Tableau vs Zoho Analytics comparison

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Tableau Logo
26,326 views|22,778 comparisons
89% willing to recommend
Zoho Logo
1,206 views|513 comparisons
92% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Tableau and Zoho Analytics based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Tableau vs. Zoho Analytics Report (Updated: March 2024).
768,740 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"I have found the solution easy to use and the interface is very good.""The solution is configurable and flexible. We can customize the dashboards and configure the interface the way that we want. The data can be manipulated and arranged in different ways, such as columns.""The UI part is the best. The end-users can easily get started with Tableau Desktop or Tableau Online because of its user-friendliness.""The Web Editing capabilities allow us to grant end users enough capabilities for them to do self-serve discovery without the added cost of needing to get everyone desktop licenses.""The product’s performance is better than other tools.""It has been the best tool to work with from a self-service point of view.""The product has the best features for analytical views and filters.""The solution has great features which nobody can beat, you can do a lot of customizations, such as use different dimensions and colorize them. Additionally, you can use the numeric values for the customization, which is an exceptional feature."

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"The most valuable feature of Zoho Analytics is its connectivity with ERP systems and the functionality to set up different fields for leads.""We can create advanced-level reports with the tool. We can get data from different Zoho applications and also from other third-party applications. We can create schedules for syncing data from third parties to Zoho Analytics. We can also use table queries for getting data from more than one table.""It provides insights into leads, information about the team and about various sales activities. The graphical representations in the form of charts is excellent.""It's a very strong analytics tool.""The integration interface is very easy to use and allows you to directly connect to a variety of APIs.""We really like that it's user friendly and has a lot of combinations and charts. They're good compared to other tools. We used a free Elastic product, comparatively, this solution is good because of their support, UI, and connecting to databases is very easy.""The data source is the most valuable feature as it can perform any function.""We moved the data from Zoho Creator to Zoho Analytics and created reports."

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Cons
"The data preparation could integrate better with Tableau.""The data processing in Tableau is pathetic compared to Qlik.""Tableau's automatic insight could be improved. It has some predefined capabilities to understand the data, but I think they need more. Customers need more insight automatically from data—they don't want to discover them, they want to get the forecast automatically. The data preparation should also be improved because it's not easy. Tableau tries to focus on the business side, but the backend side has not improved much. They also have an ETS solution, but it's limited.""I think Tableau could be improved with cheaper or more flexible licensing, though this is a generic improvement and applies for any product. It would be better if they had more flexible payment and licensing plans so that they could suit small- and mid-sized organizations.""The solution could improve the scalability, it is difficult to make changes.""Lacks machine learning algorithms that you can implement using R, SPSS Modeler, and Python.""The data entered into Tableau must be clean. Otherwise, it won't work properly.""An advanced type of visualization is a bit tricky to create. It has something called a Calculated field, and that sometimes gets a bit difficult to use when you want to create an advanced type of visualization."

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"The tool needs to improve analysis and add more features.""There should be more types of graphics available for use in the reports.""The navigation on the interface is not intuitive.""The support for Zoho Analytics is pathetic.""The solution does not provide call center facilities for customer support.""I have a lower rating when it comes to Zoho Analytics. The tool has poor performance. It needs to improve the dimensions and measures.""In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA.""It would be great to have more user input fields which can be used on dashboards."

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Pricing and Cost Advice
  • "For big business, Tableau could be expensive as having a lot of Tableau server users (entering with a browser to reports) could be a bit expensive."
  • "Best advice on pricing is to anticipate the desire for more licenses once the results of this product are acknowledged in other parts of your company."
  • "Paying for users you never setup or buying expensive desktop licenses for users who can solve their users with web editing on the server are the two biggest expenses."
  • "Buy 50 at a time. Project your use base every three months, and project your requirements forward."
  • "Tableau can be costly (but this can be indefinable, such as user experience vs. cheaper etc.)"
  • "I wish there was more of a subscription model with the pricing when it comes to Tableau, so you can get all the latest version upgrades/features if you pay monthly/annually."
  • "The cost is high."
  • "Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."
  • More Tableau Pricing and Cost Advice →

