.""A use case that we did for an end user in a manufacturing organization: We used WVD with biometric authentication because 1,500 processes need to happen in a process. The user didn't want to use a login using their credentials. They wanted to use fingerprinting or tap their ID. That is where we integrated with the authentication. Now, they can process in a couple of hours, and they run those 1,500 processes every day. This changed their login process, which improved the manufacturing process. This helped a lot for their high deployment.""It is great for mom-and-pop shops or small businesses that are truly coming into the enterprise ecosystem and that have not come from a legacy environment.""It is one of those costs where you can't really quantify a return on investment. In the grand scheme of things, if we didn't have it, we would probably have a lot more breaches. It would be a lot harder to detect issues because we would have people using static usernames and passwords for various sites, making us open to a lot more attacks. The amount of security and benefit that we get out of it is not quantifiable but the return of investment from a qualitative point of view is much higher than not having it.""The scalability of the product is decent.""It is a central point where we provide the cloud lock-in for our company. We focus the multi-factor authentication within Azure AD before jumping to other clouds or software as a service offerings. So, it is the central point when you need to access something for our company within the cloud. You go to Azure AD and can authenticate there, then you move from there to the target destination or the single sign-on.""It offers good Microsoft integration capabilities."

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"Purview helped us automate and control our data without having to rely on people to manually tag documents with specific retention periods.""It starts off with records management, insider risk management, and information protection. And there is the discovery of the clouds, and we can get analytics on that as well, so that we know which user is using which cloud application and for how much time. The Activity explorer tells us which user was transferring out what data at what moment and on which device, including the serial number.""I like Purview's data discovery features. It automatically scans and identifies all the fields. In the last project, the customer required us to have some of the codes we specified in this, and we had to structure the codes in a specific way. We can define the structure.""It is pretty early, but the decision to go with this investment was largely driven by the simplification of our information security technology management stack. That is the primary objective. Once you simplify and you have a connected structure, it allows for faster adoption there. It also gives us additional capabilities as we go on using the technology that we are familiar with, and we do not have to depend on outside parties to come in and tell us how to do certain things.""Microsoft Purview is extremely stable.""Microsoft Purview's most valuable feature is its ability to identify content across a number of prescribed regulatory frameworks, including Microsoft, GDPR, PII, and UCC Financial.""We can prevent, block, or audit however we like.""The data lineage feature stands out. It tracks where the data comes from and any changes made."

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Cons
"Compared to what we can do on-prem, Azure AD lacks a feature for multiple hierarchical groups. For example, Group A is part of group B. Group B is part of group C. Then, if I put someone into group A, which is part of already B, they get access to any system that group B has access to, and that provisioning is automatically there.""Better deployment management and visibility functionality would be helpful.""The B2B Federation functionality is not perfect and could be improved. It is not on the same level that we could have if it were being used on-premises. It offers a different experience, which is a bit complicated and has some additional drawbacks.""Azure Active Directory could be made easier to use. We have large amounts of data and storage. We are looking for video files and media content for applications, we will think about options, such as cloud storage or a CDN.""I would like it to be easier to integrate third-party applications.""The product could be more cost-effective.""Technical support could be better.""I would like to dive into some of the things that we saw today around the workflows at this Microsoft event. I cannot say that they need to make it better because I do not have much experience with it, but something that is always applicable to Microsoft is that they need to be able to integrate with their competitors. If you look at IDP, they do not integrate with Okta."

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"The custom data classification for the African region needs to be improved.""I would like to have AI functionality on the dashboard to help me analyze and report on the data that we capture using Purview on a daily basis.""One area for improvement is the detection of data types. This is really important. It has some of that functionality, but I consider it very limited. Maybe they can add some custom programming or machine learning could be particularly useful for the detection of the nature of the data.""It could reduce pricing to encourage usage.""While Purview's data connector platform can ingest information from non-Microsoft data sources, it is slow to do so and the information may become outdated.""Non-Microsoft use cases are not very high. It's limited for now.""Blueprints and landing zones like we have in Azure would be great to see in Purview. The solution could offer a baseline or blueprint of recommended settings for compliance regulations such as GDPR and ISO, which could be applied with a simple switch in the options.""I lose a little bit of that control when we're talking about third-party connectors. Compliance-wise, I would like to see more ability to audit from a user perspective, where I could extrapolate what the user was thinking or trying to do."

