We compared Microsoft Entra ID and Google Cloud Identity based on our user's reviews in several parameters.
Microsoft Entra ID is praised for its user-friendly interface, efficient authentication process, and seamless integration. Users appreciate the exceptional customer service and reasonable pricing. Google Cloud Identity stands out for its comprehensive security measures, seamless integration with Google services, and efficient user management capabilities. Users highlight the excellent customer service and flexible licensing options. Therefore, Microsoft Entra ID excels in customer service, setup cost, and flexibility, while Google Cloud Identity shines in security measures, integration, and user management capabilities.
Features: Microsoft Entra ID stands out for its user-friendly interface, efficient authentication process, and seamless integration across various platforms. In contrast, Google Cloud Identity is known for its comprehensive security measures, seamless integration with other Google services, efficient user management capabilities, and streamlined access controls.
Pricing and ROI: The setup cost for Microsoft Entra ID is described as affordable and competitive, with a straightforward and user-friendly setup process. Users appreciate the flexibility and options available for licensing. On the other hand, Google Cloud Identity offers reasonable pricing, a straightforward setup process, and flexible licensing options catering to users' needs and requirements., The ROI from Microsoft Entra ID is positive, with users experiencing cost savings and improved efficiency. Meanwhile, Google Cloud Identity offers cost-effectiveness, enhanced security measures, increased productivity, and easy management of user access and permissions.
Room for Improvement: Microsoft Entra ID could benefit from better user interface design and optimization for different devices, simplifying the sign-up process, increasing customization options, and adding advanced security features. On the other hand, Google Cloud Identity users would like improved integration with other platforms and applications, a simpler and more user-friendly interface, better documentation, and more comprehensive support resources.
Deployment and customer support: The reviews for Microsoft Entra ID and Google Cloud Identity highlight that the duration required to establish a new tech solution can vary significantly for both products. However, it is important to carefully evaluate the context in which users use terms like deployment, setup, and implementation to determine the overall time required., Microsoft Entra ID's customer service is exceptional, efficient, and reliable. Users appreciate the prompt and knowledgeable assistance, effective communication, and seamless problem resolution. Google Cloud Identity's customer service is highly regarded and considered satisfactory.
The summary above is based on 104 interviews we conducted recently with Microsoft Entra ID and Google Cloud Identity users. To access the review's full transcripts, download our report.
"The solution is user-friendly."
"It is a very stable solution. I would rate it a ten out of ten."
"The most valuable feature is the performance."
"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."
"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."
"The most valuable feature of Google Cloud Identity is its stability."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"It has things like conditional access. For example, if someone is accessing sensitive information, then we could force them to do multi-factor authentication. Therefore, we can stop access if it is coming from a location that we did not expect."
"The security features, such as attack surface rules and conditional access rules, are the most valuable aspects of Azure AD."
"It's multi-tenant, residing in multiple locations. The authentication happens quickly. Irrespective of whether I'm in Australia, the US, India, or Africa, I don't see any latency. Those are the good features that I rely on."
"The scalability capabilities are quite high."
"The most valuable components of the solution are provisioning and deprovisioning since both features work...Microsoft Entra Verified ID is a very stable solution."
"It is one of those costs where you can't really quantify a return on investment. In the grand scheme of things, if we didn't have it, we would probably have a lot more breaches. It would be a lot harder to detect issues because we would have people using static usernames and passwords for various sites, making us open to a lot more attacks. The amount of security and benefit that we get out of it is not quantifiable but the return of investment from a qualitative point of view is much higher than not having it."
"Privileged Identity Management and Privileged Identity Management make controlling access considerably easier and ensure that authorized access is achieved."
"The features around permissions are excellent."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"Google Cloud Identity the UI could improve."
"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."
"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."
"The customer service and support team is not so good."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
"The solution's storage capacity could be increased."
"I would rate it an eight out of ten. The price plays a factor in the rating."
"If any service is down, it can affect a whole region. We would need to wait on a ticket and get word from Microsoft to understand the issues. If it takes longer to resolve the issue on Microsoft's side, all we can do is wait for them to fix it."
"The solution can improve the educational portion because it is an administration cost."
"I would like to see improvements made when it comes to viewing audit logs, sign-in logs, and resource tags."
"The synchronization between my AD and Azure AD needs improvement."
"The only issue is the OU is not properly synced. Therefore, you have to do a manual sync sometimes or you might lose the connector due to AD Connect or sync servers."
"The synchronization with the local Active Directory and synchronization with all of the users on the local and cloud could be better."
"The solution could be improved when it comes to monitoring and logging as these are the most critical areas in case something was to go wrong."
Google Cloud Identity is ranked 3rd in Identity and Access Management as a Service (IDaaS) (IAMaaS) with 21 reviews while Microsoft Entra ID is ranked 1st in Identity and Access Management as a Service (IDaaS) (IAMaaS) with 190 reviews. Google Cloud Identity is rated 7.6, while Microsoft Entra ID is rated 8.6. The top reviewer of Google Cloud Identity writes "A stable and scalable cloud solution easily compatible with Google office Suite". On the other hand, the top reviewer of Microsoft Entra ID writes "Allows users to authenticate from home and has excellent integrations in a simple, stable solution". Google Cloud Identity is most compared with Microsoft Intune, Okta Workforce Identity, JumpCloud, VMware Workspace ONE and ManageEngine Endpoint Central, whereas Microsoft Entra ID is most compared with Microsoft Intune, CyberArk Privileged Access Manager, Yubico YubiKey, Cisco Duo and Auth0. See our Google Cloud Identity vs. Microsoft Entra ID report.
See our list of best Identity and Access Management as a Service (IDaaS) (IAMaaS) vendors.
We monitor all Identity and Access Management as a Service (IDaaS) (IAMaaS) reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