  • "I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."
  • "An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."
  • "I don't feel that price is an issue for this product."
  • "It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
  • "This solution is reasonable as far as pricing is concerned."
  • "The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
  • "For one license the pricing is about $35 a user."
  • "Zoho Analytics costs $ 4,200 per month, billed yearly."
  • More Zoho Analytics Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts use to create and share insights. It is also the tool of choice for rapid prototyping of dashboards. Tableau is very flexible with its data import. Tableau's data blending capability is very intuitive. This capability is useful when you have data spread across several different sources that has not gone through ETL processes. This is a problem analysts deal with routinely. They are unable to wait for the data warehouse team to develop ETL processes to provide the physical models they need to build an analysis. The Tableau interface is Excel-like and has a low barrier to entry for analysts that are used to working in Excel. Building a dashboard by mashing up visualizations in a Tableau worksheet is extremely simple. Users are able to build good presentation-quality dashboards in a very short amount time. Tableau's annotations capabilities and its time and geographical intelligence are key differentiators. Tableau has overcome limitations in data sharing with the introduction of a Data Server in Tableau 7.0. The Data server allows Data sources and extracts to be shared securely and opens up interesting new possibilities. If your application can take advantage of the above… Read more →
    Questions from the Community
    Top Answer:It depends on the Data architecture and the complexity of your requirement Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos… more »
    Top Answer:Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it… more »
    Top Answer:Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies… more »
    Top Answer:Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
    Top Answer:The product is expensive. However, it is more affordable than Qlik Sense.
    Top Answer:The platform's pricing needs improvement.
    Ranking
    Views
    26,326
    Comparisons
    22,778
    Reviews
    14
    Average Words per Review
    534
    Rating
    8.5
    Views
    1,206
    Comparisons
    513
    Reviews
    11
    Average Words per Review
    310
    Rating
    7.7
    Comparisons
    Microsoft Power BI logo
    Compared 18% of the time.
    Amazon QuickSight logo
    Compared 10% of the time.
    Domo logo
    Compared 9% of the time.
    SAS Visual Analytics logo
    Compared 5% of the time.
    Databricks logo
    Compared 4% of the time.
    Also Known As
    Tableau Desktop, Tableau Server, Tableau Online
    Zoho Reports
    Learn More
    Overview

    Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights. 

    Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.

    Tableau has many valuable key features:

    • Tableau dashboards provide a complete view of your data through visualizations, visual objects, text, and more.
    • Tableau provides convenient, real-time options to collaborate with other users and instantly share data in the form of visualizations, sheets, and dashboards. 
    • Tableau ensures connectivity to both live data sources and data extraction from external data sources as in-memory data. This gives users the flexibility to use data from more than one source without any restrictions. 
    • Tableau gives many data source option, ranging from spreadsheets, big data, on-premise files, relational databases, non-relational databases, data warehouses, and big data, to on-cloud data. 
    • Tableau has a lot of pre-installed information on maps, such as cities, postal codes, and administrative boundaries. 
    • Tableau has a foolproof security system based on authentication and permission systems for data connections and user access. Tableau also gives you the freedom to integrate with other security protocols.

    Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:

    Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.

    Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.

    Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

    Sample Customers
    Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
    Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
    Top Industries
    REVIEWERS
    Financial Services Firm12%
    Computer Software Company12%
    University7%
    Healthcare Company7%
    VISITORS READING REVIEWS
    Educational Organization35%
    Financial Services Firm11%
    Computer Software Company8%
    Manufacturing Company6%
    REVIEWERS
    Energy/Utilities Company9%
    Renewables & Environment Company9%
    Pharma/Biotech Company9%
    University9%
    VISITORS READING REVIEWS
    Educational Organization76%
    Computer Software Company5%
    Financial Services Firm2%
    Comms Service Provider2%
    Company Size
    REVIEWERS
    Small Business32%
    Midsize Enterprise18%
    Large Enterprise50%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise39%
    Large Enterprise47%
    REVIEWERS
    Small Business73%
    Midsize Enterprise12%
    Large Enterprise15%
    VISITORS READING REVIEWS
    Small Business9%
    Midsize Enterprise77%
    Large Enterprise14%
    Buyer's Guide
    Tableau vs. Zoho Analytics
    March 2024
    Find out what your peers are saying about Tableau vs. Zoho Analytics and other solutions. Updated: March 2024.
    768,740 professionals have used our research since 2012.

    Tableau is ranked 2nd in BI (Business Intelligence) Tools with 290 reviews while Zoho Analytics is ranked 12th in BI (Business Intelligence) Tools with 24 reviews. Tableau is rated 8.4, while Zoho Analytics is rated 8.2. The top reviewer of Tableau writes "Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time". On the other hand, the top reviewer of Zoho Analytics writes "An easy-to-set up solution that helps in the scheduling of reports and dashboards". Tableau is most compared with Microsoft Power BI, Amazon QuickSight, Domo, SAS Visual Analytics and Databricks, whereas Zoho Analytics is most compared with Apache Superset, Microsoft Power BI, Looker, Qlik Sense and Amazon QuickSight. See our Tableau vs. Zoho Analytics report.

    See our list of best BI (Business Intelligence) Tools vendors, best Data Visualization vendors, and best Embedded BI vendors.

    We monitor all BI (Business Intelligence) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.