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Pricing and Cost Advice
  • "The licensing cost is a bit prohibitive."
  • "The licensing is really not clear unless you are a premium client."
  • "Licensing is easy."
  • "It is a really nice tool and we have a license for the more complex model."
  • "It is not too expensive."
  • "It's really affordable."
  • "I do not have experience with pricing."
  • "Licensing fees are paid on a monthly basis and the cost depends on the number of users."
  • More Microsoft Entra ID Pricing and Cost Advice →

  • "The pricing is moderate. It's not too expensive, but it's not the most competitive."
  • "Microsoft Purview is the best option I have encountered when it comes to price. Maybe some of my information is outdated, but Microsoft offered it so that you could use it almost without paying."
  • "There is some competition out there, but the other solutions are quite expensive. They are enterprise tools that are a bit more mature but the license costs $100,000 for some of them. Purview is pay-per-use and a lot of companies are interested in that."
  • "Aside from the complexity of the pricing model, the price itself is realistic. Features like AI components and automatic classification require additional licenses. Still, anyone can start using Purview with a basic E3 license if they're using Microsoft 365 and grow with additional licenses as needed. Overall, we're satisfied with the price."
  • "Its pricing is good in terms of the features that they are providing, but there are many competitors in the market who can easily provide you with similar services at a lesser cost."
  • "The categorization within the licensing could be improved. There are a lot of solutions within Microsoft Purview. If the licensing could be a bit clearer and the solutions could be better categorized according to function and across multiple environments, that would be excellent. The licensing is very confusing."
  • "Price-wise, I think it's very generous and accessible to not just enterprises but small to medium-sized companies as well. I think it's very fair in terms of how they break apart the storage and the actual computing, and that makes it very accessible. So, that is a very big plus for Purview."
  • "Some people find the tier licensing system complicated, but it offers a lot of value for money if we use the features."
  • More Microsoft Purview Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier Duo Security is easy to configure and… more »
    Top Answer:It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.
    Top Answer:It is designed to seamlessly connect to various data sources, which is particularly beneficial for our customers who primarily use Microsoft technologies.
    Top Answer:Currently, the licensing differs for the governance side compared to the risk and compliance side. On the governance side, the charges are based on the usage of Purview, including the data map, data… more »
    Top Answer:Data quality has been a highly requested feature among customers. While it was initially scheduled for release in December last year, I anticipate that this feature will be available soon this year. I… more »
    Ranking
    4th
    Views
    4,075
    Comparisons
    2,823
    Reviews
    90
    Average Words per Review
    878
    Rating
    8.7
    7th
    Views
    4,772
    Comparisons
    2,393
    Reviews
    45
    Average Words per Review
    1,368
    Rating
    7.6
    Comparisons
    Also Known As
    Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
    MS Azure Purview
    Learn More
    Interactive Demo
    Overview

    Microsoft Entra ID, previously known as Azure AD (Active Directory), is Microsoft's cloud-based identity and access management (IAM) solution. Designed to help organizations of all sizes manage user identities and create an intelligent security perimeter around their cloud and on-premise resources. Microsoft Entra ID or Azure AD is integral to the Microsoft 365 and Azure ecosystems. It provides a robust set of capabilities to manage users and groups and secure access to applications in a centralized, streamlined manner.

    Microsoft Entra ID (Azure AD) is a login system, morphing into a sophisticated identity and access management (IAM) solution for the modern, hybrid workplace. Imagine a single vault for all your digital keys – that's the essence of Entra ID's identity management. It acts as a central repository for user identities, encompassing usernames, passwords, and even additional attributes like department or employee role.

    These capabilities enabled simplified administration using a unified platform for adding, modifying, and deleting user accounts. Users no longer need to remember login credentials for a plethora of applications. Entra ID streamlines access by using the same identity across various cloud services and on-premises resources (if integrated). Centralized identity management allows for stricter enforcement of security policies and password complexity requirements across the organization.

    Authentication sits at the heart of the solution, ensuring only authorized users gain access to sensitive resources. It employs a multi-pronged approach:

    • Password Authentication: The traditional method of username and password is still supported, but Entra ID encourages stronger authentication methods.
    • Multi-Factor Authentication (MFA): Adding an extra layer of security, MFA requires users to verify their identity beyond just a password – through a code sent to their phone, fingerprint recognition, or a security key.
    • Single Sign-On (SSO): This user-friendly feature eliminates the need to enter credentials repeatedly. Users sign in once to Entra ID and gain seamless access to all authorized applications, boosting productivity.
    • Conditional Access Policies: Providing granular control over how and when users can access resources. Based on conditions like user role, location, device state, and the application being accessed, Conditional Access policies help ensure that only the right people under the right conditions can access sensitive resources.
    • Seamless Integration: Seamless integration with thousands of SaaS applications, Microsoft 365, and on-premises applications via Application Proxy or third-party identity bridges.
    • Advanced Security Reports and Alerts: Sophisticated security monitoring, reporting tools, and automated alerts. These features enable to identify potential security issues, such as atypical behavior or attempted identity attacks, allowing for swift remediation actions.

    For organizations with on-premises infrastructure, Microsoft Entra ID (Azure AD) offers hybrid identity options. This allows for a smooth integration between on-premises Active Directory and Entra ID, providing a consistent identity for users across both environments. It enables organizations to leverage their existing investments in on-premises infrastructure while taking advantage of cloud scalability and flexibility.

    In conclusion, Microsoft Entra ID (Azure AD) is a comprehensive IAM solution that addresses the complex challenges of managing and securing identities in a cloud-centric world. Its blend of ease of use, security, and integration capabilities makes it an essential component of modern IT infrastructure, supporting both operational efficiency and strategic business objectives.

    Additional links:

        Microsoft Purview is a unified data governance solution that helps you understand all of your on-premises, multi cloud, and software-as-a-service (SaaS) data and maintain control over its usage. With the Microsoft Purview solution, you can create a detailed, up-to-date map of your data landscape with sensitive data classification, automated data discovery, and end-to-end data lineage. Not only does it enable data curators to easily secure your data, but it also allows data consumers to find valuable, trustworthy data.

        Microsoft Azure Purview is designed with:

        • Data Map: Microsoft Purview Data Map provides the foundation for data discovery and effective data governance. Azure Purview Data Map is a cloud-native PaaS service that captures metadata about enterprise data present in analytics and operation systems on premises and in the cloud.

        • Data Catalog: Microsoft Purview Data Catalog finds trusted data sources by browsing and searching your data assets. The data catalog aligns your assets with business terms and data classification to identify data sources.

        • Data Insights: Microsoft Purview Data Insights gives you an overview of your data estate to help you discover what kinds of data you have and where.

        Microsoft Purview Features

        Microsoft Purview has many valuable key features. Some of the most useful ones include:

        • Automated data discovery, lineage identification, and data classification
        • Insights into the location and movement of sensitive data across your entire data estate
        • Unified map of your data assets and their relationships for more effective data governance
        • Glossary with business and technical search terms to aid data discovery

        Microsoft Purview Benefits

        Some of the benefits of using Microsoft Azure Purview include:

        • Automate and manage metadata from hybrid sources.
        • Classify data using built-in and custom classifiers and Microsoft Information Protection sensitivity labels.
        • Label sensitive data consistently across SQL Server, Azure, Microsoft 365, and Power BI.
        • Easily integrate all your data systems using Apache Atlas APIs.
        • Search for data using technical or business terms.
        • Easily understand data by browsing associated technical, business, semantic, and operational metadata.
        • Quickly identify the sensitivity level of data.
        • Scan your Power BI environment and Azure Synapse Analytics workspaces with a few clicks.
        • Automatically publish all discovered assets and lineage to the Purview Data Map.
        • Connect Microsoft Azure Purview to Azure Data Factory instances to automatically collect data integration lineage.
        • Quickly determine which analytics and reports already exist without reinventing the wheel.

        Reviews from Real Users

        PeerSpot reviewer Kelly B., Solution Specialist at LobsterPot Solutions, says, “We're building a new system from scratch for our clients and wanted to include data governance. Their solution is hosted in Azure and it seemed logical to go with something that fits with that. Purview has a pretty good interface and I'm satisfied with what the solution does and the price it's being sold at. It integrates well with Azure technologies.” She also adds, “The initial setup was very easy, that's part of the appeal.”

        Sample Customers
        Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
        Information Not Available
        Top Industries
        REVIEWERS
        Financial Services Firm14%
        Computer Software Company14%
        Educational Organization5%
        Healthcare Company5%
        VISITORS READING REVIEWS
        Educational Organization26%
        Computer Software Company12%
        Financial Services Firm9%
        Government6%
        REVIEWERS
        Financial Services Firm21%
        University11%
        Computer Software Company11%
        Non Profit7%
        VISITORS READING REVIEWS
        Computer Software Company14%
        Financial Services Firm13%
        Government9%
        Manufacturing Company7%
        Company Size
        REVIEWERS
        Small Business33%
        Midsize Enterprise14%
        Large Enterprise53%
        VISITORS READING REVIEWS
        Small Business18%
        Midsize Enterprise34%
        Large Enterprise48%
        REVIEWERS
        Small Business34%
        Midsize Enterprise20%
        Large Enterprise46%
        VISITORS READING REVIEWS
        Small Business20%
        Midsize Enterprise14%
        Large Enterprise66%
        Buyer's Guide
        Microsoft Entra ID vs. Microsoft Purview
        March 2024
        Find out what your peers are saying about Microsoft Entra ID vs. Microsoft Purview and other solutions. Updated: March 2024.
        768,857 professionals have used our research since 2012.

        Microsoft Entra ID is ranked 4th in Microsoft Security Suite with 190 reviews while Microsoft Purview is ranked 7th in Microsoft Security Suite with 48 reviews. Microsoft Entra ID is rated 8.6, while Microsoft Purview is rated 7.6. The top reviewer of Microsoft Entra ID writes "Allows users to authenticate from home and has excellent integrations in a simple, stable solution". On the other hand, the top reviewer of Microsoft Purview writes "User friendly with good documentation but needs to cover more non-Microsoft use cases". Microsoft Entra ID is most compared with Microsoft Intune, Google Cloud Identity, CyberArk Privileged Access Manager, Yubico YubiKey and Cisco Duo, whereas Microsoft Purview is most compared with Collibra Governance, Alation Data Catalog, Varonis Platform, Informatica Axon and Microsoft Intune. See our Microsoft Entra ID vs. Microsoft Purview report.

        See our list of best Microsoft Security Suite vendors.

        We monitor all Microsoft Security Suite reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.